Headline

Backend & Product Engineer | System Design, APIs & Scalable Infrastructure | Building products serving 30K+ users

About

I build backend systems that make products scale — and I think about them as a business owner, not just an engineer. Currently leading backend and system design at GlamGuider, a beauty-tech platform serving 30K+ users and 21K monthly actives across web, Android, and iOS. I own API design, system architecture, infrastructure, and cross-team execution across backend, mobile, and AI. What I've built here: • REST APIs powering three client platforms plus internal AI tooling • A loyalty wallet with a transaction ledger and country-specific reward rules • Streak/milestone engagement systems and moderation pipelines handling 11K+ reviews • An affiliate tracking and conversion attribution system for monetization • Infrastructure migration to a scalable stack — VPS, MongoDB Atlas, AWS S3 + CloudFront • Integrations across Firebase, Meta Conversion API, MSG91, AppTrove, Microsoft Clarity I'm currently architecting a Product Comparison & Intelligence System — a queue-driven pipeline for ingredient-level product analysis — and I pitched the insight-driven roadmap behind it. I also run my own business, so I bring cost-awareness and product thinking into every technical decision. I care most about system design, scalability, and shipping things that move the product. Stack: Node.js · MongoDB · AWS · Nginx · System Design (HLD/LLD) Open to backend and product engineering roles.

Location

Mumbai

Work experience

Full Stack Developer at admobs, Feb 2025 - Present · 1 yr 5 mos, Mumbai, - Led backend architecture for GlamGuider serving 30K+ users, 21K MAU, and ~1.2K DAU across web, Android, and iOS - Designed scalable APIs supporting multi-platform consumption (web, mobile, AI systems) - Built admin-driven dynamic content system reducing dependency on deployments for UI updates - Developed drag-and-drop banner system improving content publishing speed and operational efficiency - Architected loyalty wallet with country-specific rules and transaction ledger ensuring scalable reward computation - Built streak and milestone engine to improve user retention and engagement flows - Developed moderation workflows supporting 11K+ reviews with structured approval pipelines - Designed affiliate tracking and conversion attribution system enabling monetization tracking - Built event tracking pipeline for user behavior analytics and product decision-making - Implemented push notification system using Firebase (FCM) with automated cron workflows - Integrated Meta Conversion API, MSG91, and AppTrove for tracking and communication systems - Optimized media delivery using S3 + CDN reducing latency and improving load performance - Managed production deployment, Nginx configuration, and backend performance monitoring - Led cross-team coordination across backend, mobile, and AI teams driving feature execution

Software Development Engineer (SDE) at MIRA3D, Jan 2024 - Jul 2024 · 7 mos, Goregaon, - Contributed to development of industrial calibration software for precision testing labs using C#.NET - Independently designed and implemented Node.js backend server for communication between client software and admin systems - Contributed in Building real-time processing logic handling encoder data, manual inputs, and camera-based measurements - Integrated Basler camera systems and supported ML-assisted reading capture workflows - Contributed in Implemented rule-based calibration workflows for standard and custom testing procedures - Enabled real-time user intervention for precision adjustments during calibration - Reduced manual effort by 80% through automation features for client communication and response

Education

Master's degree, Computer Science, Ramniranjan Jhunjhunwala College (Autonomous)

Bachelor's degree, Computer Science, SIES College of Arts, Science & Commerce SION(W)