Headline

SEO Content Strategist | Engineering Search Strategies Built for Revenue

About

I engineer revenue-driven search strategies by aligning search intent, site architecture, and content systems with business outcomes. I have driven 1,200+ non-brand keywords into top 3 positions, contributing to 1.8M+ monthly organic sessions through data-backed SEO execution. I specialize in translating data from Google Search Console, Google Analytics, Ahrefs, SEMrush, and Screaming Frog into clear, high-impact decisions. My expertise spans technical SEO, including schema optimization, Core Web Vitals improvements, and HTML and JavaScript diagnostics. I work closely with content, product, and engineering teams to deliver SEO outcomes that support revenue and long-term growth. Open to collaborations, strategic consulting, and high-impact SEO projects.

Location

Karnataka

AI stack

claude

Work experience

Associate Direct Marketing at Digit Insurance, Dec 2023 - Present · 2 yrs 10 mos, Bangalore Urban, Karnataka, India

Search Associate at Digit Insurance, Dec 2023 - Present · 2 yrs 10 mos, Conducted end-to-end keyword research and topic modeling to identify high-intent, non-branded opportunities, prioritizing topics by search demand and competition, driving targeted traffic growth. Owned on-page optimization for 250+ landing pages using search intent mapping, semantic clustering, and internal linking improvements, increasing average ranking position from 11.2 to 4.6 and improving CTR by 28%. Collaborated with backlink and outreach teams to optimize keyword splits and perform domain-level competitor analysis, enhancing off-site SEO authority and improving backlink quality. Led team of 3 SEO junior associates and coordinated 4 external content agencies to scale SEO content production, improving GoLive efficiency by 35% and reducing turnaround time from 10 days to 2 days. Partnered with design and development teams to define reusable SEO-friendly content components, facilitating large-scale page creation and maintaining consistency across the website.

Search Engine Optimization Analyst at Kalpita Technologies, Jan 2022 - Nov 2023 · 1 yr 11 mos, Bengaluru, Karnataka, India, Created SEO-optimized content for blogs, case studies, and product/service pages to improve organic search visibility. Worked with Product, UX, and Development teams to optimize design and click-through rates for effective implementation. Developed comprehensive BRDs and software documentation for Novus 360 to streamline project understanding and execution.

Search Engine Optimization Executive at MarketingBeku, Apr 2021 - Nov 2021 · 8 mos, Bangalore Urban, Conducted keyword research and SERP analysis to identify high-impact keyphrases, creating optimized content outlines that enhance search visibility. Designed SEO friendly webpages with internal linking, performing backlink analysis and outreach through broken link building to improve domain authority. Developed marketing materials for diverse campaigns, enhancing brand messaging. Conducted market research to uncover consumer trends and preferences, informing strategy. Collaborated with team members to generate innovative marketing strategies, fostering team synergy.

Education

X, St.Joseph's High School

Bachelor of Engineering - BE, Computer Science, Sambhram Institute of Technology, BANGALORE