Headline

Voice-First Brand Strategist for Solopreneurs & Creatives✨| Helping you become the Category-of-One Brand❤| Sound like the only option — not one of many| Story-led positioning| Founder @Bohemian Alley (10K+ orders solo)📈

About

You didn’t start your business to become a content machine. But somehow, that’s what it’s started to feel like. You’re great at what you do — your work speaks volumes in private But online? You’re stuck overthinking what to say. You’re showing up, but not being seen. You’re relying on referrals, scrambling to stay consistent, And burning hours trying to create content that doesn’t even feel like you. Clients love your work once they find you, but too often, they don’t! That’s the real heartbreak of being a Creative Founder. Having the skill… but staying invisible. I help you change that.✨ Before I was a personal brand strategist, I was just a creative figuring it out myself — trying to grow Bohemian Alley, my own product-based business. But storytelling had always been at the core of everything I did. Years before Bohemian Alley, I spent a summer in Turkey on a volunteer exchange program, Capturing everyday moments that told a bigger story. That video went on to win a GoPro for the Best Exchange Video!🙌 I blogged about it too — 15 travel blogs on Turkey that ranked in the top 3 on Google. Not because I knew SEO, but because I knew how to make people feel something. That’s when I realised — people don’t just buy products. They buy into people. I’m not a content strategist who read a playbook and repackaged it. I built my own product brand — Bohemian Alley — from scratch. It started in my dad’s wardrobe! No investors, no agency, no "team." Just 120+ handcrafted products, 10,000+ customers, and a story-led brand that people connected deeply with - all being a Solopreneur! That brand wasn’t built by accident — it was built on a story, trust, and visibility that felt like me. Now, I help other creatives, founders, and solopreneurs do the same. With done-for-you content & strategic storytelling, I help you: ▶ Stop being your own underpaid, overwhelmed marketing team ▶ Show up with content that actually sounds like you ▶ Be seen by dream clients — and remembered when it’s time to hire ▶ Build a brand that works behind the scenes, so you don’t have to be everywhere at once. You don’t need to do more. You need a brand that speaks before you do — and content that keeps the right people leaning in. You’ve built the expertise. I’ll help the right people see it.☺ Let’s turn your story into the reason they say yes. Send me a DM if you’re ready to stop being the internet’s best-kept secret and show up as the "Face of Your Brand"!💌

Location

Mumbai

AI stack

antigravity

cursor

Work experience

Copywriter at Confetti Design Studio, Nov 2025 - Present · 10 mos, India, Crafting words that click, convert, and occasionally cause confetti explosions! 🎉 At Confetti, I collaborate with our design and marketing teams to create copy that turns brands into stories people actually want to read. From snappy taglines and brand names to long-form blogs and social captions that don’t sound like robots wrote them, I do it all. 💬 What I bring to the party: • Writing long- & short-form content for brands across industries • Naming, tagline creation & tone-of-voice development • Conceptual thinking that bridges creativity and strategy • A deep love for words (and aesthetics) • Fluent in English, Hindi, and good vibes 🪩 Perks of the gig: 100% remote, loads of creative freedom, and constant upskilling to keep my craft sharper than my pencils.

Voice-First Personal Brand Strategist + Copywriter ✨ at Self-Employed, Aug 2024 - Present · 2 yrs 1 mo, Most solopreneurs are taught to niche down, but you are the niche. The real bottleneck isn’t your expertise; it’s the inability to articulate it in a way that makes you irreplaceable. I fix that.🙌 After scaling my own venture to 10K+ orders, I realised: Visibility without distinction is noise. Now, I help solopreneurs, creatives & unconventional founders reclaim their voice and craft a story-led strategy that positions them as the undeniable face of their brand across every touchpoint. Through intentional personal branding and razor-sharp copy, I transform your story into content that opens doors, fills your calendar, and builds your Category-of-One brand, so that you sound like the only option, not one of many.✨ DM 'Voice' to get started!🙂

Founder & Creative Head at Bohemian Alley, Oct 2020 - Present · 5 yrs 11 mos, Jaipur, Rajasthan, India, What started as a small side hustle in a corner of my dad’s wardrobe with just 4-5 products has now grown into a full-blown business! Today, Bohemian Alley operates from a dedicated warehouse and office space in my home, with over 120+ SKUs. This journey has been my real-world MBA, teaching me how to scale, adapt, and innovate every step of the way. ▶ Founded & scaled a homegrown business into a brand from scratch, 3.5K+ email list, 18K+ followers. ▶ Achieved $60K+ in revenue, serving 10K+ customers across multiple sales channels as a solopreneur. ▶ Developed & launched a diverse product line of 120+ SKUs, including fabric journals, pouches & bags. ▶ Led end-to-end content creation for the website, social media & e-commerce platforms. ▶ Oversaw all business operations, including marketing, sales, customer relations, and HR, ensuring seamless operations & business growth. ▶ Managed & executed 120+ influencer collaborations, including content scripting, outreach, & relationship management, boosting brand awareness and sales. ▶ Built & nurtured supplier relationships to ensure consistent product quality and timely production.

Creative Copywriter at Personal Brand Launch, Sep 2025 - Sep 2025 · 1 mo, United States, - Delivered personalised storytelling scripts for clients across fitness/wellness and recruitment niches. - Created ~20 scripts in total, blending copy with visual directions (B-rolls, creative hooks, storytelling angles) to support brand growth. - Collaborated with the agency team to refine brand voice and content style.

Associate Content Developer at Yocket, May 2020 - Nov 2021 · 1 yr 7 mos, Mumbai, Maharashtra, India, Fresh out of college, I joined as one of the first members of the marketing team, working directly with the founder. Over time, I played a key role in building and scaling the entire marketing team from the ground up. This fast-paced startup environment became my training ground, where I gained hands-on experience and honed my skills in content creation, strategy, and team collaboration. My Tasks Involve: ▶ Coming up with content goals and strategies and pitching ideas to the Marketing and Communications Directors. ▶ Collaborating with other departments, graphic designers and team members to illustrate the posts. ▶ Brainstorming subjects for creative content. ▶ Creating unique, simple-to-understand, and user-friendly content using good SEO techniques. ▶ Writing new web content and editing existing content. ▶ Managing social media channels. ▶ Develop related content for multiple platforms, such as websites, blogs, videos, posts, product descriptions, and email marketing.

Education

Bachelor of Commerce (Honours) - BCom (Hons), Business/Commerce, General, SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Student, Business/Commerce, General, Step By Step High School, Jaipur