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Nitin Pradeep

CRM Automation Specialist @ Truecaller || Ex-redBusian ||

Bengaluru

8+ years of work experience

Truecaller
Jul 20233 yrs 3 mosPresent

Bengaluru, Karnataka, India

redBus
Jan 20221 yr 7 mosJul 2023

Bengaluru, Karnataka, India

1. Handling the planning, execution and optimization of the CLM campaigns on Marketing Automation Tool. 2. Impact analysis and reporting of the CLM campaigns across all redBus markets (India, Malaysia, Indonesia, Singapore, Peru, & Colombia.) and helped in increasing the Brand awareness by 15%. 3. Handling the Planning and Strategy for the CLM campaigns (Email, Whatsapp, SMS, PNs) and reduced the churn rate by 20%. 4. Handling Digital campaigns in Google & Facebook Ads like planning & executing the campaigns and budget changes on the basis of business requirements. 5. Handling the CLM Planning, strategy and execution for the new lines of business in India redRail & rYde. Also in Singapore. Malaysia, Indonesia, Peru & Colombia. 6. Handling the event creation for the CLM campaigns which includes giving requirements to the development team, Events validation & sanity check as well. 7. Onboarding of Marketing Automation Tool.
redBus
Jul 20201 yr 6 mosDec 2021

Bengaluru, Karnataka, India

1. Handling Digital campaigns in Google & Facebook Ads like planning & executing the campaigns and budget changes on the basis of business requirements. 2. Hands-on in Creating optimized stored procedures, tables, views using SQL on SQL Server Management Studio. 3. Interact with other Development, QA and operation team to resolve issues. 4. Hands-on storage solutions like SQL Database. 5. Handling with the client everyday basis and solving high priority issues for other teams on ad hoc demand. 6. Presenting weekly demos to the clients to report the progress. 7. Handling on writing data manipulation and analytical scripts to meet the requirements using SQL libraries. 8. Giving requirement for the Data Pipeline for developing from the data team in order to deliver data-driven solutions to business problems. 9. Hands-on in Google Analytics to monitor track user performance, analyse the data and share insights.
redBus
Feb 20206 mosJul 2020

Bangalore

Atrimed
Apr 201910 mosJan 2020

Bengaluru, Karnataka, India

Atrimed
Aug 20189 mosApr 2019

Bengaluru, Karnataka, India

Nitin’s AI Stack

claude code
claude code
claude
claude
gemini
gemini
ChatGPT
ChatGPT
ChatGPT Images
ChatGPT Images

Education

BCA, Computer Software and Media Applications

S N E S College of Arts, Commerce and Management

20144 yrs2018

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Headline

CRM Automation Specialist @ Truecaller || Ex-redBusian ||

About

I am from Calicut Kerala. Lives in Bangalore. I have 4+ Years experience in Customer Relationship Management for Ecommerce, QA Testing, and CLM Operations industries.

Location

Bengaluru

AI stack

claude code

claude

gemini

ChatGPT

ChatGPT Images

Work experience

CRM Automation Specialist at Truecaller, Jul 2023 - Present · 3 yrs 3 mos, Bengaluru, Karnataka, India

Senior Executive CLM Operations Brand Marketing at redBus, Jan 2022 - Jul 2023 · 1 yr 7 mos, Bengaluru, Karnataka, India, 1. Handling the planning, execution and optimization of the CLM campaigns on Marketing Automation Tool. 2. Impact analysis and reporting of the CLM campaigns across all redBus markets (India, Malaysia, Indonesia, Singapore, Peru, & Colombia.) and helped in increasing the Brand awareness by 15%. 3. Handling the Planning and Strategy for the CLM campaigns (Email, Whatsapp, SMS, PNs) and reduced the churn rate by 20%. 4. Handling Digital campaigns in Google & Facebook Ads like planning & executing the campaigns and budget changes on the basis of business requirements. 5. Handling the CLM Planning, strategy and execution for the new lines of business in India redRail & rYde. Also in Singapore. Malaysia, Indonesia, Peru & Colombia. 6. Handling the event creation for the CLM campaigns which includes giving requirements to the development team, Events validation & sanity check as well. 7. Onboarding of Marketing Automation Tool.

Executive CLM Operations Marketing at redBus, Jul 2020 - Dec 2021 · 1 yr 6 mos, Bengaluru, Karnataka, India, 1. Handling Digital campaigns in Google & Facebook Ads like planning & executing the campaigns and budget changes on the basis of business requirements. 2. Hands-on in Creating optimized stored procedures, tables, views using SQL on SQL Server Management Studio. 3. Interact with other Development, QA and operation team to resolve issues. 4. Hands-on storage solutions like SQL Database. 5. Handling with the client everyday basis and solving high priority issues for other teams on ad hoc demand. 6. Presenting weekly demos to the clients to report the progress. 7. Handling on writing data manipulation and analytical scripts to meet the requirements using SQL libraries. 8. Giving requirement for the Data Pipeline for developing from the data team in order to deliver data-driven solutions to business problems. 9. Hands-on in Google Analytics to monitor track user performance, analyse the data and share insights.

L1 Technical Support Engineer at redBus, Feb 2020 - Jul 2020 · 6 mos, Bangalore

Junior QA Tester at Atrimed, Apr 2019 - Jan 2020 · 10 mos, Bengaluru, Karnataka, India

CRM Executive at Atrimed, Aug 2018 - Apr 2019 · 9 mos, Bengaluru, Karnataka, India

Education

BCA, Computer Software and Media Applications, S N E S College of Arts, Commerce and Management