Brand & Partnerships Leader | Product Marketing | Sports & Music Enthusiast | Scaling 360° Campaigns at ACT Fibernet

Bengaluru, Karnataka, India


Bengaluru, Karnataka, India




Panaji, Goa, India







Master of Business Administration - MBA
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering
Goa Engineering College - Government of Goa
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Senior Manager - Brand, Product and Partnerships at ACT FIBERNET, Apr 2025 - Present · 1 yr 6 mos, Bengaluru, Karnataka, India, Driving UI/UX product roadmap to elevate the entertainment experience for both Smart and non-Smart TV users through clinics and insight-driven testing Leading brand campaign strategy for Smart Wi-Fi and building a long term roadmap Led the successful end-to-end launch of an Amazon Prime partnership, orchestrating cross-functional collaboration across Tech, Marketing, and Business teams
Manager - Partnerships, Digital, Brand at ACT FIBERNET, Feb 2022 - Mar 2025 · 3 yrs 2 mos, Driving key brand metrics of Awareness, CSAT, and NPS to aid organization growth Creating consumer-inspired brand campaigns across markets that focus on sustainable and profitable brand growth Curated and led end-to-end execution of 360-degree campaigns across mediums including ATL, BTL, Influencer, social media, on-ground activations, SEM, and PR Launched and managed the companies’ largest partnerships with Netflix, and YuppTVScope, and multiple other smaller partnerships to drive monetization, retention, customer engagement Building a strong community with ownership of existing customer communication across channels – online (app, email, social media) Drove organic increase in customer engagement by developing and implementing set of best practices across platforms Built and executed a compelling brand vision, ensuring cross functional buy-in leading to brand consistency
Management Trainee at ACT FIBERNET, Jun 2021 - Feb 2022 · 9 mos, Bengaluru, Karnataka, India, End to end training for all functions to develop strong understanding of corporate structure Shadowed the central COO to develop core business understanding, team management and planning Implemented process for first time right experience and reduced first 30-day complaints by 25% in Chennai Set up and oversaw the scaling of all alternate sales channels including Network engineer references in Delhi driving 10x increase in results Conducted and studied segmentation surveys to build segments to enhance engagement and to scale customer referral program
Research Intern at Worldwide Media Pvt. Ltd. (Times of India Group), Oct 2020 - Dec 2020 · 3 mos
Summer Intern at ACT FIBERNET, Apr 2020 - Jun 2020 · 3 mos
Corporate Project at Godrej Consumer Products Limited, Nov 2019 - Jan 2020 · 3 mos
Trainee Consultant at B-tonic, Dec 2017 - Apr 2019 · 1 yr 5 mos, Panaji, Goa, India
Master of Business Administration - MBA, SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering, Goa Engineering College - Government of Goa