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Neelam Ahuja

Fintech Product Manager -Innovation & Capability | Expertise in Digital Onboarding, POS, Payments, Lending, Merchant Acquiring, B2B/B2C | RBI-Complaint Platforms | Business Analytics | 0→1, GTM, Agile| Future AI-PM

Pune District

8+ years of work experience

Bajaj Finserv
Jun 20224 y 5 moPresent

Pune

Senior Product Manager — Digital Platforms & Consumer AI | Jul 2026 – Present ▪ High-Throughput Platform Architecture: Govern the technical product roadmap and data pipelines for enterprise tracking infrastructure (CleverTap, AppsFlyer) scaled across 82 infrastructure modules and serving 27 core lines of business. ▪ Contentsquare Implementation & Optimization: Directed the multi-workstream deployment of Contentsquare across web pages, in-app PWA pages, shared forms, native journeys, and SDKs to isolate defects, lifting click-through by 4% (for GL PDP page). ▪ Infrastructure Rationalization & Migration: Directed a high-visibility, zero-downtime deep-link migration from Branch.io to AppsFlyer, managing screen routing validation to reduce platform operational costs by 30%. ▪ Transactional Pipeline Engineering: Architected 3 data webhooks connecting CleverTap and AppsFlyer to automate downstream programmatic user targeting; processing lines recorded ~353K core views, 51K clicks, and 8K KYC status verification checks. ▪ Internal Systems Automation: Engineered an AI data dashboard for the core product/business teams and tools team to track technical backlogs and functional requirements across 42 delivery PODs. ▪ Core Engagement Engineering: Delivered CleverTap sticky and sound notification frameworks; completed native display testing for CUG rollout and drove WhatsApp/RCS campaign orchestration for personal loans. Senior Product Manager — Payments & Lending | Oct 2024 – Jun 2026 ▪ High-Volume Portfolio Architecture: Governed a high-throughput ₹200+ Cr monthly merchant transaction portfolio across a B2B network of 25K+ merchants; achieved 50% YoY merchant growth and scaled systems training across 400+ people. ▪ Regulatory Risk Governance: Engineered compliance and consent workflows directly across ServiceNow and internal platform architectures, ensuring 100% success across internal and external RBI compliance audits. ▪ POS EMI Launch: Launched EMI financing on POS terminals, giving customers an instalment option at checkout, cutting business loss by 10% and reaching 22% penetration within 7 months. ▪ GenAI Fraud Prevention: Designed and deployed a GenAI invoice matching engine and credit-policy rules to automate documentation verification, dramatically accelerating high-precision fraud detection checks. Product Manager — Payments & Lending | Jun 2022 – Sep 2024 ▪ Core Systems Modernization: Redesigned core merchant onboarding workflows across the high-volume S1- Sales App & M1- Merchant App, unifying P2P, P2M, and risk-capping frameworks to cut onboarding time to a 6-minute window. ▪ Clearing & Settlement Overhaul: Upgraded B2B clearing capabilities on the M1 merchant engine by designing automated batch processing, real-time clearing ledger statements, and control toggles to increase transparency and eliminate manual service operations. ▪ Speed-to-Market Core Execution: Shipped electronic agreement frameworks in 21 days by aligning Legal, Risk, Compliance, and Tech, achieving an 83% straight-through adoption rate. ▪ Strategic Architecture Metrics: Shaped the core Annual Operating Plan (AOP) alongside the CBO and constructed customized Salesforce and Power BI dashboards to track growth KPIs.
Bajaj Finserv
Jun 20222 yrs 4 mosSep 2024

Pune, Maharashtra, India

Nykaa
Dec 20216 mosMay 2022

Kolkata

• Owned customer journey optimization and in-store product experience for premium beauty categories, partnering with category, marketing, and supply teams. • Led data-driven demand forecasting and AOP planning, translating business goals into execution plans across inventory, pricing, and promotions. • Drove experimentation on customer engagement levers (demos, personalization, staff enablement), improving conversion rates by 4–8%. • Acted as a bridge between business and execution teams, tracking KPIs, identifying gaps, and driving continuous improvements in customer experience and revenue outcomes
Reliance Brands Limited
Oct 20174 yrs 2 mosNov 2021

Kolkata

• Owned end-to-end lifecycle of in-store product assortments, pricing, and merchandising strategies aligned with customer insights and brand guidelines. • Delivered 10–20% YoY revenue growth through data-led demand planning, inventory optimization, and customer journey improvements. • Led P&L ownership and AOP execution across multiple stores, driving profitability, cost optimization, and informed business trade-offs. • Partnered with central buying, supply chain, and marketing teams to launch seasonal product lines, improve sell-through, and optimize inventory turn

Neelam’s AI Stack

claude code
claude code
claude
claude
gemini
gemini
openai
openai
replit
replit
Make
Make

Education

Indian Institute of Management, Indore

IPBA, Business Analytics

Indian Institute of Management, Indore

University of Calcutta

Bachelors In Commerce ( Honours ), Accounting and Finance

University of Calcutta

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Headline

Fintech Product Manager -Innovation & Capability | Expertise in Digital Onboarding, POS, Payments, Lending, Merchant Acquiring, B2B/B2C | RBI-Complaint Platforms | Business Analytics | 0→1, GTM, Agile| Future AI-PM

About

I’m a Fintech Product Manager with 4+ years of experience building and scaling digital products across payments, digital onboarding, lending, and merchant acquiring in regulated BFSI environments. Currently at Bajaj Finserv, I own pan-India, enterprise-scale B2B and B2C platforms across merchant onboarding, RBI-compliant payment journeys, POS, QR, and EMI rails. My role spans end-to-end product ownership—from vision and roadmap to delivery, GTM execution, and portfolio-level KPI governance—working closely with Engineering, Risk, Compliance, Legal, Sales, and Business teams. I specialize in translating RBI regulations and compliance mandates into scalable, audit-ready product capabilities, while driving measurable impact across acquisition, activation, monetization, and revenue growth. I bring strong analytics and commercial acumen, with hands-on experience in AOP planning, funnel optimization, and data-driven decision-making using BI tools and dashboards. Earlier in my career, I worked in product and business roles within retail and digital commerce, building strong foundations in customer experience, GTM execution, and P&L ownership—skills I now apply to fintech product leadership. I’m interested in senior product roles where I can build high-impact, compliant platforms at scale, and increasingly explore AI-enabled product intelligence and automation.

