Headline

Campaign management Associate @ Accenture |

About

I am a Marketing Automation & Campaign Management/Campaign Developer professional with hands-on experience building and launching end-to-end batch and multi-touch campaigns using leading MarTech platforms. At Accenture, I support global marketers by executing high-quality campaigns, driving audience segmentation, email creation, QA, scheduling, and delivering consistent campaign performance aligned with SLAs. I work closely with regional marketers, agency partners, and cross-functional teams to ensure smooth operations, optimize engagement, and improve campaign efficiency. With a background in digital marketing and Ad operations, I bring both technical precision and strategic thinking to every project. I am passionate about enhancing marketing processes, adopting automation best practices, and continuously learning new tools to strengthen campaign outcomes and audience experience.

Location

Bengaluru

AI stack

claude code

cursor

gemini

lovable

notebooklm

perplexity

Work experience

Campaign management associate at Accenture in India, Nov 2025 - Present · 1 yr, Bengaluru, Main Responsibilities: Build and launch batch and multi-touch campaigns end-to-end using Marketing Automation Platforms. This includes audience segmentation, email creation, QA, and scheduling of campaigns in accordance with SLAS. Coordinate with the agency partners for day to day campaign operations activities. Act as the primary point of contact for regional marketers by providing strategic support beyond execution to drive campaign success and stakeholder satisfaction. Collaborate with cross functional marketing teams to enhance campaign quality. Support campaign operations tasks, including list validation, program setup, and other related activities. Learn and support platforms within the MarTech stack; remain tool-agnostic and adaptable. Identify and recommend process improvements to enhance campaign efficiency and performance, including optimization of campaign performance, testing methodologies, engagement insights, and deliverability.. Stay current on marketing automation trends, innovations, and best practices, and proactively apply those learnings to enhance campaign effectiveness and audience engagement. Marketing automation and/or operations using Marketo as a MAP. creating campaigns in Iterable and using project management tools such as Jira Strong organizational skills, attention to detail, and the ability to prioritize in a changing environment. working with platforms like Email on acid for QA. HTML/CSS for email design.

Campaign management new associate at Accenture in India, Nov 2023 - Nov 2025 · 2 yrs 1 mo, India

Education

Bachelor of Commerce, General, APS College of Commerce - India

Commerce with (computer science) E.B.A.Cs, J.S.S PU Collage