Headline

CX-Led Growth Strategist | Turning Feedback into Fuel for Retention & Revenue

About

“So... what do you actually do?” I get this question a lot. So here’s the real answer: I turn customer feedback into strategy. Strategy into campaigns. And campaigns into actual retention and revenue wins. As a CX-Led Growth Strategist at Zykrr, I help brands stop treating customer experience like a checkbox and start using it as their biggest growth lever. Whether it’s designing email sequences that don’t feel like spam, or crafting CX stories that hit the right nerve — I’m all about making marketing feel more human, more honest, and way more effective. I don’t do “blasts.” I do conversations. I don’t just track metrics. I chase meaning. I don’t just market. I translate insight into action. Right now, I’m: → Building bold, voice-led campaigns at Zykrr that connect CX to business outcomes → Creating content that actually explains why feedback matters — without putting people to sleep → Helping brands close the loop between what customers say and what brands do My POV? → If you're not using feedback to shape your story, you're just guessing. → Empathy > engagement. → And no one remembers “professional” copy — they remember what made them feel something. If you’re into CX, storytelling, or breaking the B2B boredom cycle — let’s talk.

Location

Jaipur

AI stack

n8n

notion

openai

perplexity

Work experience

Associate Marketing Manager at Zykrr — The Experience Catalysts, Apr 2025 - Present · 1 yr 3 mos, Hybrid

Management Trainee at Zykrr — The Experience Catalysts, Jun 2024 - Mar 2025 · 10 mos, On-site

Graphic Head, Public Relations Committee at Delhi School Of Management, Delhi Technological University, Jul 2023 - May 2024 · 11 mos, New Delhi, Delhi, India

Member, Public Relations Committee at Delhi School Of Management, Delhi Technological University, Jul 2022 - Jul 2023 · 1 yr 1 mo, New Delhi, Delhi, India

Social Media Manager at Sanrakshan - Student Run Social Club of Delhi School of Management, Jul 2023 - May 2024 · 11 mos, New Delhi, Delhi, India

Member at Sanrakshan - Student Run Social Club of Delhi School of Management, Jul 2022 - Jul 2023 · 1 yr 1 mo, New Delhi, Delhi, India

Digital Marketing Intern at AppFillip® Venture Of Lumotis, Jun 2023 - Aug 2023 · 3 mos, Jaipur, Rajasthan, India

Digital Marketing Specialist at Sixwares Technologies, May 2021 - Aug 2021 · 4 mos, Jaipur, Rajasthan, India

Education

Master of Business Administration - MBA, Delhi School Of Management, Delhi Technological University

Bachelor of Science - BS, b.sc b.ed, IIS (Deemed to be) University- Formerly ICG