Headline

Product Designer @ Aforo.ai | AI Product Design & Systems Thinking | Turning AI capabilities into intuitive human experiences

About

I'm a Product Designer who values empathy, authenticity, common sense, and forward-thinking. I craft intuitive UI/UX, branding, and visual storytelling that feel seamless and impactful. Passionate about creating brand identities that truly connect and leave a lasting impression. Let’s collaborate and bring meaningful designs to life!

Location

Greater Hyderabad Area

AI stack

claude

replit

xai

ChatGPT

Figma Make

Framer AI

Work experience

Founding Product Designer at Aforo, Mar 2025 - Present · 1 y 7 mo, Hyderabad

Product and Brand Identity designer at Freelancer, Jan 2023 - Present · 3 y 9 mo, Remote, Crearo ● Redesigned the system architecture and designed end-to-end UX for an AI-powered platform built for marketers pursuing meme marketing. Limestory (Jan–Feb 2025) ● Designed packaging, brochures, and a responsive website for a premium lime-finish brand launch; drove a 60% reduction in lead cost (70 to 28) through audience-focused visual design. Techpix (Dec 2024–Feb 2025) ● Designed mobile and desktop app UI/UX with a minimalist, user-focused approach; built personas and journey maps to guide design decisions. Spanda (Apr–Jun 2023) ● Designed a complete brand identity system, including logo, mascot, and visual language, blending traditional Indian aesthetics with modern design for a Hatha Yoga startup.

UX Design Community Member at UX Gym by UX Anudeep, May 2025 - May 2026 · 1 y, Remote, Actively practicing UX through hands-on projects, design drills, workshops, and community discussions. Mentored by senior designer UX Anudeep, receiving real-time feedback and learning through mistakes. Focused on strong UX fundamentals with a non-textbook, practical approach.

Founding Designer at Kashi plus, Feb 2024 - Oct 2024 · 9 mos, Varanasi, Uttar Pradesh, India, ° Mobile: Designed UI/UX for Kashi+, delivering accurate hospital information ° Admin Panel: Designed an intuitive admin dashboard for effective app management ° Branding: Established the logo, color palette, shape language, and brand voice ° Learnings: Developed leadership and accountability while honing my product sense

Education

Industrial Chemistry, Indian Institute of Technology (Banaras Hindu University), Varanasi

Public links

madhuu.framer.website: https://madhuu.framer.website/