Narayana Motamarri (NaMo) profile photo 1 on Tal

Narayana Motamarri (NaMo)

Data Engineering, Cloud & BigData Leader | @Loyalty Methods, ex-(Cloudera, Bombora, HearstAutos, Coforge, Infosys); ASU, USA.

Hyderabad

13+ years of work experience

Loyalty Methods
May 20242 yrs 4 mosPresent

Hyderabad, Telangana, India

• Owned delivery of the RCX (Reactor-CX) data platform providing Analytics to enterprise customers. • Managed & scaled a 30+ member team owning roadmap, delivery & execution quality. • Re-Architected ETL state management using AuroraDB improving ETL performance by 55%. • Reduced Redshift cloud DW costs by 37% by right-sizing node types & leveraging reserved pricing. • Executed evolution of RCX data product from v3.23 → v4.6, coordinating cross-functional teams. • Introduced AI-assisted development by integrating IDEs with Claude & DeepSeek Coder APIs, reducing PR turnaround time & improving code review throughput. • Overseen onboarding & implementation of new enterprise customers, owning data migration, data profiling, mapping, validations ensuring smooth go-lives. stack: Redshift (DW), Pentaho / PDI (ETL), AuroraDB, PBI & QuickSight, PyCharm, Claude, DeepSeek.
Coforge
Aug 20239 mosApr 2024

Hyderabad, Telangana, India

• Delivery of Financial Data Analytics for a European Retail giant (PMI: Philip Morris International). • Engineered ETL pipelines of Finance data assets from SAP to Snowflake using AWS Glue. • Managed & Mentored a cross-functional team of 20+ (Data Engineers, Data Analysts, Data Scientists, Data-QA, DevOps). stack: Snowflake-DB, AWS Glue, PBI, Data Vault Modeling (hubs, links, satellites), S3.
Bombora
Sep 20211 yr 7 mosMar 2023

San Francisco Bay Area

• Engineered Bombora’s low latency (100ms) ad-serving Insights of its Intent & Identity data. • Led development of Airflow DAGs (orchestration layer), improving ad-serving reliability. • Collaborated on GCP BigTable Infra (multi-region) setup reducing query latency. • Engaged with vendors to evaluate & onboard new platforms & tools as per team requirements. stack: Airflow2.3 (DAGs), GCP (BigTable, BigQuery, Dataflow, GCS
Hearst Autos
Apr 20201 yr 6 mosSep 2021

San Francisco Bay Area

Led Hearst Autos Data initiatives while collaborating efforts with other leads from other divisions like *Hearst Magazines* and *CDS Global* (a Hearst Company) to consolidate multi-cloud landscape Migrated AWS based DW, DL & pipelines to GCP ( BigQuery, GCS, Composer (Airflow)).
Hearst Autos
Jan 20191 yr 3 mosMar 2020

San Francisco Bay Area

Jumpstart Automotive Media is re-branded as Hearst Autos (a subsidiary of Hearst). Architect JAM's / HA’s • Data Warehouse: Redshift (MPP) (Scale out) (12 Node 24 TB) Data Lake: Redshift Spectrum (100 TB) • Data Pipelines (Ingestions, Materialized Views, Stored Procedures & KPI Reports) • Workflow Go-to person for BigData, Data Integration needs • Completed AdServer migration in 40 days. I.e. update all Data Pipelines and processes to work with new AdServer. Done with no external impact to clients/customers • Completed Docker/Container-ization of data center based entities/processes in a single quarter. For complete picture, Continue below
Hearst Autos
Mar 20144 yrs 10 mosDec 2018