Location

Pune District

AI stack

claude code

claude

gemini

openai

replit

Make

Work experience

Senior Product Manager at Bajaj Finserv, Jun 2022 - Present · 4 y 5 mo, Pune, Senior Product Manager — Digital Platforms & Consumer AI | Jul 2026 – Present ▪ High-Throughput Platform Architecture: Govern the technical product roadmap and data pipelines for enterprise tracking infrastructure (CleverTap, AppsFlyer) scaled across 82 infrastructure modules and serving 27 core lines of business. ▪ Contentsquare Implementation & Optimization: Directed the multi-workstream deployment of Contentsquare across web pages, in-app PWA pages, shared forms, native journeys, and SDKs to isolate defects, lifting click-through by 4% (for GL PDP page). ▪ Infrastructure Rationalization & Migration: Directed a high-visibility, zero-downtime deep-link migration from Branch.io to AppsFlyer, managing screen routing validation to reduce platform operational costs by 30%. ▪ Transactional Pipeline Engineering: Architected 3 data webhooks connecting CleverTap and AppsFlyer to automate downstream programmatic user targeting; processing lines recorded ~353K core views, 51K clicks, and 8K KYC status verification checks. ▪ Internal Systems Automation: Engineered an AI data dashboard for the core product/business teams and tools team to track technical backlogs and functional requirements across 42 delivery PODs. ▪ Core Engagement Engineering: Delivered CleverTap sticky and sound notification frameworks; completed native display testing for CUG rollout and drove WhatsApp/RCS campaign orchestration for personal loans. Senior Product Manager — Payments & Lending | Oct 2024 – Jun 2026 ▪ High-Volume Portfolio Architecture: Governed a high-throughput ₹200+ Cr monthly merchant transaction portfolio across a B2B network of 25K+ merchants; achieved 50% YoY merchant growth and scaled systems training across 400+ people. ▪ Regulatory Risk Governance: Engineered compliance and consent workflows directly across ServiceNow and internal platform architectures, ensuring 100% success across internal and external RBI compliance audits. ▪ POS EMI Launch: Launched EMI financing on POS terminals, giving customers an instalment option at checkout, cutting business loss by 10% and reaching 22% penetration within 7 months. ▪ GenAI Fraud Prevention: Designed and deployed a GenAI invoice matching engine and credit-policy rules to automate documentation verification, dramatically accelerating high-precision fraud detection checks. Product Manager — Payments & Lending | Jun 2022 – Sep 2024 ▪ Core Systems Modernization: Redesigned core merchant onboarding workflows across the high-volume S1- Sales App & M1- Merchant App, unifying P2P, P2M, and risk-capping frameworks to cut onboarding time to a 6-minute window. ▪ Clearing & Settlement Overhaul: Upgraded B2B clearing capabilities on the M1 merchant engine by designing automated batch processing, real-time clearing ledger statements, and control toggles to increase transparency and eliminate manual service operations. ▪ Speed-to-Market Core Execution: Shipped electronic agreement frameworks in 21 days by aligning Legal, Risk, Compliance, and Tech, achieving an 83% straight-through adoption rate. ▪ Strategic Architecture Metrics: Shaped the core Annual Operating Plan (AOP) alongside the CBO and constructed customized Salesforce and Power BI dashboards to track growth KPIs.

Product Manager at Bajaj Finserv, Jun 2022 - Sep 2024 · 2 yrs 4 mos, Pune, Maharashtra, India

Product Operations Manager (Retail & Digital) at Nykaa, Dec 2021 - May 2022 · 6 mos, Kolkata, • Owned customer journey optimization and in-store product experience for premium beauty categories, partnering with category, marketing, and supply teams. • Led data-driven demand forecasting and AOP planning, translating business goals into execution plans across inventory, pricing, and promotions. • Drove experimentation on customer engagement levers (demos, personalization, staff enablement), improving conversion rates by 4–8%. • Acted as a bridge between business and execution teams, tracking KPIs, identifying gaps, and driving continuous improvements in customer experience and revenue outcomes

Product & Business Operations Manager (Retail) at Reliance Brands Limited, Oct 2017 - Nov 2021 · 4 yrs 2 mos, Kolkata, • Owned end-to-end lifecycle of in-store product assortments, pricing, and merchandising strategies aligned with customer insights and brand guidelines. • Delivered 10–20% YoY revenue growth through data-led demand planning, inventory optimization, and customer journey improvements. • Led P&L ownership and AOP execution across multiple stores, driving profitability, cost optimization, and informed business trade-offs. • Partnered with central buying, supply chain, and marketing teams to launch seasonal product lines, improve sell-through, and optimize inventory turn

Education

IPBA, Business Analytics, Indian Institute of Management, Indore

Bachelors In Commerce ( Honours ), Accounting and Finance, University of Calcutta

Public links

neelamahuja.replit.app: https://neelamahuja.replit.app/

Neelam Ahuja - Senior Product Manager in Pune District | Tal