Mayank Sinha profile photo 1 on Tal

Mayank Sinha

#Marketing #BrandBuilding #Entreprenuership #Supports Sustainability

Bengaluru

19+ years of work experience

Apr 201411 yrs 7 mosOct 2025

On-site

Responsible for developing and implementing new marketing strategies and leading marketing team from the ground up. Planning, designing and leading campaigns across all marketing channels. New Product Development New Sales Channel Development, instrumental in association with HPCL for starting exclusive retail channel at HPCL petrol pumps. Set up exclusive retail booths on franchise model. First TVC campaign conceptualized and executed. Brand visibility on partner funded ATL/BTL mediums .
Parker Pens
Nov 20121 yr 5 mosMar 2014

New Delhi, Delhi, India

Brand Marketing Manager Waterman Defining the New Product strategy for Waterman range of Pens. Identify the complete pricing, marketing strategy and execution of the same. Managed the brand in digital space and defined the marketing plans for successful launch across various digital platforms. Accountable for the overall management of brand budget (ATL) to drive the effectiveness and efficiency of spend. Worked with the sales team and was responsible to drive the top line.
Apr 20084 yrs 6 mosSep 2012

Mumbai

Worked as Manager Marketing for Moserbaer Entertainments Home Video & Film production division. Acquisition of Home Video Content ( Bollywood/Hindi category), Packaging and Merchandise designing, Launch Strategy and Execution. Handled Pan India promotions, Co-promotional tie-ups, Catalog management.
Bennett Coleman and Co. Ltd. (Times Group)
Nov 20052 yrs 4 mosFeb 2008

Mumbai

Assistant Manager Marketing at Planet M, HO based in Mumbai. BTL for Planet M stores in Maharashtra, Handled National promotions & instore branding of Planet M stores. Customer Loyalty program 'MXtasy World'.

Mayank’s AI Stack

claude
claude
meta
meta
midjourney
midjourney
Canva Magic Studio
Canva Magic Studio

Education

PGDMM, Marketing

The Times School Of Markerting

20041 yr2005

Bachelor of Commerce (B.Com.), Commerce

St.Xaviers, Ranchi

20003 yrs2003

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Headline

#Marketing #BrandBuilding #Entreprenuership #Supports Sustainability

About

A dynamic marketing professional with a passion for crafting compelling brand stories and driving measurable growth, with a result-driven mindset and creative flair to every campaign. With eighteen years of experience across digital, content, and strategic marketing, led initiatives that not only elevate brand awareness but also convert audience engagement into tangible ROI. From building end-to-end campaign strategies to optimizing performance through data analytics, thriving at the intersection of creativity and analysis. Whether collaborating with cross-functional teams or diving deep into market research, always focused on delivering value, innovation, and impact.

Location

Bengaluru

AI stack

claude

meta

midjourney

Canva Magic Studio

Work experience

Head Of Marketing at Osam - Unit of Dodla Dairy, Hyderabad, Apr 2014 - Oct 2025 · 11 yrs 7 mos, On-site, Responsible for developing and implementing new marketing strategies and leading marketing team from the ground up. Planning, designing and leading campaigns across all marketing channels. New Product Development New Sales Channel Development, instrumental in association with HPCL for starting exclusive retail channel at HPCL petrol pumps. Set up exclusive retail booths on franchise model. First TVC campaign conceptualized and executed. Brand visibility on partner funded ATL/BTL mediums .

Senior Brand Marketing Manager at Parker Pens, Nov 2012 - Mar 2014 · 1 yr 5 mos, New Delhi, Delhi, India, Brand Marketing Manager Waterman Defining the New Product strategy for Waterman range of Pens. Identify the complete pricing, marketing strategy and execution of the same. Managed the brand in digital space and defined the marketing plans for successful launch across various digital platforms. Accountable for the overall management of brand budget (ATL) to drive the effectiveness and efficiency of spend. Worked with the sales team and was responsible to drive the top line.

Marketing Manager at Moserbaer India Limited., Apr 2008 - Sep 2012 · 4 yrs 6 mos, Mumbai, Worked as Manager Marketing for Moserbaer Entertainments Home Video & Film production division. Acquisition of Home Video Content ( Bollywood/Hindi category), Packaging and Merchandise designing, Launch Strategy and Execution. Handled Pan India promotions, Co-promotional tie-ups, Catalog management.

Assistant Marketing Manager at Bennett Coleman and Co. Ltd. (Times Group), Nov 2005 - Feb 2008 · 2 yrs 4 mos, Mumbai, Assistant Manager Marketing at Planet M, HO based in Mumbai. BTL for Planet M stores in Maharashtra, Handled National promotions & instore branding of Planet M stores. Customer Loyalty program 'MXtasy World'.

Education

PGDMM, Marketing, The Times School Of Markerting

Bachelor of Commerce (B.Com.), Commerce, St.Xaviers, Ranchi