---
title: "Madhulika Gupta - Progmatic advertising in Pune District | Tal"
description: "Meet Madhulika Gupta, Programmatic & Performance Marketing Executive | DV360 | Google Ads | Meta Ads |Campaign Optimization | ROAS & CAC Focused | Immediate joiner based in Pune District. AI stack includes claude, kilocode, and langsmith."
image: "https://tal.club/meet/madhulika/share-image"
---

# Madhulika Gupta on Tal

## Headline

Programmatic & Performance Marketing Executive \| DV360 \| Google Ads \| Meta Ads \|Campaign Optimization \| ROAS & CAC Focused \| Immediate joiner

## Location

Pune District

## AI stack

claude

kilocode

langsmith

sora

## Work experience

Progmatic advertising at Madsapiens Technologies

Operational Specialist at Hive Minds C/O Madison India, Dec 2024 \- Present · 1 yr 7 mos

Manager at Kolors Health Care India Pvt\. Ltd, Nov 2022 \- Mar 2025 · 2 yrs 5 mos, Oversaw daily operations, maintaining efficiency and quality standards\. Evaluated individual and team sales performance and identified opportunities for improvement\. Identified needs of clients promptly and efficiently\. Worked with cross\-functional teams to achieve goals\. Conducted research on the latest nutrition trends and best practices\. Provided nutrition education and counselling to patients with chronic diseases\. Counselled pregnant women on nutritional requirements and suggestions for healthy diets\. Educated staff members on proper food handling procedures in accordance with safety regulations\. Developed diets to meet nutritional requirements for people with special conditions\. Performed full nutritional assessments\. Collection of personal, behavioural, medical, activity schedule and other relevant details of client \(including Dietary, drinking, smoking habits and cuisine preferences\) through the Health and Habit Analysis prior to planning weight management / slimming program\.

Digital Marketing Executive at Kolors Health Care India Pvt\. Ltd, Jul 2022 \- Nov 2024 · 2 yrs 5 mos

Counselor at Juvenate Wellbeing Pvt\. Ltd\., Aug 2019 \- Oct 2019 · 3 mos, Role\-: Nutrition Education Specialist\. Planned promotion of healthy eating to improve population health\. Educate People about Healthy lifestyle/Life style modification\. Collection of personal, behavioural, medical, activity schedule and other relevant details of client \(including Dietary /drinking/smoking habits and cuisine preferences\) through the Health and Habit Analysis prior to planning weight management\.

Dietitian at JEHANGIR CLINICAL DEVELOPMENT CENTRE, Jul 2017 \- Mar 2019 · 1 yr 9 mos

Community Specialist at JEHANGIR CLINICAL DEVELOPMENT CENTRE, Jul 2017 \- Sep 2018 · 1 yr 3 mos, Diet Counsellor/ Clinical Research Coordinator\. Role: Dietitian & Nutritionist Responsibilities: Recruited, interviewed & studied participants and arranged visits\. Screened, recruited and handled around 250 subjects\. Coordinated all aspects of trial\. With eligibility criteria 24h recall taken\. Diet calculation by using Diet soft software that is recommended by WHO\. Created source documents, maintained reports and coordinated with monitors to routine site visits\. \-Update case reports and documents for clinical trials arranged study interviews and recruitment\. \-Update medical records, maintained information on protocol and identified subject eligibility\. Performed QA/QC procedures, worksheet and study materials collected data and ordered supplies\. Prepare sponsor file s for FAD and GCP guidelines\. Collaborated with sponsors/CROs to create IRB submission, revisions and consent material\. All Data collected in the entire project is as per guideline of National Monitoring Bureau, National institute of Nutrition & ICMR\. The data is captured by eCRF\.

## Education

DV360 On\-Platform Training, Adtechademy

Master of Arts, Nalanda University

[View the original profile](https://tal.club/meet/madhulika)

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