About
I'm a Product Manager working across digital, customer data, analytics, and customer experience initiatives at SSE Airtricity, supporting the full product lifecycle — from early discovery through business case development, backlog shaping, stakeholder alignment, and delivery readiness. My core strength is turning ambiguous business needs into structured product opportunities: defining problem statements, value hypotheses, user stories, acceptance criteria, and OKRs that make outcomes measurable. I work closely with business stakeholders, architecture, data, delivery, UAT, and technical teams — as well as external partners — to surface pain points, assess business value, clarify dependencies, and move initiatives through governance and prioritisation. I also contribute to business cases and value-tracking: capturing assumptions, estimating opportunity value, and helping stakeholders understand the expected impact of proposed changes before they're built. A big part of my role is improving visibility across the full journey — discovery, technical elaboration, approval, PI readiness, and delivery planning — so that every product decision is clearly tied to business outcomes, customer impact, and operational value. I run steering committees, lead workshops, and maintain our Azure DevOps backlog to keep priorities current across teams including sales, marketing, and digital. I'm a Certified Scrum Product Owner (CSPO) with a software development background (Infosys, HP), and I'm currently building deeper capability in Data Product Management and AI Product Management.
