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Manthan Srivastav

TPM@ Kuku | Ex-Tata Play | Growth, Monetization & User Engagement | AI & Consumer Tech

Bengaluru

3+ years of work experience

Kuku
Nov 20251 yr 1 moPresent

Bengaluru, Karnataka, India

Designing growth across multiple platforms (KukuTV, FM, Guru, WowTV), focusing on improving user journeys, engagement, and overall revenue strategy. Designed and optimized ad experiences, including placements, frequency, and bidding integrations, while maintaining a strong user experience. Built lifecycle engagement and notification systems using MoEngage across WhatsApp, push, and in-app channels to improve retention and conversion. Also responsible for end-to-end product execution, including PRD creation, feature design, sprint planning, prioritization, and cross-functional alignment to ensure timely delivery.
Tata Play Ltd
Jul 20232 yrs 4 mosOct 2025

Tata Play Ltd
Jul 20236 mosDec 2023

Coding Blocks
Jan 20235 mosMay 2023

Delhi, India

Manthan’s AI Stack

claude
claude
cursor
cursor
lovable
lovable
mcp
mcp
notion
notion
perplexity
perplexity

Education

Delhi Technological University (Formerly DCE)

Bachelor's degree, Electrical Engineering

Delhi Technological University (Formerly DCE)

20194 yrs2023

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Headline

TPM@ Kuku | Ex-Tata Play | Growth, Monetization & User Engagement | AI & Consumer Tech

About

I bring a blend of technical expertise and strategic product management to drive scalable, user-centric solutions. Backed by an engineering degree from Delhi Technological University, I specialize in aligning product vision with execution—across cloud infrastructure, data-driven insights, and agile delivery. My core skill set includes AWS cloud architecture, Python, machine learning, API health monitoring, and business process optimization. I have hands-on experience with product analytics platforms like Mixpanel and MoEngage, enabling data-informed decision-making and improved user engagement. As a Certified Scrum Master (CSM), I foster high-performing agile teams and ensure continuous product delivery through iterative feedback and cross-functional alignment. I thrive in fast-paced environments where customer focus, technical depth, and operational efficiency are key to success.

Location

Bengaluru

AI stack

claude

cursor

lovable

mcp

notion

perplexity

Work experience

TPM at Kuku, Nov 2025 - Present · 1 yr 1 mo, Bengaluru, Karnataka, India, Designing growth across multiple platforms (KukuTV, FM, Guru, WowTV), focusing on improving user journeys, engagement, and overall revenue strategy. Designed and optimized ad experiences, including placements, frequency, and bidding integrations, while maintaining a strong user experience. Built lifecycle engagement and notification systems using MoEngage across WhatsApp, push, and in-app channels to improve retention and conversion. Also responsible for end-to-end product execution, including PRD creation, feature design, sprint planning, prioritization, and cross-functional alignment to ensure timely delivery.

Assistant Manager at Tata Play Ltd, Jul 2023 - Oct 2025 · 2 yrs 4 mos

Graduate Engineering Trainee at Tata Play Ltd, Jul 2023 - Dec 2023 · 6 mos

Mentor at Coding Blocks, Jan 2023 - May 2023 · 5 mos, Delhi, India

Education

Bachelor's degree, Electrical Engineering, Delhi Technological University (Formerly DCE)

Manthan Srivastav - TPM in Bengaluru | Tal