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Nihal Singh

Product at Amazon | Ex Meesho | Paytm

Bengaluru

8+ years of work experience

Amazon
May 20264 mosPresent

Bengaluru, Karnataka, India

Paytm Ads
Mar 20251 yr 3 mosMay 2026

Bengaluru, Karnataka, India

• Scaled Paytm's non-endemic advertising business by building and monetising high-intent ad inventory across Post-Transaction, Homepage, App Open, and other utility-critical user journeys, serving 5Bn+ monthly ad impressions • Led programmatic monetisation strategy by integrating SSP/DSP demand partners, increasing fill rates by 30% and driving ₹50Cr+ incremental annual revenue through ad mediation and demand optimisation • Owned ad format strategy, including dynamic and rich-media creatives, improving ad engagement by 50+ bps while maintaining strong user experience guardrails • Established monetisation platform foundations including demand ranking, latency budgets, quality controls, and fail-safe mechanisms across rich-media and programmatic advertising systems
Meesho
Jan 20232 yrs 2 mosFeb 2025

Bengaluru, Karnataka, India

Owned Discovery, Compliance, and Brand OMS platform, shaping how users discover products and how large sellers and brands scale on the marketplace. • Led intent-driven discovery and differentiated shopping propositions (Mall, Gold, TrendZ) - Conversion +3% at scale • Built async OMS integrations for brands (HUL, Pantaloons, boAt, etc.), enabling omni-channel and cross-warehouse fulfilment across multiple OMS providers - Brand NMV +10 pp • Built seller platforms across trust, compliance, and quality at marketplace scale - Non-compliant view share reduced by ~99%
Meesho
Apr 20211 yr 9 mosDec 2022

Bengaluru, Karnataka, India

Owned seller growth platform spanning cataloging, listing throughput, and supply efficiency. • Scaled supply throughput from ~50k → ~400k listings/day while reducing cost per listing by ~90% • Built mobile-first cataloging, unlocking growth from non-GST sellers - +100k listings/ day • Reduced listing go-live time from hours to minutes and increased listings per seller • Simplified catalog creation via visual taxonomy auto-population and duplicate image matching, cutting time per listing by 70%
Meesho
Apr 20201 yrMar 2021

Bengaluru, Karnataka, India

Worked on foundational seller and marketplace systems across quality, inventory, communications, and fulfilment experience • Built ML-driven quality checks for images and text (blur, watermark, crop, profanity), reducing manual QC and improving listing quality • Improved inventory visibility and replenishment flows, shaping seller behaviour toward better availability and lower fulfilment-related returns • Centralised seller communications via Clevertap across app, web, email, and SMS, improving reach and consistency
Ola (ANI Technologies Pvt. Ltd)
May 20191 yrApr 2020

Bengaluru, Karnataka, India

Built analytical frameworks to monitor financial health and drive strategic decisions across revenue and cost levers. Worked on LTV/CAC analysis to enable ROI-driven marketing investments.
ZS
Oct 20171 yr 8 mosMay 2019

Pune, Maharashtra, India

Worked on data-driven analytics and consulting engagements for US pharma clients, spanning sales force sizing, targeting, incentive compensation, and Rx/Dx performance analytics.

Nihal’s AI Stack

claude code
claude code
codex
codex
elevenlabs
elevenlabs
gemini
gemini
kiro
kiro
openai
openai

Education

BIT Sindri

Bachelor of Technology (B.Tech.), Mechanical Engineering

BIT Sindri

20134 yrs2017

10th(AISSE), 12th (AISSCE) , Junior High/Intermediate/Middle School

Jamshedpur Public School (A.I.W.C), CBSE

20049 yrs2013

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Headline

Product at Amazon | Ex Meesho | Paytm

About

Social Commerce at Amazon. Ex Principal Product Manager at Paytm. Work spanned ad formats, programmatic ad demand, ad personalisation and ranking, with a strong focus on growing revenue without compromising user trust on utility-critical journeys. Previously at Meesho, worked across both demand and supply, leading intent-driven discovery, differentiated shopping proposition (Mall, Gold), and seller growth with work spanning cataloging, compliance, and quality. Across roles, drove ₹50+ Cr in incremental ad revenue, GMV uplift at scale, and seller growth that scaled listings from tens of thousands to hundreds of thousands per day, while improving cost and quality efficiency. 📈 Data-driven | Execution-focused | Always solving for scale

