Headline

Marketing Specialist | B2B Marketing, Campaign Execution, Events & Marketing Operations

About

I'm in my Rocky era. Taking hits, learning fast, and training to be the best at what I do. I work at the intersection of marketing execution, operations, and demand generation, turning ideas into well-run programs and making sure the details don't get lost along the way. From audience research and campaign planning to email programs, webinars, events, lead management, and post-campaign reporting, I enjoy owning the process end-to-end. I'm naturally systems-oriented. I like bringing structure to moving parts, whether that's coordinating across teams, keeping marketing workflows and calendars on track, managing campaign data, or finding a ₹2L data problem and building an in-house solution that saves costs and scales across teams. I think in processes, act with ownership, and care about getting things right the first time. At the same time, I'm deeply curious about the craft of marketing. What does a specific audience need to hear? When should they hear it? Through which channel? And what does it take operationally to deliver that experience well? Working in B2B has made me especially interested in the connection between strong execution, audience insight, and measurable pipeline impact. I'm on a deliberate journey to move from being someone who can do a bit of everything to becoming exceptionally good at building and executing marketing programs that are structured, scalable, and meaningful to the audience. I enjoy fast-paced environments where there are multiple moving pieces, short turnarounds, and plenty of room to take initiative. I'm looking to work with a team where I can stay close to the programs, the people, and the impact, owning initiatives, collaborating across functions, and continuously finding better ways to make marketing work. If you're building something ambitious and need someone who executes with intent, solves problems without waiting to be asked, and genuinely cares about the details, let's talk.

Location

Greater Bengaluru Area

AI stack

claude

Canva Magic Studio

ChatGPT

Gamma

Work experience

Marketing Operations Specialist at Dassault Systèmes, May 2024 - Present · 2 yrs 5 mos, Bangalore Urban, Karnataka, India, As a Marketing Operations Specialist, I support the end-to-end execution of marketing strategies as a contractor at Dassault Systèmes, working across global and cross-functional teams to streamline campaign delivery, boost operational efficiency, and ensure marketing excellence. Key contributions: 1. Conducting vendor analysis and evaluation to support cost-effective and scalable marketing solutions 2. Performing market and competitor research to assist campaign planning and strategic direction 3. Coordinating with regional and global marketing teams for campaign execution and performance optimization 4. Managing data-driven reporting, ROI analysis, and process improvement for better decision-making 5. Supporting the implementation of marketing tools and systems to automate and enhance workflows This role has sharpened my analytical mindset, project ownership, and strategic communication. It empowers me to bridge the gap between data and execution - driving impactful, insight-led marketing operations that contribute to long-term business growth.

Associate Analyst at Tech Mahindra, Dec 2023 - May 2024 · 6 mos, Bangalore Urban, Karnataka, India, At Tech Mahindra Cerium, I contribute analytical and operational expertise to various teams, making a tangible impact on their efficiency and overall performance.

Shift Manager at Ditio Sys Pvt Ltd, Jul 2021 - Aug 2023 · 2 yrs 2 mos, India

Support executive at Ditio Sys Pvt Ltd, May 2020 - Jul 2021 · 1 yr 3 mos, India

Education

Bachelor of Business Administration - BBA, Finance, General, Bengaluru City University