Headline

B2X Influence Architect

About

I'm Nijas and here’s something about me I started in data but found my spark in building relationships and closing deals. Today, I work at the intersection of logic, problems and creativity helping brands grow through marketing. While I began my journey with influencer marketing, in time I’ve expanded into the broader digital space picking up everything that comes with it. My career so far has been shaped by curiosity, adapting and a constant learning curve. Right now, I work in Business Development and Growth, where I try to understand what a brand actually needs and not just what they ask for. From breaking down problem statements to mapping the right mix of services and seeing it through to results, I enjoy being part of the entire journey. Having handled a wide range of influencer-led campaigns, I also take ownership of that vertical end to end. Where do I want to be? I used to think it was about becoming one of the most trusted closers. Now, I think it’s more about building something meaningful with a team and being fully part of that process.

Location

Bengaluru

AI stack

gemini

lovable

notebooklm

openai

perplexity

Runway

Work experience

Business Growth Manager at SocialPanga, Aug 2025 - Present · 1 yr 2 mos, Bengaluru, Karnataka, India

Business Growth Manager at The Viral Union, Aug 2025 - Present · 1 yr 2 mos

Business Development Account Management -Key Accounts at Kofluence, May 2025 - Aug 2025 · 4 mos

Business Development Intern at Kofluence, Feb 2025 - May 2025 · 4 mos

Data Analyst at PreProd Corp, Jan 2024 - Mar 2024 · 3 mos, Bengaluru, Karnataka, India

Intern at PreProd Corp, Aug 2023 - Dec 2023 · 5 mos

Education

Postgraduate Degree, Advanced Certificate in Digital Marketing and Communication, MICA | The School of Ideas

Undergraduate Degree, Artificial Intelligence & Machine Learning, New Horizon College of Engineering