Headline

IITG · Product Designer · Fintech & AI products · Open to mid-level roles

About

I design products in domains where the thing being designed is hard to see. Trading apps, B2B partner platforms, AI agents — products where the user has to trust a system they can’t fully inspect. What I do: - End-to-end product design: discovery, information architecture, interaction design, and the design system underneath. I’ve been the only designer on a product often enough that I’m comfortable owning a surface from first sketch to launch and the release after it. Where I’ve done it - Rupeezy — owned the equity and F&O trading app behind 97% of company revenue, 200K+ registered users. Designed Rise Portal from scratch, a B2B platform for ~100 digital partners who drove 35% of company revenue but couldn’t see how their referrals converted or how payouts worked. Lead-to-client conversion rose 2.4x in two months; partner support tickets fell 48%. Runable — founding designer, no PM. Designed how an AI agent shows its work: the plan appears before execution, a clarifying question when the prompt is thin, narration throughout, and a continue-or-restart choice when it fails. ZZAZZ — built Publish, the publisher product for a platform that prices content for the post-AI web. AI rewrites and headline options arrive as suggestions publishers accept, edit or ignore. Rebuilt the payment flow from seven steps to four. What I work with: Figma, design systems, human-in-the-loop and agent interaction patterns, KYC and onboarding flows, app store review analysis, Firebase, MoEngage. Fintech · AI products · B2B SaaS lokeshbhatia.com

Location

Bangalore Urban

AI stack

anthropic apis

claude code

cursor

openai

Figma Make

Supabase

Work experience

Product Designer at Zzazz, Dec 2025 - Present · 10 mos, Bengaluru, Karnataka, India, Pricing infrastructure for the post-AI web — a paywall AI crawlers pay to cross. ~50 people. Designed Publish, the publisher product for pricing and publishing articles. AI rewrites, headline options and draft analysis arrive as suggestions the publisher accepts, edits or ignores. Nothing applies on their behalf. Rebuilt the payment flow from 7 steps to 4 and made it reusable across products. Readers pay with money or by watching ads. 2 PMs, 6 engineers, 4-designer team.

Funding Product Designer at Runable, Sep 2025 - Nov 2025 · 3 mos, Bengaluru, Karnataka, India, Pre-seed AI agent platform. ~$3M raised, 10 people. Only designer, no PM, 4 engineers. Owned the product design from first sketch through launch. Designed how the agent shows its work — the plan appears before execution, a clarifying question when the prompt is thin, narration throughout. Long tasks stay legible instead of sitting behind a spinner. Made failure an explicit state. A wrong result or a stall gives the user a continue-or-restart choice, not a dead end. Shipped onboarding and activation, the main conversion path at launch. ~$1M annualised run-rate in the first month.

Product Designer at Rupeezy, Feb 2024 - Aug 2025 · 1 yr 7 mos, Bengaluru, Karnataka, India, Digital-first stockbroker, founded 2003. ~125 people, 200K+ registered users. Owned Rupeezy Trade end to end — the equity and F&O app behind 97% of company revenue. Each designer on the team owned a product. Designed Rise Portal from scratch. ~100 digital partners drove 35% of company revenue but couldn’t see how their referrals converted or how payouts were calculated. Lead-to-client conversion rose 2.4x in two months; partner support tickets fell 48%. Merged Rupeezy Trade and Rupeezy Invest into one app, opening a cross-sell path that didn’t exist and cutting maintenance from 4 engineers to 3. Cut KYC drop-off by resequencing around the mandatory PAN step — low-effort steps earlier, bank details into a mobile-native step, progress made visible. Rebuilt the Figma design system used by 4 designers and 7 engineers, consolidating 200 button and 140 tag variants into single components. Shipped 30+ features across onboarding, KYC, dashboards and trading flows, prioritised from app store reviews and in-app feedback. Mentored a design intern.

UI/UX Designer at Sustainability Economics.ai, Apr 2023 - Jan 2024 · 10 mos, Bengaluru, Karnataka, India, Net-zero carbon accounting SaaS for banks, insurers, investors and corporates — Scope 1, 2 and 3, including financed emissions across loan and investment portfolios. Singapore-registered, Bengaluru team. Sole designer on the platform, one of six products across a 4-designer team. Took it from rough wireframes to shipped. Emissions formulas change with geography, industry and equipment, so a diversified company can’t apply one method. Designed flexible ingestion that accepts spreadsheets, cloud storage and mismatched schemas instead of forcing everyone into a fixed Excel template. Designed the reporting and analytics dashboards for compiling and exporting emissions disclosures.

Product Designer at CityMall, Mar 2022 - May 2022 · 3 mos, Gurugram, Haryana, India, - designed user interface for the Citymall app. Where user can share there feedback of there experience with the delivery boy. - designed an interface for the Citymall app where the conduct servay.

Education

BTech, CST, Indian Institute of Technology, Guwahati

High School, PCM, Jawahar Navodaya Vidyalaya - JNV

Public links

lokeshbhatia.com: https://lokeshbhatia.com/