San Francisco Bay Area

Duties: 1. • Design, Implement & Automation of *DataPipelines* (ETL/ELT)(data ingestion)(MaterializedViews) Stack: Redshift, Glue(PySpark), Spectrum, S3, GCPBucket, PostgreSQL, Python, Bash, EMR (Saved $$) • 13 pipelines. Trigger subprocesses on Thresholds, wait for file arrival, handle n/w & operational errors et al • AdServer/AdExchange Data, Viewability & AdQuality Data, Sales Data, et al 2. • Implementation & Automation of the *KPI Reports*, designed by Analysts for ext & int clients • 25 KPI reports Ad Campaign KPI, Car Shopping Behavior, Revenue share KPI, et al 3. • Design & Development of Redshift. Perform query & schema Optimizations • 12node 24TB Redshift DW & 100TB S3/Spectrum DataLake • Oversee Redshift Operations for a stable & reliable cluster, by *Vacuum/Analyze* & *WLM* Configs + Work with AWS SAs for Redshift health checks + Provide feature requests to new services: Spectrum, Glue, ETLeap, et al 4. • Design & Implementation of *Workflow* to ensure dependencies btwn Ingestions/MaterialisedView/Reports Stack: Bash (to trigger SAS & processes behind VPC/Bastion-Host) Others: -> Migrations & Transitions * Redshift Region (West->East) * Redshift Node-type (SSD->HDD) * AdServer (DFP) with ever changing business needs * Docker/Containerization -> Empowered & Mentored with Redshift 101s. Trained 3 Analysts with RedshiftSQL and 2 with Bash -> Evolved JAM's data ecosystem by + integrating Legacy (SAS/BI) data to Redshift using DMS & by + enabling New services: Spectrum, Glue, et al -> Built & Maintain ~9000 LoC & 90 pages of docs Summary: Lead the Development of JAM's Data Platform from *ground up* Highlights: -> Proposed upfront a high performing, cost effective (1/10th), easy operational DW & implemented it (Saved $$) -> Run the Data Engineering at Cost affective way (Saved $$) -> Played an active role in replacing 3rd party analytics providers with in-house reports (Saved $$)
Cloudera
Aug 20121 yr 7 mosFeb 2014

Palo Alto, CA

I was part of the founding team of *Cloudera's CCP: Data Scientist* certification program (hands-on), which successfully rolled out the first installment of the Data Science hands-on certification. And have certified few successful candidates. Collaborated in developing simulated dataset. Built and Automated testing process to evaluate end user code for scalability. Handed out training/sample-solutions for next installment.

Narayana’s AI Stack

antigravity
antigravity
cursor
cursor
claudecode
claudecode

Education

Arizona State University

Master of Science, Computer Science

Arizona State University

20092 yrs2011
Velagapudi Ramakrishna Siddhartha Engineering College

Bachelor of Technology, Information Science and Technology

Velagapudi Ramakrishna Siddhartha Engineering College

20034 yrs2007

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Headline

Data Engineering, Cloud & BigData Leader | @Loyalty Methods, ex-(Cloudera, Bombora, HearstAutos, Coforge, Infosys); ASU, USA.

