Headline

Creator-Led Learning & GTM Operator | Cohorts, Workshops & Expert Supply | Revenue Growth, P&L + Unit Economics | AI-Augmented Ops

About

I build creator-led technology learning businesses by connecting three things I’ve learned to respect deeply: - credible experts, - real audience demand, and - a GTM system that does not collapse after one good launch. Over the last decade, I’ve worked across books, video courses, LIVE workshops, conferences, cohort-style programs, and executive learning formats, recruiting practitioner-creators and turning their expertise into commercial products for software, AI, data, cloud, cybersecurity, and emerging technology audiences. Today, I lead Packt’s global LIVE learning business, building practitioner-led workshops and cohort-style programs for professional learners and technology teams. My work sits across the full marketplace loop: find the right creators, validate demand, shape the product, sharpen the promise, build the GTM runway, improve conversion, deliver the experience, and feed learner signals back into the next launch. The work I enjoy most is the messy zero-to-repeatable stage: finding the supply, proving the demand, packaging the offer, building the operating cadence, and using AI to make the system sharper without pretending AI can replace the human judgment that makes expert-led learning valuable. What defines my work: - Business ownership over functional ownership. - Systems over one-off wins. - Commercial outcomes over vanity metrics. - AI for leverage, human judgment for quality.

Location

Mumbai Metropolitan Region

AI stack

claude code

codex

openai

Granola

Make

Napkin AI

Work experience

Director of Events at Packt, Jun 2025 - Present · 1 yr 3 mos, Mumbai, Maharashtra, India, I lead Packt’s global Events business as a growth, product, and ecosystem lever, designing AI-first, commercially scalable event experiences for senior technology leaders. My mandate spans strategy → GTM → execution → monetization, with a sharp focus on turning events into repeatable, high-margin products and long-term audience assets. What I do & lead: - Own the end-to-end Events P&L, including positioning, pricing strategy, sponsorship models, and revenue growth - Design and launch AI-focused B2B events (summits, workshops, cohorts) for founders, CXOs, and enterprise decision-makers - Build event-as-a-product systems: repeatable formats, content pipelines, and post-event monetization loops - Drive AI-first operations using automation workflows (e.g. n8n), CRM integrations, and content repurposing engines - Lead cross-functional teams across content, marketing, sales, ops, and partnerships Impact & outcomes: - Repositioned events from one-off experiences to scalable business lines - Built sponsor-ready, enterprise-grade event propositions aligned with real AI adoption use cases - Established events as a top-of-funnel + revenue + brand authority channel

Director - TechLeader at Packt, Oct 2024 - Present · 1 yr 11 mos, As Director of TechLeader, I built a premium insights platform focused on how enterprises actually adopt, deploy, and scale AI. This role sits at the intersection of content, product strategy, and executive trust working directly with decision makers to convert lived experience into high-signal business assets. Scope & leadership: - Defined the vision and operating model for TechLeader as a standalone, scalable product - Led the creation of enterprise AI case studies, executive interviews, roundtables, and live formats - Partnered with CXOs, VPs, and Heads of Engineering/Data to surface real decision frameworks — not hype - Shaped TechLeader into a credibility engine feeding events, partnerships, and GTM strategy Strategic focus: - Enterprise AI adoption, agentic workflows, automation at scale - Translating technical depth into board-level and founder-level narratives - Building long-term relationships with senior leaders, not transactional content Outcome: - Positioned TechLeader as a trusted voice for AI decision-makers - Created a repeatable engine for insights → products → revenue opportunities

Producer (Tech Books) at Packt, Jul 2021 - Mar 2025 · 3 yrs 9 mos, Mumbai, Maharashtra, India, As a Producer, I operated at the core of Packt’s product engine, owning the lifecycle of complex, commercially driven technology products from idea to market. This role built my foundation in end-to-end product thinking, execution rigor, and cross-functional leadership; skills I later scaled at the portfolio and business-unit level. Responsibilities & execution: - Owned product delivery for high-impact tech titles across emerging and established domains - Worked closely with authors, editors, reviewers, and production teams to ship on time and at quality - Balanced market demand, commercial viability, and execution constraints - Built systems for predictability, quality control, and throughput What this role trained me for: - Managing complex stakeholder ecosystems - Operating with commercial accountability - Scaling execution through process, tooling, and people

Head Of Project Management at Enago (Crimson Interactive), Jun 2020 - Mar 2025 · 4 yrs 10 mos

