Headline

Product Manager @ Dailyhunt | 0→1 B2B SaaS Platforms & B2C Products | Personalization, Data & Platform Systems | Monetization

About

Product Manager with 4+ years at Dailyhunt (VerSe Innovation), one of India's largest vernacular news aggregators , building platforms at the intersection of AI, data, and product. Most of my recent work has been 0 to 1 — I led and launched a B2B SaaS notifications personalization platform from scratch, covering everything from SDK integrations and segmentation engines to AI/ML personalization, GenAI content intelligence, and analytics infrastructure. It's now live across 4 internal products and 3+ external publishers at 20M+ user scale. Alongside that, I'm currently building a B2C short video aggregator , owning strategy, feed ranking, and end-to-end UX from the ground up. Before this, I spent 2+ years on the B2C side — running personalization and recommendation experiments, improving feed quality, and working closely with data science on retention and engagement problems across 15M+ users. I have an M.Tech from IIT Kanpur and I'm comfortable going deep - system design, APIs, data pipelines — when the problem needs it. Outside work I build things for fun. Most recently shipped The Ballers , a real-time Android basketball management app — solo, end-to-end, live on Google Play. Core strengths: 0-to-1 platform builds · AI/ML personalization · B2B SaaS · short video · notifications · growth experimentation · analytics · A/B testing

Location

Bengaluru

AI stack

antigravity

claude code

codex

cursor

grok

Work experience

Product Manager at VerSe Innovation, May 2025 - Present · 1 yr 4 mos, Bengaluru, Karnataka, India, • Led the 0→1 strategy and launch of an in‑house B2B SaaS notification & personalization platform as the sole PM, deployed for Dailyhunt’s website and delivered the first external pilot across 2+ publisher clients. • Built the AI/ML personalization layer and rolled it out to users in Dailyhunt website, achieving up to 3× higher CTR. * Built an automated social media platform using Python workflows for multi‑account publishing, scheduling, and analytics across 10+ handles, improving efficiency via automated workflows. *Ledproduct development of monetization initiatives across direct and programmatic channels (GAM, Meta), including new ad formats such as tickers, interstitials and in‑feed units, driving ₹2Cr+ incremental revenue • Drove end‑to‑end platform architecture across SDKs, backend services, and analytics dashboards, aligning API contracts, data models, and reliability SLAs. • Orchestrated cross‑functional execution and shipped a 30+ feature MVP in 3 months, building interactive HTML mockups to fast‑ track design reviews and engineering handoffs. • Designed a scalable segmentation & rules engine enabling behavioral targeting, real‑time audience computation, user tags, and event triggers, empowering editors to run complex targeting independently. • Launched unified analytics & observability layer (KPI dashboards, campaign analytics, A/B testing). Partnered with platform engineering to build a high‑speed notification pipeline with high reliability during breaking‑news surges

Associate Product Manager at VerSe Innovation, Jan 2022 - Apr 2025 · 3 yrs 4 mos, Bangalore Urban, Karnataka, India, *Led market research, UI/UX improvements, and data-driven optimizations for Cricket and Election experiences improving engagement across 15M+ users. *Built and scaled the notification recommendation system, achieving 5× CTR and double-digit retention lifts. *Enhanced recommender models with user affinity scoring, boosting DAU/MAU and time spent metrics. *Designed 20+ A/B experiments leveraging segmentation and multilingual insights to refine personalization and content discovery. *Supported GTM strategy with competitor and behavioral insights driving product roadmap decisions.

Team Lead at LMES FOUNDATION, Jan 2019 - Jul 2019 · 7 mos, Tamil Nadu, India, Channel Growth : Utilized growth hacking techniques, including video thumbnail optimization and strategic content release scheduling, to increase YouTube subscribers by 440K within 7 months. Content Creation Project Management: Managed a cross-functional team to produce 70+ educational videos, improving user engagement and increasing first-day views by 60%. Strategic Video Optimization: Developed and executed strategies for optimizing titles and thumbnails, resulting in a 25% increase in click-through rates and over 15M total video views. Revenue Generation: Produced high-impact content that generated over $75,000 in revenue and scaled online courses to 60K+ students. Recognition and Innovation: Recognized at YouTube EduCon 2019 for innovative strategies combining education with entertainment, leading to substantial audience growth and engagement.

Senior Content Writer at LMES FOUNDATION, Mar 2018 - Jan 2019 · 11 mos, chennai

Education

Master of Technology - MTech, Aerospace, Aeronautical and Astronautical Engineering, Indian Institute of Technology, Kanpur

Bachelor of Engineering, Aeronautical, Park college of engineering and technology

Public links

capable-pastelito-295976.netlify.app: https://capable-pastelito-295976.netlify.app/