Performance Marketer | Generated 2X Leads & Reduced CPL by 70% | Meta Ads & Google Ads Expert | Landing Page Specialist


India

Navi Mumbai

Kishanganj district




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Download Tal BossPerformance Marketer | Generated 2X Leads & Reduced CPL by 70% | Meta Ads & Google Ads Expert | Landing Page Specialist
I am a Performance Marketer and Web Development Specialist with 2+ years of experience in driving business growth through data-driven digital marketing strategies. Currently, I work as a Digital Marketing Specialist at B2B Export Import Academy, where I successfully scaled monthly high-quality leads from 300 to 600+ (100% growth) and reduced Cost Per Lead from ₹150–₹200 to ₹30–₹50. I specialize in building high-converting marketing funnels — from ad campaigns to landing pages — that deliver measurable ROI. 💡 Key Achievements: • Generated 2X increase in qualified leads • Reduced CPL by over 70% • Achieved 40%+ improvement in CTR across campaigns • Delivered 50% higher conversions within 3 months • Increased website engagement and sales through optimized UI/UX 💻 Core Expertise: • Meta Ads (Facebook & Instagram Ads) • Google Ads (Search & Performance Marketing) • Landing Page Design & Funnel Optimization • WordPress & eCommerce Development • Lead Generation & Conversion Optimization • Marketing Analytics & Campaign Optimization ⚡ I also leverage AI tools to rapidly create landing pages, ad creatives, and video content — enabling faster execution and improved campaign performance. 🎯 My focus is simple: maximize ROI while minimizing customer acquisition cost. 📩 Open to opportunities in Performance Marketing, Growth Marketing, and Digital Strategy.
Navi Mumbai
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Digital Marketing Specialist (Performance Marketing) at B2B Export Import Academy, Dec 2025 - Present · 7 mos
Freelance Digital Marketing Specialist at Freelancer.com, Jan 2023 - Present · 3 yrs 6 mos, India, Worked as a freelance Digital Marketing Specialist providing end-to-end marketing and web development solutions for various clients. • Managed Meta Ads (Facebook & Instagram) and Google Ads campaigns focused on lead generation and conversions • Developed high-converting landing pages and eCommerce websites using WordPress • Generated up to 40% increase in traffic and 25% boost in conversions through targeted campaigns • Reduced cost-per-click (CPC) by 30% and improved CTR by 20% through campaign optimization • Designed ad creatives (images & videos) and handled social media marketing • Edited and managed video content for a YouTube channel, improving engagement and brand visibility • Leveraged AI tools to create landing pages, creatives, and marketing assets faster and more efficiently
Senior Customer Service Executive at 1Point1, Jun 2024 - Dec 2025 · 1 yr 7 mos, Navi Mumbai, Worked as a Senior Customer Care Executive handling customer support operations through email and chat. • Managed customer queries, complaints, and escalations with a focus on timely resolution • Maintained high customer satisfaction through effective communication and problem-solving • Handled multiple conversations simultaneously while ensuring quality service standards • Used internal tools and systems to track, resolve, and follow up on customer issues • Developed strong communication, multitasking, and customer handling skills in a fast-paced environment
Digital Marketing Specialist & Web Developer at KTech It Advertising Agency, Jan 2023 - Mar 2024 · 1 yr 3 mos, Kishanganj district, K Tech IT is a performance-driven advertising agency where I managed end-to-end digital marketing and web development projects for multiple clients across industries including schools, NGOs, and healthcare. • Designed and developed responsive websites and high-converting landing pages based on client requirements • Created social media content, ad creatives (images & videos), and managed brand presence across platforms • Planned and executed Meta Ads (Facebook & Instagram) and Google Ads (SEM/PPC) campaigns for lead generation and sales • Generated qualified leads and improved ROI through campaign optimization and audience targeting • Executed email marketing campaigns to nurture leads and improve conversions • Worked closely with clients to understand requirements and deliver customized marketing solutions 🚀 Key Results: • Achieved up to 40% increase in CTR and reduced CPC by 25% • Improved website engagement by 30% through UI/UX optimization • Delivered consistent lead generation and sales growth across multiple client accounts