Publisher - Videos at Packt, Dec 2016 - Jun 2020 · 3 yrs 7 mos, Mumbai Area, India, The role of Publisher sits at the heart of Packt’s Video publishing operation. A wide-reaching role with significant authority and responsibility, the Publisher ensures that the end-to-end team they work with, comprised of acquisitions, development and production staff. The Publisher is responsible for contracting, developing and producing a stream of video titles according to plan. They need to staff, manage and develop their team as a whole to achieve these goals, driving time to market and product quality. Talent development of their team members is a key part of the role, as is increasing all-round capability for Packt. The Publisher will need to develop their own and their team’s market awareness, working closely with Category Management, to achieve the best commercial outcome for their titles. The primary responsibility for the Publisher is to assume ownership of the team’s key performance metrics and actively lead their team to deliver the required results. Key responsibilities will include: ○ Output (Video titles published per month) ○ Input (contracts signed per month) ○ Time to Market (measured in days from commit-publish and contract-publish) ○ Efficiency (Revenue per head) ○ Revenue per title (tracked regular financial reports)

Acquisition Manager at Packt, Aug 2016 - Nov 2016 · 4 mos, Mumbai Area, India, • Plan the execution of the Content/Category strategy to meet the set targets. • Manage the Budgets in accordance with the Bands & the Commercial Priority set for Titles. • Understand & execute the Category Strategy in collaboration with the Category Manager. • Take full ownership of and manage all aspects of the acquisition process, Timely Author and Reviewer Acquisition. • Streamline and improve all stages of the acquisition process. • Ensure that the AEs progress through the job levels system. • Responsible for coaching, mentoring & guiding Acquisition Editors to acquire the best talent in the industry. • Conduct weekly, monthly, and as regular as necessary performance management meetings with staff, reviewing performance against targets, identifying any required remedial actions, and ensuring the execution of these action plans. • Create & manage performance development plans for team members. • Participate in interviewing AE candidates and recruitment decision. • Manage the contribution of ideas from staff that get incorporated by the Content Management team into the publishing, marketing, and product development strategies.

Acquisitions Editor at Packt, Apr 2015 - Jul 2016 · 1 yr 4 mos, India, • Contribute to discussions for author acquisition and to maintain book quality • Work with authors on developing book ideas, book outlines, and ultimately book content • Manage relationships with authors and technical reviewers, keep them engaged and ensure author/reviewer reuse and retention • Work in a particular technology category within a team to ensure the success of the category as well contribute to revenue generation • Manage titles with the acquisition manager, content development editors, project coordinators, and technical editors to ensure that titles are published on time and are of good quality • Develop the marketing content for a book that would be customer-focused and would assist the Marketing team in promotion • Produce regular reports that compare the plan targets against actual, and identify problems and actions

Sales Executive at Alacrity Ecommerce Pvt Solutions Limited, 2013 - 2015 · 2 yrs, Nagpur Area, India, • Joined as a SUPERVISOR in sales and marketing division. • Attain SLA through effective management of the daily operations of the team. • Operational Management: Managing the floor, adherence to schedule. • Coach and Counsel Sales Executives. • Handling a team of 18 agents. • Was promoted as the TEAM LEADER of the Sales and Marketing division in the E commerce department. • Achieved an average conversion rate of 70% and a gross revenue of $20k on a monthly basis. • Contribution in the initial hiring and selection process of the front line executives. • Conducting performance appraisal for the team.

Founder at KITCHEN VIRGINS, Aug 2012 - Apr 2014 · 1 yr 9 mos, Mumbai Area, India, Working in corporate for months, one thing that I felt missing was good healthy food. Tired of eating canteen’s unhygienic food or ordering from restaurants which used to be oily, spicy and big on one’s pocket, it prompted me to come up with an idea of supplying healthy & delicious home-made style food. I was a part of the startup – “Kitchen Virgins” right from its inception, set up, marketing, budgeting, hiring, expansion and finally a complete selloff in 2014. • Idea research and implementation – Solely responsible for the brainstorming of the idea. • Market research – Identified the primary, secondary and the tertiary competitors in the market. • Organization and management – I was responsible to build a team of employees and manage the company accounts. • Marketing – Created marketing plans and succeeded with a conversion rate of over 20% on a week on week on week basis. • Expansion – On tasting success with one outlet and building a strong team, I worked toward expanding the business with a different approach (homemade food delivery service). • Sell Off – Managed to sell the business after its inception and operations for 18 months.

Education

Engineer's Degree, Computer Technology/Computer Systems Technology, Kavikulguru institute of technology and science

St Johns high school