Headline

Product Manager | Digital Transformation & AI Strategy | CRM & CMS Modernization | FinTech, HealthTech & MarTech | SAFe® 5 PO/PM | Scrum Alliance CSPO | Leading SAFe® 5 |

About

I am a Certified Digital Product Manager (CSPO, SAFe) with 14+ years of experience bridging the gap between legacy systems and AI-driven innovation. I specialize in transforming static platforms into intelligent, scalable ecosystems for global giants in FinTech, Wealth Management, and Insurance. My core expertise includes: End-to-End Product Leadership: Managing the entire product lifecycle from concept to launch and optimization, leveraging Agile & Scrum methodologies (SAFe POPM, CSPO certified). Digital Platform Modernization: Leading large-scale CMS migrations (to AEM & Drupal) and CRM implementations (Salesforce, Freshworks), resulting in enhanced operational efficiency and user engagement. Data-Driven Growth: Utilizing A/B testing, competitive analysis, and data analytics to inform product decisions, achieving a 15% uplift in engagement and a 35% increase in digital reach. Cross-Functional Leadership: Collaborating seamlessly with engineering, UX, analytics, and senior stakeholders across global teams to align product vision with business goals. I am passionate about building customer-centric products that solve real-world problems and drive revenue growth. Key Achievements: Delivered a 30% reduction in manual effort by modernizing content operations for a global financial services client. Automated processes using RPA, saving 300+ hours per month in manual work at American Express. Scaled digital product lines at Bajaj Capital by 35%, managing platforms for Lending, Insurance, and WealthTech. Open to new product leadership opportunities. Let's connect!

Location

Gurgaon

AI stack

claude

codex

cursor

gemini

openai

Adobe Firefly

Work experience

Product Manager at Publicis Sapient, Mar 2022 - Present · 4 yrs 6 mos, Hybrid, Clients: Edward Jones, Goldman Sachs, Citi Industries: FinTech, Asset Management, Experience Platforms Key Achievements: 🚀 Global CMS Migration (Drupal & AEM): Led website redesign and CMS migration for Edward Jones & Goldman Sachs PWM—reduced page load time by 25%, and increased content velocity by 42%. 📊 GenAI-Powered Content Workflows: Implemented GenAI models for content tagging and recommendations, improving user engagement by 15% and cutting manual tagging by 30%. 🌐 Cross-Geo Agile Collaboration: Managed distributed product squads across 4+ time zones, ensuring seamless delivery and stakeholder alignment. 🔄 API-First Integrations: Enabled real-time data sync by integrating AEM with Salesforce CRM and other FinTech platforms, reducing manual operations by 50%. 🎯 A/B Testing & Analytics: Designed experiments using Google Optimize—improved CTA engagement by 13% and lowered bounce rate by 11%. 📝 Documentation & UAT Readiness: Authored sprint release notes, content authoring guides, and UX specs—achieved 100% UAT sign-off across 4+ releases. Tools & Methods: AEM, Drupal, Salesforce, Google Optimize, JIRA, Confluence, Figma, Agile, Design Thinking

Associate Product Manager at Bajaj Capital Ltd, Feb 2019 - Mar 2022 · 3 yrs 2 mos, Domains: WealthTech, InsurTech, Lending, CRM Key Achievements: 💰 Managed 6+ Digital Product Lines: Delivered scalable platforms across Retirement Planning, Insurance (Health/Motor), Lending (Credit Cards, Personal Loans), NPS, and CRM (Salesforce, SimpleCRM). 🌟 Lead Gen & Microsite Optimization: Launched SEO microsites and campaign platforms—boosted lead volume by 15–20% across insurance and investment verticals. 📉 Loan & Credit Card Platform: Reduced loan TAT from 5 days to under 30 minutes using pre-approval logic, eKYC, and real-time CIBIL integration. 📦 CRM Implementation: Rolled out Salesforce, Freshworks, and SimpleCRM across sales, ticketing, and LMS—cut lead response time by 40% and enabled a 360° view of customer journeys. 🛡️ Insurance B2B Portal: Built multi-insurer quote engines and real-time policy issuance workflows for agents—reduced issuance time by 50%. 👵 Retirement Planning Tool: Created a simulation tool with personalized planning journeys for pre-retirees—enabled advisors to provide data-driven advice. 📈 NPS Platform Launch (NSDL & Kfintech Integration): Developed a frictionless B2C investment portal for NPS—expanded reach across Tier 2+ cities. Tools & Methods: Salesforce, SimpleCRM, Freshworks, Angular, Java, REST APIs, Google Analytics, Tag Manager, Figma

Business Analyst at American Express, Feb 2014 - Aug 2018 · 4 yrs 7 mos, Domains: Disputes Management, Process Automation, Risk & Compliance Key Achievements: 🧠 Frequent Abuser Risk Policy: Developed a detection engine to flag repeat misuse in disputes—cut chargeback losses by 25%. 🤖 Process Automation: Led Blue Prism-based RPA for dispute handling—reduced manual effort by 40% and improved reporting from monthly to real-time. 📊 Salesforce Case Management: Implemented Salesforce to streamline disputes and customer case handling—response time improved by 60%. 🚀 Vendor Migration to Incomm (US): Transitioned the non-fraud disputes process to a new vendor—trained 50+ staff and achieved 95% proficiency post-handover. 🛠️ Tool Enhancement & Reporting: Proposed 8+ tool upgrades; created dashboards, SOPs, and SLA governance models that enhanced compliance and team efficiency. Tools & Methods: Salesforce, Blue Prism, SQL, Excel VBA, Tableau, SOP Documentation, Lean, SLA Reporting

Sr Process Executive at Infosys, Dec 2010 - Oct 2013 · 2 yrs 11 mos, Client: Hudson Global Domains: Payroll Operations, Lean & Six Sigma Key Achievements: ✅ Green Belt Six Sigma Project: Reduced overpayment volume by identifying root causes and introducing validation checkpoints—saved significant revenue leakage. 🧾 Payroll Accuracy Initiatives: Improved EFT reconciliation and compliance across 60K+ employees—reduced payroll errors by 30%. ⏱️ Special Pay Optimization (Lean Project): Cut delays by 40% using standardized cutoff calendars and cycle tracking. 📈 Process Documentation & Audit: Created reusable checklists and audit-ready SOPs—enhanced Infosys’ positioning as a compliant payroll processing partner. Tools & Methods: Lean, Six Sigma (DMAIC), Payroll Systems, Excel Audits, Stakeholder Alignment

Education

Master of Business Administration (MBA), Banasthali Vidyapith

Bachelor of Science (BSc), Mathematics and Computer Science, Banasthali Vidyapith