Headline

UX and Product Designer @ IBM Software Lab | AI-first UX Design, Design Thinking, Product Design

About

As a UX and Product Designer at IBM, I bring over 12 years of experience in delivering user-centered design solutions for complex challenges. My work on IBM Maximo is driven by a commitment to simplifying intricate design problems through conceptual thinking, strong craftsmanship, and collaboration with cross-functional teams. My expertise includes design thinking, product design, and AI-first product design, with a focus on creating intuitive, accessible, and impactful user experiences. Leveraging skills in secondary research, user flows, wireframing, prototyping, and usability testing, I contribute to end-to-end design processes that align user needs, business goals, and technical feasibility. I am passionate about transforming complex workflows into seamless interactions by partnering with stakeholders, developers, and researchers to drive meaningful outcomes for IBM Sustainability Software.

Location

Bengaluru

AI stack

claude code

claude

cursor

lovable

ChatGPT

Figma Make

Work experience

UX and Product Designer (7B) at Ibm software lab, Oct 2024 - Present · 1 yr 11 mos, Bengaluru, Karnataka, India · Hybrid, IBM Sustainability Software - MAXIMO Application Suite (Asset Performance Management) Currently working on IBM Maximo, conceptualizing and designing original ideas to simplify complex design challenges through strong conceptual thinking and craftsmanship. Skilled in end-to-end design processes, including secondary research, user flows, wireframing, prototyping, UI design, usability testing, and iterative improvements. Proven ability to collaborate with stakeholders, product owners, researchers, developers, architects, and design managers to deliver impactful solutions on time.

UX and Product Designer (7A) at Ibm software lab, Jul 2023 - Sep 2024 · 1 yr 3 mos, Bengaluru, Karnataka, India · Hybrid, IBM Sustainability Software - MAXIMO Application Suite (Asset Performance Management)

Senior UX Designer (Mentor) at Tata Consultancy Services, Jul 2019 - Jul 2023 · 4 yrs 1 mo, Bangalore, Designed innovative solutions to simplify complex challenges for clients including - PayPal, - Albertsons, - Telstra, and - Equifax. Applied HCI principles, accessibility standards, and agile methodology to deliver user-centered, business-aligned outcomes. Leveraged design libraries, conducted testing, and balanced user needs, business goals, and technical feasibility for high-quality results.

Senior Visual Designer at Cognizant, Aug 2016 - Jul 2019 · 3 yrs, Bangalore, Worked as a part of Huawei Technologies R&D design team, presenting design directions to cross-functional teams and senior management, and creating user-centered visual and UI designs aligned with business goals.

Senior Visual Designer at Incedo Inc., Dec 2015 - Jul 2016 · 8 mos, Gurugram, Haryana, India

Senior Visual Designer at KMG Infotech, Sep 2012 - Nov 2015 · 3 yrs 3 mos, Gurugram, Haryana, India, In KMG Infotech I worked on creative Visual design for website and mobile. Worked with UI developers to make the design pixel-perfect. Followed agile methodologies in designing.

Education

Postgraduate certificate in HCI and UX, Indian Institute of Technology, Guwahati

UX Design, UX Design, Indian Institute of Technology, Guwahati

Public links

madhurima-designer.com: https://madhurima-designer.com/