About

Hi, I’m Narayana Motamarri (NaMo) 👋 Data Engineering Leader (Head / Director / Manager) with 18+ years of experience building large-scale Cloud based Enterprise data platforms across AWS & GCP. Managed / Mentored teams of 30+ across Data Engineering, Analytics, Data Science, DataQA, BI & AI. Designed & Migrated data ecosystems, Architect & Built ETL pipelines, real-time (low latency) ad-serving insights through cost-optimised Architectures enabling Data Governance, Data Catalog, Metadata & Observability. Key Achievements: 1. Working on various enterprise data use-cases at product & service based companies like Loyalty Methods, Bombora, Coforge catering to wider group of enterprise customers. (2021 - Present) 2. Built Hearst Autos’ AWS cloud enterprise data platform from the ground up (Redshift, Glue, EMR, Spectrum, DMS, etc.) — 7.5 years of scale, reliability, & innovation. (2014 - 2021) 3. Achieved my dream of working at Cloudera. contributed towards Hadoop-based bigdata applications. (2012 - 2014) 4. Completed a research-intensive MS at ASU, involving large-scale analytics using Hadoop. (2009 - 2011) 5. Campus placement: One of only 2 students placed first at Infosys Technologies Ltd from my B.Tech IT class of 60. (2007) 6. Awarded “Best Outgoing Student” in 10th grade for excellence across academics, co-curricular & extracurricular activities. (2001) My expertise spans over: Big Data & Analytics • Redshift, BigQuery (MPP/Columnar) • Spark (Databricks, AWS Glue) • Hadoop (Cloudera, AWS EMR) • Snowflake Cloud Platforms • AWS • GCP Core Areas • Data Engineering • Data Lakes & Data Warehouses • Data Analytics, BI, AI & Observability • Data Catalog, Metadata & Data Governance • Low Latency Insights (GCP Bigtable) I’m certified as, • Cloud Analytics Master & • Cloud Analytics Architect, from Cloud Analytics Academy (Snowflake + AWS). GitHub: github.com/narayanM Twitter: @NarayanGupta Currently, I’m part of Loyalty Methods Inc. Previously, I worked at Coforge working on PMI’s data platform & prior to that at Bombora, building real-time visitor insight systems on GCP Bigtable. Before that, I scaled & modernized Hearst Autos’ AWS Redshift data platform, end-to-end pipelines, ingestion, materialized views, KPI reporting, data lake (Spectrum), Docker/ECS—later migrating the full stack to GCP (Airflow/Composer, BigQuery). Earlier roles include engineering positions at Cloudera, MedTrust, and Infosys. My Master’s Thesis: “Large Scale Analytical Insights of Email Communication Patterns” (ASU) Repository: http://repository.asu.edu/items/9485

Location

Hyderabad

AI stack

antigravity

cursor

claudecode

Work experience

Data Engineering Manager at Loyalty Methods, May 2024 - Present · 2 yrs 4 mos, Hyderabad, Telangana, India, • Owned delivery of the RCX (Reactor-CX) data platform providing Analytics to enterprise customers. • Managed & scaled a 30+ member team owning roadmap, delivery & execution quality. • Re-Architected ETL state management using AuroraDB improving ETL performance by 55%. • Reduced Redshift cloud DW costs by 37% by right-sizing node types & leveraging reserved pricing. • Executed evolution of RCX data product from v3.23 → v4.6, coordinating cross-functional teams. • Introduced AI-assisted development by integrating IDEs with Claude & DeepSeek Coder APIs, reducing PR turnaround time & improving code review throughput. • Overseen onboarding & implementation of new enterprise customers, owning data migration, data profiling, mapping, validations ensuring smooth go-lives. stack: Redshift (DW), Pentaho / PDI (ETL), AuroraDB, PBI & QuickSight, PyCharm, Claude, DeepSeek.

Data Architect at Coforge, Aug 2023 - Apr 2024 · 9 mos, Hyderabad, Telangana, India, • Delivery of Financial Data Analytics for a European Retail giant (PMI: Philip Morris International). • Engineered ETL pipelines of Finance data assets from SAP to Snowflake using AWS Glue. • Managed & Mentored a cross-functional team of 20+ (Data Engineers, Data Analysts, Data Scientists, Data-QA, DevOps). stack: Snowflake-DB, AWS Glue, PBI, Data Vault Modeling (hubs, links, satellites), S3.

Data Engineer IV at Bombora, Sep 2021 - Mar 2023 · 1 yr 7 mos, San Francisco Bay Area, • Engineered Bombora’s low latency (100ms) ad-serving Insights of its Intent & Identity data. • Led development of Airflow DAGs (orchestration layer), improving ad-serving reliability. • Collaborated on GCP BigTable Infra (multi-region) setup reducing query latency. • Engaged with vendors to evaluate & onboard new platforms & tools as per team requirements. stack: Airflow2.3 (DAGs), GCP (BigTable, BigQuery, Dataflow, GCS

Data Architect at Hearst Autos, Apr 2020 - Sep 2021 · 1 yr 6 mos, San Francisco Bay Area, Led Hearst Autos Data initiatives while collaborating efforts with other leads from other divisions like *Hearst Magazines* and *CDS Global* (a Hearst Company) to consolidate multi-cloud landscape Migrated AWS based DW, DL & pipelines to GCP ( BigQuery, GCS, Composer (Airflow)).

