Madhur Sawhney profile photo 2 on Tal
Madhur Sawhney profile photo 1 on Tal
Madhur Sawhney profile photo 2 on Tal
Madhur Sawhney profile photo 1 on Tal

Madhur Sawhney

Founding Team- Dashverse| Hiring for Program & Growth Managers|Ex- ITC |IIM Indore

Bengaluru

8+ years of work experience

Dashverse
Dec 20223 yrs 9 mosPresent

Bengaluru

Output -> Revenue Input -> Consumer Growth + Product + AI Content Creation + B2B Sales
Pocket FM
Aug 20211 yr 5 mosDec 2022

Gurugram, Haryana, India

Product & Growth 1. Instrumental part of CEO's office to launch, scale, and monetise the product in international markets 2.Spearheaded the revenue growth by 20X to 25 Mn ARR and reduced costs by 25% 3. Optimized LTV/CAC through Performance Marketing campaigns on UAC and Meta 4.Integrated product marketing and consumer insights with product development to identify product growth opportunities 5.Performed multiple A/B experiments on product to improve the user experience 6.Responsible for in-app marketing to improve DAU/MAU and maximise revenue 7.Ideated new growth strategies by studying user acquisition strategy of competition Category Management 1.Built SOPs and teams to scale up content delivery on the platform to maximize revenue 2.Lead and hired an international creative team from scratch to scale Pocket FM originals 3.Aligned the team around a structured growth plan, defined by Objectives and Key Results; which translated into product success 4. Responsible for P&L of Fiction Category 5. Strategised and executed licensing for content from various geographies
RB
Nov 20191 yr 10 mosAug 2021

Ghaziabad, Uttar Pradesh, India

1. Accountable for RB HyHo (Harpic, Colin, Lizol, Mortein etc.) sales with an annual turnover of 80 Crore+ 2. Leading a team of 2 Managers & 7 Executives to manage 35 distributors & 230+ Sub-Distributors 3. Planning and executing the distribution strategy to enhance coverage and increase penetration of portfolio Achievements 1. Facilitated 2 promotions from the team within my management tenure 2. Highest secondary growth in North (14%) and ranked among top 5 ASMs in the country for 2020 3. Awarded with best GTM expansion, 78 Sub DBs and 1204 outlets added in the OM
ITC Limited
Jan 201911 mosNov 2019

Lucknow, Uttar Pradesh, India

Accountable for Cigarette and other FMCG sales in Convenience channel with a Monthly T/O of 70 Cr+ Leading a team of 11 Executives to manage 75+ distributors and ensure adequate working capital for business Adding new distributors in the system to plug in distribution gaps and get additional business for all categories Planning & executing new launches for new Cigarette brands in 30k+ outlets through 440 salesmen Co-ordinating with multiple stakeholders in brand, merchandising and sales team to counter competition Responsible for selecting, training and mentoring new resources for the branch team
ITC Limited
Jul 20181 yr 5 mosNov 2019

Guwahati Area, India

Inculcated an in-depth knowledge of distribution systems and processes of a variety of FMCG companies Led a team of 9 executives to manage 32 distributors and a monthly T/O of 12 Cr+ (Foods + Personal Care)
ITC Limited
Apr 20173 mosJun 2017

Orissa

1. Developed a new distribution strategy for salt by inculcating in depth knowledge of the industry and competition activities 2. Rolled out a BTL strategy for spices in Orissa by benchmarking against national and local players

Education

Indian Institute of Management, Indore

PGDM, Business Administration and Management, General

Indian Institute of Management, Indore

20162 yrs2018
NEOMA Business School

Student exchange, Business, Management, Marketing, and Related Support Services

NEOMA Business School

20172017

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Headline

Founding Team- Dashverse| Hiring for Program & Growth Managers|Ex- ITC |IIM Indore

About

Experienced in Product management, team management and sales to deliver growth and revenue in fast paced environments. Skilled at data analysis, public speaking and driving large teams towards business goals Strong academic background with a MBA from IIM Indore and B.Tech (Mechanical) from JMI, Delhi. Excellent academic performer with an equivalent exposure to extra curricular activities in diverse fields like managing events and fabricating vehicles.

Location

Bengaluru

Work experience

Founding Member at Dashverse, Dec 2022 - Present · 3 yrs 9 mos, Bengaluru, Output -> Revenue Input -> Consumer Growth + Product + AI Content Creation + B2B Sales

Senior Manager - Growth, Category and Product at Pocket FM, Aug 2021 - Dec 2022 · 1 yr 5 mos, Gurugram, Haryana, India, Product & Growth 1. Instrumental part of CEO's office to launch, scale, and monetise the product in international markets 2.Spearheaded the revenue growth by 20X to 25 Mn ARR and reduced costs by 25% 3. Optimized LTV/CAC through Performance Marketing campaigns on UAC and Meta 4.Integrated product marketing and consumer insights with product development to identify product growth opportunities 5.Performed multiple A/B experiments on product to improve the user experience 6.Responsible for in-app marketing to improve DAU/MAU and maximise revenue 7.Ideated new growth strategies by studying user acquisition strategy of competition Category Management 1.Built SOPs and teams to scale up content delivery on the platform to maximize revenue 2.Lead and hired an international creative team from scratch to scale Pocket FM originals 3.Aligned the team around a structured growth plan, defined by Objectives and Key Results; which translated into product success 4. Responsible for P&L of Fiction Category 5. Strategised and executed licensing for content from various geographies

ASM - West UP + UK at RB, Nov 2019 - Aug 2021 · 1 yr 10 mos, Ghaziabad, Uttar Pradesh, India, 1. Accountable for RB HyHo (Harpic, Colin, Lizol, Mortein etc.) sales with an annual turnover of 80 Crore+ 2. Leading a team of 2 Managers & 7 Executives to manage 35 distributors & 230+ Sub-Distributors 3. Planning and executing the distribution strategy to enhance coverage and increase penetration of portfolio Achievements 1. Facilitated 2 promotions from the team within my management tenure 2. Highest secondary growth in North (14%) and ranked among top 5 ASMs in the country for 2020 3. Awarded with best GTM expansion, 78 Sub DBs and 1204 outlets added in the OM

Assistant Branch Manager- CFP at ITC Limited, Jan 2019 - Nov 2019 · 11 mos, Lucknow, Uttar Pradesh, India, Accountable for Cigarette and other FMCG sales in Convenience channel with a Monthly T/O of 70 Cr+ Leading a team of 11 Executives to manage 75+ distributors and ensure adequate working capital for business Adding new distributors in the system to plug in distribution gaps and get additional business for all categories Planning & executing new launches for new Cigarette brands in 30k+ outlets through 440 salesmen Co-ordinating with multiple stakeholders in brand, merchandising and sales team to counter competition Responsible for selecting, training and mentoring new resources for the branch team

Assistant Manager under Training at ITC Limited, Jul 2018 - Nov 2019 · 1 yr 5 mos, Guwahati Area, India, Inculcated an in-depth knowledge of distribution systems and processes of a variety of FMCG companies Led a team of 9 executives to manage 32 distributors and a monthly T/O of 12 Cr+ (Foods + Personal Care)

Summer Intern at ITC Limited, Apr 2017 - Jun 2017 · 3 mos, Orissa, 1. Developed a new distribution strategy for salt by inculcating in depth knowledge of the industry and competition activities 2. Rolled out a BTL strategy for spices in Orissa by benchmarking against national and local players

Education

PGDM, Business Administration and Management, General, Indian Institute of Management, Indore

Student exchange, Business, Management, Marketing, and Related Support Services, NEOMA Business School