Nidhi Didwania profile photo 1 on Tal

Nidhi Didwania

Lead Data Analyst @ Adeptmind | Strategy, Data & Marketing Analytics

Mumbai

5+ years of work experience

Adeptmind
Sep 20258 mosPresent

Troosi
Feb 20258 mosSep 2025

BJ's Wholesale Club
Sep 20222 yrs 6 mosFeb 2025

Greater Boston

Performics India
Oct 202011 mosAug 2021

Mumbai, Maharashtra, India

Planned & executed performance marketing strategy for India's largest healthcare delivery platform & India's top mutual fund company with a monthly spend of USD 700,000 & USD 300,000 respectively
Marketing Weekly
Sep 20204 mosDec 2020

Nidhi’s AI Stack

gemini
gemini
langchain
langchain
notion
notion
openai
openai

Education

Brandeis School of Business and Economics

Master's degree, Business Analytics

Brandeis School of Business and Economics

20211 yr2022
Indian Institute of Management, Indore

Master of Business Administration - MBA

Indian Institute of Management, Indore

20182 yrs2020

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Headline

Lead Data Analyst @ Adeptmind | Strategy, Data & Marketing Analytics

About

Lead Data Analyst at Adeptmind, driving product and business decisions for an AI-powered e-commerce discovery platform using scalable analytics. Previously built the incrementality testing program at BJ’s Wholesale Club. Founder of Troosi, an AI platform cutting influencer video QC from hours to minutes. Interested in AI, product analytics, and the creator economy. Let’s connect.

Location

Mumbai

AI stack

gemini

langchain

notion

openai

Work experience

Lead Data Analyst at Adeptmind, Sep 2025 - Present · 8 mos

Co-Founder at Troosi, Feb 2025 - Sep 2025 · 8 mos

Sr. Digital Analyst at BJ's Wholesale Club, Sep 2022 - Feb 2025 · 2 yrs 6 mos, Greater Boston

Business Manager at Performics India, Oct 2020 - Aug 2021 · 11 mos, Mumbai, Maharashtra, India, Planned & executed performance marketing strategy for India's largest healthcare delivery platform & India's top mutual fund company with a monthly spend of USD 700,000 & USD 300,000 respectively

Editor at Marketing Weekly, Sep 2020 - Dec 2020 · 4 mos

Education

Master's degree, Business Analytics, Brandeis School of Business and Economics

Master of Business Administration - MBA, Indian Institute of Management, Indore

Nidhi Didwania - Lead Data Analyst in Mumbai | Tal