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Muskan Patel

Category Analyst - Category Management | Shopper Insights | Retail Analytics | Planogram Analytics

Bengaluru

3+ years of work experience

Kraft Heinz
Apr 20251 yr 8 mosPresent

AB InBev
Aug 20248 mosMar 2025

Bengaluru, Karnataka, India

Lowe's India
Dec 20221 y 1 mo2024

India

Developed macro and micro space plans in Blue Yonder (JDA) and partnered with merchandising teams on assortment layouts and category execution.
Lowe's India
Jun 20211 y 6 moDec 2022

Bangalore Urban, Karnataka, India

Muskan’s AI Stack

gemini
gemini
meta
meta
openai
openai
ChatGPT
ChatGPT
ChatGPT Images
ChatGPT Images
Microsoft Copilot
Microsoft Copilot

Education

Institute of Management Technology, Ghaziabad

Post Graduate Program, Management

Institute of Management Technology, Ghaziabad

20241 yr2025
Lovely Professional University

Bachelor of Commerce - BCom(Hons.), Accounting and Finance

Lovely Professional University

20183 yrs2021

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Headline

Category Analyst - Category Management | Shopper Insights | Retail Analytics | Planogram Analytics

About

I’m a Category Analyst with 5+ years of experience specializing in Space Planning and Category Management, passionate about using data to improve retail performance and shopper experience. My experience includes planogram/floor plan development (Micro & Macro Space Planning), assortment optimization, category analysis, and merchandising strategy using tools such as Blue Yonder (JDA Space Planning), Circana/IRI, Numerator, Microsoft Excel. I enjoy turning complex data into actionable insights through dashboards, reporting, analytics & decks that support better business decisions. I thrive on solving problems, streamlining processes, and collaborating with cross-functional teams to deliver data-driven retail solutions. I’m always eager to learn, take on new challenges, and create meaningful business impact through impressive planograms, analytics and category insights. Beyond analytics, I value collaboration and actively contribute to employee engagement initiatives, believing that strong teams and meaningful workplace connections are just as important as delivering business results. Let’s connect if you share an interest in retail analytics, category management, or space planning.

Location

Bengaluru

AI stack

gemini

meta

openai

ChatGPT

ChatGPT Images

Microsoft Copilot

Work experience

Category Analyst II at Kraft Heinz, Apr 2025 - Present · 1 yr 8 mos

Senior Analyst- Space Planning at AB InBev, Aug 2024 - Mar 2025 · 8 mos, Bengaluru, Karnataka, India

Space Planner at Lowe's India, Dec 2022 - 2024 · 1 y 1 mo, India, Developed macro and micro space plans in Blue Yonder (JDA) and partnered with merchandising teams on assortment layouts and category execution.

Associate Analyst - Merch Execution Space Planning at Lowe's India, Jun 2021 - Dec 2022 · 1 y 6 mo, Bangalore Urban, Karnataka, India

Education

Post Graduate Program, Management, Institute of Management Technology, Ghaziabad

Bachelor of Commerce - BCom(Hons.), Accounting and Finance, Lovely Professional University

Muskan Patel - Category Analyst II in Bengaluru | Tal