Lead Data Engineer (Container-ization) at Hearst Autos, Jan 2019 - Mar 2020 · 1 yr 3 mos, San Francisco Bay Area, Jumpstart Automotive Media is re-branded as Hearst Autos (a subsidiary of Hearst). Architect JAM's / HA’s • Data Warehouse: Redshift (MPP) (Scale out) (12 Node 24 TB) Data Lake: Redshift Spectrum (100 TB) • Data Pipelines (Ingestions, Materialized Views, Stored Procedures & KPI Reports) • Workflow Go-to person for BigData, Data Integration needs • Completed AdServer migration in 40 days. I.e. update all Data Pipelines and processes to work with new AdServer. Done with no external impact to clients/customers • Completed Docker/Container-ization of data center based entities/processes in a single quarter. For complete picture, Continue below

Sr Data Engineer (BigData & AWS Cloud) at Hearst Autos, Mar 2014 - Dec 2018 · 4 yrs 10 mos, San Francisco Bay Area, Duties: 1. • Design, Implement & Automation of *DataPipelines* (ETL/ELT)(data ingestion)(MaterializedViews) Stack: Redshift, Glue(PySpark), Spectrum, S3, GCPBucket, PostgreSQL, Python, Bash, EMR (Saved $$) • 13 pipelines. Trigger subprocesses on Thresholds, wait for file arrival, handle n/w & operational errors et al • AdServer/AdExchange Data, Viewability & AdQuality Data, Sales Data, et al 2. • Implementation & Automation of the *KPI Reports*, designed by Analysts for ext & int clients • 25 KPI reports Ad Campaign KPI, Car Shopping Behavior, Revenue share KPI, et al 3. • Design & Development of Redshift. Perform query & schema Optimizations • 12node 24TB Redshift DW & 100TB S3/Spectrum DataLake • Oversee Redshift Operations for a stable & reliable cluster, by *Vacuum/Analyze* & *WLM* Configs + Work with AWS SAs for Redshift health checks + Provide feature requests to new services: Spectrum, Glue, ETLeap, et al 4. • Design & Implementation of *Workflow* to ensure dependencies btwn Ingestions/MaterialisedView/Reports Stack: Bash (to trigger SAS & processes behind VPC/Bastion-Host) Others: -> Migrations & Transitions * Redshift Region (West->East) * Redshift Node-type (SSD->HDD) * AdServer (DFP) with ever changing business needs * Docker/Containerization -> Empowered & Mentored with Redshift 101s. Trained 3 Analysts with RedshiftSQL and 2 with Bash -> Evolved JAM's data ecosystem by + integrating Legacy (SAS/BI) data to Redshift using DMS & by + enabling New services: Spectrum, Glue, et al -> Built & Maintain ~9000 LoC & 90 pages of docs Summary: Lead the Development of JAM's Data Platform from *ground up* Highlights: -> Proposed upfront a high performing, cost effective (1/10th), easy operational DW & implemented it (Saved $$) -> Run the Data Engineering at Cost affective way (Saved $$) -> Played an active role in replacing 3rd party analytics providers with in-house reports (Saved $$)

Data Science Developer at Cloudera, Aug 2012 - Feb 2014 · 1 yr 7 mos, Palo Alto, CA, I was part of the founding team of *Cloudera's CCP: Data Scientist* certification program (hands-on), which successfully rolled out the first installment of the Data Science hands-on certification. And have certified few successful candidates. Collaborated in developing simulated dataset. Built and Automated testing process to evaluate end user code for scalability. Handed out training/sample-solutions for next installment.

Education

Master of Science, Computer Science, Arizona State University

Bachelor of Technology, Information Science and Technology, Velagapudi Ramakrishna Siddhartha Engineering College

Public links

github: https://github.com/narayanM