Location

Bengaluru

AI stack

claude code

codex

elevenlabs

gemini

kiro

openai

Work experience

Senior Product Manager at Amazon, May 2026 - Present · 4 mos, Bengaluru, Karnataka, India

Principal Product Manager at Paytm Ads, Mar 2025 - May 2026 · 1 yr 3 mos, Bengaluru, Karnataka, India, • Scaled Paytm's non-endemic advertising business by building and monetising high-intent ad inventory across Post-Transaction, Homepage, App Open, and other utility-critical user journeys, serving 5Bn+ monthly ad impressions • Led programmatic monetisation strategy by integrating SSP/DSP demand partners, increasing fill rates by 30% and driving ₹50Cr+ incremental annual revenue through ad mediation and demand optimisation • Owned ad format strategy, including dynamic and rich-media creatives, improving ad engagement by 50+ bps while maintaining strong user experience guardrails • Established monetisation platform foundations including demand ranking, latency budgets, quality controls, and fail-safe mechanisms across rich-media and programmatic advertising systems

Product Manager II at Meesho, Jan 2023 - Feb 2025 · 2 yrs 2 mos, Bengaluru, Karnataka, India, Owned Discovery, Compliance, and Brand OMS platform, shaping how users discover products and how large sellers and brands scale on the marketplace. • Led intent-driven discovery and differentiated shopping propositions (Mall, Gold, TrendZ) - Conversion +3% at scale • Built async OMS integrations for brands (HUL, Pantaloons, boAt, etc.), enabling omni-channel and cross-warehouse fulfilment across multiple OMS providers - Brand NMV +10 pp • Built seller platforms across trust, compliance, and quality at marketplace scale - Non-compliant view share reduced by ~99%

Product Manager I at Meesho, Apr 2021 - Dec 2022 · 1 yr 9 mos, Bengaluru, Karnataka, India, Owned seller growth platform spanning cataloging, listing throughput, and supply efficiency. • Scaled supply throughput from ~50k → ~400k listings/day while reducing cost per listing by ~90% • Built mobile-first cataloging, unlocking growth from non-GST sellers - +100k listings/ day • Reduced listing go-live time from hours to minutes and increased listings per seller • Simplified catalog creation via visual taxonomy auto-population and duplicate image matching, cutting time per listing by 70%

Associate Product Manager II at Meesho, Apr 2020 - Mar 2021 · 1 yr, Bengaluru, Karnataka, India, Worked on foundational seller and marketplace systems across quality, inventory, communications, and fulfilment experience • Built ML-driven quality checks for images and text (blur, watermark, crop, profanity), reducing manual QC and improving listing quality • Improved inventory visibility and replenishment flows, shaping seller behaviour toward better availability and lower fulfilment-related returns • Centralised seller communications via Clevertap across app, web, email, and SMS, improving reach and consistency

Business Analyst at Ola (ANI Technologies Pvt. Ltd), May 2019 - Apr 2020 · 1 yr, Bengaluru, Karnataka, India, Built analytical frameworks to monitor financial health and drive strategic decisions across revenue and cost levers. Worked on LTV/CAC analysis to enable ROI-driven marketing investments.

Decision Analytics Associate at ZS, Oct 2017 - May 2019 · 1 yr 8 mos, Pune, Maharashtra, India, Worked on data-driven analytics and consulting engagements for US pharma clients, spanning sales force sizing, targeting, incentive compensation, and Rx/Dx performance analytics.

Education

Bachelor of Technology (B.Tech.), Mechanical Engineering, BIT Sindri

10th(AISSE), 12th (AISSCE) , Junior High/Intermediate/Middle School, Jamshedpur Public School (A.I.W.C), CBSE