Headline

Senior PM- Growth and AI products | Driving MRR, Retention & Conversion | Coding Ninjas | Samsung | BITS Pilani

About

Product Manager – Growth & AI Products with 3.5+ years of experience building and scaling consumer products used by 8M+ monthly users. I specialise in the full PM lifecycle: from early-stage discovery and user research to writing crisp PRDs, owning the product roadmap, and driving go-to-market strategy. In my current role, I lead growth charters focused on conversion, retention, and monetisation. I’ve built 0→1 AI products (including voice agents and LLM-powered systems), while running structured A/B testing and experimentation frameworks to continuously optimise the user funnel- the kind that cut CAC by 23.8% and grew referral revenue from 2% to 18% of MRR. My approach combines deep discovery, data analysis, and rapid iteration to achieve product-market fit and unlock scalable growth loops. I work closely with cross-functional teams across engineering, design, data, and business to translate insights into execution- owning backlog prioritisation, defining clear PRDs, and aligning teams on outcome-driven product roadmaps. Whether it’s redesigning onboarding experiences, scaling referral ecosystems, or optimising checkout flows, I focus on solving high-impact problems that move core business metrics. I’m particularly excited about building AI-first products and leveraging emerging technologies to create step-change improvements in user experience and business outcomes. Always open to conversations around product strategy, growth, and building at scale.

Location

Gurugram

AI stack

claude code

elevenlabs

gemini

hugging face

notebooklm

openai

Work experience

Product Manager- Growth and AI Products at Coding Ninjas, Apr 2025 - Present · 1 yr 6 mos, Gurugram, Haryana, India, As a Product Manager in this Charter, I drive product-led revenue growth across acquisition, activation, engagement, and monetisation for millions of learners. I own the lifecycle end-to-end: discovery, user research, PRDs, roadmap, and go-to-market, building experiences that influence key career decisions. I have delivered ~80% cumulative revenue growth by identifying funnel gaps, prioritising high-impact opportunities, and scaling wins through structured experimentation. Shipped a 0→1 AI voice agent (PRDs, roadmap, specs); partnered with engineering, data, and sales to integrate telephony + CRM- handling 8K+ leads/day, driving +30% conversion and ₹2Cr MRR Defined & scaled the referral product strategy (PRDs, roadmap, experiments); partnered with marketing, data, and engineering- growing contribution from 2% → 18% of MRR and 5× monthly referrers Led & prioritised checkout roadmap; owned A/B testing and shipped Direct & Express Checkout with design + engineering: +10-20% conversion, reduced drop-offs Scaled experimentation infrastructure; defined requirements and prioritised backlog with engineering—3× testing capacity, faster decision-making across product, marketing, and growth

Associate Product Manager- Growth at Coding Ninjas, Dec 2022 - Mar 2025 · 2 yrs 4 mos, Gurugram, Haryana, India

Associate Product Manager at myclassroom, Aug 2022 - Dec 2022 · 5 mos, Noida, Uttar Pradesh, India

APM Fellow at NextLeap, Feb 2022 - Apr 2022 · 3 mos

Software Engineer Associate- Core Control Plane Software- 5G at SAMSUNG R&D INSTITUTE INDIA - BANGALORE PRIVATE LIMITED, Jul 2021 - Jul 2022 · 1 yr 1 mo, Bengaluru, Karnataka, India, Developed a Deep Reinforcement Learning-based service allocation model– reducing user-perceived latency by 20% and task failure rates by 26%. Nominated for Samsung Best Paper Award 2022.

Intern at Aditya Jyot Eye Hospital Pvt Ltd, May 2019 - Jul 2019 · 3 mos, Mumbai, Maharashtra, India

Education

MSc, Physics, Birla Institute of Technology and Science, Pilani

Bachelor of Engineering - BE, Electrical and Electronics Engineering, Birla Institute of Technology and Science, Pilani

Public links

github: https://github.com/bisati