---
title: "Mallika Jain - Channel Sales Manager - Electric Vehicles in Bengaluru | Tal"
description: "Meet Mallika Jain, EV Channel Sales & Strategy @ Bajaj Auto | Mondelez | XLRI Jamshedpur | ICT(UDCT) Mumbai | The Daly College Indore based in Bengaluru. AI stack includes claude, gemini, and meta."
image: "https://tal.club/meet/mallika-jain/share-image"
---

# Mallika Jain on Tal

## Headline

EV Channel Sales & Strategy @ Bajaj Auto \| Mondelez \| XLRI Jamshedpur \| ICT\(UDCT\) Mumbai \| The Daly College Indore

## About

EV Sales & Channel Growth Strategy with 6\+ years of work experience In my current role as Channel Sales Manager for Bajaj Chetak, I am dedicated to building robust dealer networks, overseeing end\-to\-end distribution and expanding market share in South Karnataka \(India's largest hub for electric two\-wheelers\)\. Previously, in my channel strategy role, I contributed to setting up the Chetak EV experience centres all over India\. Before transitioning into the EV space, I earned my MBA in Business Management from XLRI Jamshedpur\. As a summer intern, I also received exposure to the India FMCG space through my Sales & Marketing stint at Mondelez\. I also have a degree in Chemical Engineering from ICT \(formerly UDCT\) Mumbai and worked in setting up the India office of a Taiwanese specialty chemicals player\. In my leisure time, I dabble in boardgames, travelling and quizzing\.

## Location

Bengaluru

## AI stack

claude

gemini

meta

openai

Microsoft Copilot

## Work experience

Channel Sales Manager \- Electric Vehicles at Bajaj Auto Ltd, May 2024 \- Present · 2 yrs 6 mos, Karnataka, India, • Topline growth: Delivered >90% of sales target achievement m\-o\-m \(\~₹9 Cr\) across India’s largest 2W EV territory • Market share: Grew Chetak market share from 3% to 11% in South Karnataka \(Source: Vaahan, Govt\. of India\) • Sales portfolio: Managed 12 Chetak Experience Centres, 36 shared showrooms & 100\+ workforce across 5 dealers • Sales digitization: Drove digital\-first retail through CRM app rollouts and secondary e\-channel sales \(Amazon, Flipkart\) • NBFC partnerships: Collaborated with 15\+ NBFCs/banks for 2W vehicular financing, improving customer accessibility • Forecasting: Managed a team of 2 and enabled SKU\-level inventory forecasting based on demand projections • Activations: Launched dealer incentive programs, rallies, exchange/upgrade fairs, and IT park consumer events • KPI management: Monitored dealer profitability, NPS, lead follow\-up TAT and team retention through structured training

Channel Growth Strategy Manager \- Electric Vehicles at Bajaj Auto Ltd, Mar 2022 \- Apr 2024 · 2 yrs 2 mos, On\-site, • Network expansion: Spearheaded rollout of 210\+ exclusive Bajaj Chetak Experience Centres across 130\+ Indian cities • Revenue impact: Doubled Chetak monthly sales from 4,500 to 8,100 units by expanding EV territory coverage nationally • Market selection: Used EV growth trends and competitive benchmarking to identify high\-potential dealership territories • Vendor management: Onboarded and managed 8\+ vendors to ensure CI compliance at optimal cost • Dealer onboarding: Owned end\-to\-end dealer selection, compliance checks, interview processes, and portal integration • Capability building: Enabled dealer sales upskilling through gamified, byte\-sized digital learning app modules

Management Trainee at Bajaj Auto Ltd, Aug 2021 \- Feb 2022 · 7 mos, Bhopal, Madhya Pradesh, India, Project: Driving the segment share for entry\-level motorcycles in Madhya Pradesh

iTaste Summer Intern at Mondelēz International, Apr 2020 \- Jun 2020 · 3 mos, Remote, Mapped ₹16 Cr\+ revenue across 30\+ distributors and 800\+ sub\-stockists, identified high\-growth districts through competitor benchmarking, and designed 15 KPIs for ASMs using a geo\-referenced tool to assess coverage and rural operations\.

Business Development Manager at A&B Chemical Corporation, Jul 2017 \- Jun 2019 · 2 yrs, On\-site, \-Revenue growth: Delivered $200K\+ revenue by onboarding 5 new sales accounts in the specialised chemicals sector in India\. \-Market entry: Conceptualized a $15M\+ sales strategy and executed launch of 3 international speciality chemicals in the Indian market\. \-Key accounts: Managed 30\+ accounts with $1B\+ combined annual turnover across the Indian subcontinent\. \-SalesOps: Built a pipeline of 150\+ potential accounts by designing a structured, scalable sales operations process\.

## Education

Master of Business Administration \- MBA, Business Management, XLRI Jamshedpur

B\.Tech \(Chemical Engineering\), Polymer and Surface Engineering, Institute of Chemical Technology \(ICT\), Mumbai

[View the original profile](https://tal.club/meet/mallika-jain)

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