Headline

Digital Marketing & Brand Strategy | Social Media | Content Strategy | Client Servicing | Agency Marketing

About

I'm a digital marketing professional with 2+ years of agency experience helping brands tell better stories and build stronger digital communities. I've worked across education, jewellery, and consumer brands, managing everything from content strategy and campaign execution to client servicing and performance reporting. I enjoy turning business objectives into campaigns that people actually engage with. Whether it's planning a content calendar, collaborating with creative teams, or working directly with clients, I like building marketing that's both creative and purposeful.

Location

Chennai

AI stack

claude

gemini

midjourney

notion

openai

perplexity

Work experience

Social Media Marketing Specialist at echoVME, Apr 2025 - Dec 2025 · 9 mos, Chennai, Tamil Nadu, India, Managed the digital presence of 5 client brands across education, jewellery, and consumer sectors, translating business objectives into content strategies and campaigns. Developed platform-specific content strategies across Instagram, Facebook, LinkedIn, and YouTube, balancing brand goals with audience behaviour. Served as the primary liaison between clients and cross-functional teams, ensuring seamless campaign execution and timely delivery. Led a school admissions campaign from strategy and production planning to launch, coordinating stakeholders across creative and paid media teams. Analysed campaign performance using platform insights to refine content strategy and improve future campaign planning.

Digital Marketing Executive at ChakraView Consulting, Apr 2024 - Mar 2025 · 1 yr, Chennai, Tamil Nadu, India, Executed multi-channel digital marketing campaigns, contributing to a 25% increase in engagement and 20% growth in conversions across client accounts. Improved organic visibility through SEO optimisation, keyword research, and content recommendations aligned with search intent. Monitored campaign performance using Google Analytics, translating data into actionable insights to optimise digital marketing initiatives. Developed performance reports and tracked key marketing KPIs to support campaign optimisation and business decision-making. Contributed to content marketing initiatives that strengthened brand visibility and audience engagement across digital channels.

Digital Marketing Intern at JSR Akademy - Educational Training Institute, May 2023 - Sep 2023 · 5 mos, Chennai, Tamil Nadu, India

Education

Bachelor of Commerce - BCom, Marketing Management, Mop Vaishnav College for Women

12th grade, Commerce, Maharishi International Residential School