---
title: "Madhvi Pandey - Team Lead - Digital Marketing in Gurugram | Tal"
description: "Meet Madhvi Pandey, Brand Storyteller & Social Media Strategist | Marketing @Unimrkt Research | Ex-Pristyn Care | Worked with Brands like Nykaa, Amazon, Bira 91 & Dromenco based in Gurugram. AI stack includes antigravity, codex, and claudecode."
image: "https://tal.club/meet/madhvi-pandey/share-image"
---

# Madhvi Pandey on Tal

## Headline

Brand Storyteller & Social Media Strategist \| Marketing @Unimrkt Research \| Ex\-Pristyn Care \| Worked with Brands like Nykaa, Amazon, Bira 91 & Dromenco

## About

I build brands that people remember, through storytelling, strategy, and social media that actually moves audiences\. Currently building Unimrkt Research, where I lead all marketing, brand, and growth initiatives\. Before this, I was part of the marketing team at Pristyn Care, one of India's fastest\-growing healthtech startups\. 𝗪𝗵𝗮𝘁 𝗜 𝗱𝗼 𝗯𝗲𝘀𝘁: → Brand Strategy & Identity Building → Social Media Marketing \(Organic \+ Paid\) → Content Strategy & Brand Storytelling → Campaign Planning & Execution → Marketing for Startups & Consumer Brands 𝗪𝗵𝗮𝘁 𝗱𝗿𝗶𝘃𝗲𝘀 𝗺𝗲: Marketing isn't just about reach, it's about resonance\. I believe great brands are built on honest stories told consistently, and I bring that belief to every campaign and piece of content I create\. 📍 Based in Gurugram \| Open to full\-time Marketing Roles / Marketing Lead roles 🤝 Hybrid & Remote\-friendly 📩 Open to connect with HRs, founders, and marketing leaders\.

## Location

Gurugram

## AI stack

antigravity

codex

claudecode

## Work experience

Team Lead \- Digital Marketing at Unimrkt Research, Jan 2025 \- Present · 1 yr 8 mos, On\-site

Marketing Team Lead at Unimrkt Research, Feb 2024 \- Present · 2 yrs 7 mos, Leading the digital marketing team to execute high\-performing social media strategies

Senior Executive \- Digital Marketing at Unimrkt Research, Aug 2022 \- Jan 2025 · 2 yrs 6 mos, New York, United States, •Conducting thorough market research and competitor analysis to identify opportunities and trends\. •Developing and executing digital marketing strategies to achieve specific business objectives\. •Creating and curating engaging content for various digital platforms, including blogs, social media, and email newsletters\. •Monitoring and analyzing key performance indicators \(KPIs\) to measure the success of marketing efforts\. •Collaborating with cross\-functional teams, such as designers and developers, to execute marketing campaigns\. •Collaborating with the marketing team to develop video marketing strategies aligned with overall branding goals\. •Identifying target audience preferences and interests to create video content that resonates with viewers\. •Brainstorming and conceptualizing video ideas that effectively communicate the brand's message\.

Social Media Associate at Pristyn Care, Mar 2021 \- Aug 2022 · 1 yr 6 mos, Gurugram, Haryana, India, •Led social media strategy and branding initiatives for Pristyn Care\. •Developed and executed captivating social media campaigns to engage and grow the online community\. •Managed various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn\. •Created compelling content and visuals to convey the brand's message and values effectively\. •Collaborated with influencers and partners to expand brand reach and enhance brand credibility\. •Analyzed performance metrics to optimize social media efforts and drive meaningful results\. •Implemented innovative ideas to strengthen the brand's online presence and visibility\. •Successfully increased brand awareness, customer engagement, and lead generation through strategic social media marketing\.

Brand Specialist \(NYKAA, AMAZON, BIRA, DROMENCO, AND KARMA AYURVEDA\) at Digital Technology Institute \- DTI, Nov 2020 \- Mar 2021 · 5 mos, Delhi, India, •Worked with renowned companies including Nykaa, Amazon, Bira, and an AI firm\. •Adept in crafting effective marketing strategies tailored to each brand's unique identity and goals\. •Expert in managing social media presence, driving engagement and brand awareness\. •Creates compelling and resonant content that captivates the target audience\. •Collaborated with famous personalities, enhancing brand visibility and credibility\. •Proven track record of delivering exceptional results and driving business growth\. •Continuously stays updated with industry trends, ensuring cutting\-edge marketing approaches\. •A passionate advocate for brands, consistently exceeding expectations and achieving success\.

Media Executive at Karma Ayurveda, Jul 2019 \- Jul 2020 · 1 yr 1 mo, Executed Curating and scheduling engaging social media content across platforms

## Education

Master of Business Administration \- MBA, Dual specialization in Finance and Digital Marketing, SVKM's Narsee Monjee Institute of Management Studies \(NMIMS\)

Bachelor of Business Administration, bba, Mahatma Jyotiba Phule Rohilkhand University Bareilly

[View the original profile](https://tal.club/meet/madhvi-pandey)

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Person",
      "@id": "https://tal.club/meet/madhvi-pandey#person",
      "name": "Madhvi Pandey",
      "url": "https://tal.club/meet/madhvi-pandey",
      "image": "https://tal.club/meet/madhvi-pandey/profile-photo.jpg",
      "description": "Meet Madhvi Pandey, Brand Storyteller & Social Media Strategist | Marketing @Unimrkt Research | Ex-Pristyn Care | Worked with Brands like Nykaa, Amazon, Bira 91 & Dromenco based in Gurugram. AI stack includes antigravity, codex, and claudecode.",
      "jobTitle": "Team Lead - Digital Marketing",
      "worksFor": {
        "@type": "Organization",
        "name": "Unimrkt Research"
      },
      "hasOccupation": {
        "@type": "Occupation",
        "name": "Team Lead - Digital Marketing"
      },
      "homeLocation": {
        "@type": "Place",
        "name": "Gurugram"
      },
      "alumniOf": [
        {
          "@type": "EducationalOrganization",
          "name": "SVKM's Narsee Monjee Institute of Management Studies (NMIMS)"
        },
        {
          "@type": "EducationalOrganization",
          "name": "Mahatma Jyotiba Phule Rohilkhand University Bareilly"
        }
      ],
      "knowsAbout": [
        "antigravity",
        "codex",
        "claudecode"
      ],
      "mainEntityOfPage": {
        "@id": "https://tal.club/meet/madhvi-pandey#webpage"
      }
    },
    {
      "@type": "ProfilePage",
      "@id": "https://tal.club/meet/madhvi-pandey#webpage",
      "url": "https://tal.club/meet/madhvi-pandey",
      "name": "Madhvi Pandey on Tal",
      "description": "Meet Madhvi Pandey, Brand Storyteller & Social Media Strategist | Marketing @Unimrkt Research | Ex-Pristyn Care | Worked with Brands like Nykaa, Amazon, Bira 91 & Dromenco based in Gurugram. AI stack includes antigravity, codex, and claudecode.",
      "dateModified": "2026-08-07T10:39:33.488Z",
      "isPartOf": {
        "@id": "https://tal.club/#website"
      },
      "mainEntity": {
        "@id": "https://tal.club/meet/madhvi-pandey#person"
      },
      "primaryImageOfPage": {
        "@type": "ImageObject",
        "url": "https://tal.club/meet/madhvi-pandey/profile-photo.jpg",
        "contentUrl": "https://tal.club/meet/madhvi-pandey/profile-photo.jpg",
        "caption": "Madhvi Pandey profile photo on Tal"
      },
      "inLanguage": "en-IN"
    }
  ]
}
```