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Lipi Choudhary

Founding Product Designer @ SignalsHQ | New Media Design, M.Des

Bengaluru

3+ years of work experience

SignalsHQ
Apr 20251 yr 5 mosAug 2026

Bengaluru, Karnataka, India

• Spearheaded the design of AI-powered workflows for tax professionals, enhancing complex review processes. • Conducted in-depth practitioner interviews to inform the development of four core workflows. • Collaborated with design partners, resulting in an average net profit increase of 54%. • Achieved a 40% reduction in user workflow time, significantly improving operational efficiency.
Brokenatom
Jan 20241 yr 6 mosJun 2025

Brokenatom
Aug 202311 mosJun 2024

Infosys
20192 yrs2021

Indore, Madhya Pradesh, India

BSNL LTD
Dec 20172 mosJan 2018

Indore, Madhya Pradesh, India

Jun 20171 moJun 2017

Jabalpur, Madhya Pradesh, India

Lipi’s AI Stack

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Figma Make
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Education

M.Des, New Media Design

NID Gandhinagar

20213 yrs2024

B.Tech, Electronics and Communication

SRM institute of science and technology

20154 yrs2019

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Headline

Founding Product Designer @ SignalsHQ | New Media Design, M.Des

About

UX/Product Designer with a Master's in New Media Design from NID. I specialize in creating intuitive, scalable, and implementation-ready experiences across web, mobile, and AI-driven products. My design practice sits at the intersection of user experience, systems thinking, engineering, and market analysis. As a cross-functional leader, I bridge the gap between design, product, and engineering to drive vision from 0 to 1.

Location

Bengaluru

AI stack

claude code

cursor

lovable

mcp

notion

Figma Make

Work experience

Founding Product Designer at SignalsHQ, Apr 2025 - Aug 2026 · 1 yr 5 mos, Bengaluru, Karnataka, India, • Spearheaded the design of AI-powered workflows for tax professionals, enhancing complex review processes. • Conducted in-depth practitioner interviews to inform the development of four core workflows. • Collaborated with design partners, resulting in an average net profit increase of 54%. • Achieved a 40% reduction in user workflow time, significantly improving operational efficiency.

Product Designer at Brokenatom, Jan 2024 - Jun 2025 · 1 yr 6 mos

UX/UI Design Intern at Brokenatom, Aug 2023 - Jun 2024 · 11 mos

Data Engineer at Infosys, 2019 - 2021 · 2 yrs, Indore, Madhya Pradesh, India

Intern at BSNL LTD, Dec 2017 - Jan 2018 · 2 mos, Indore, Madhya Pradesh, India

Intern at MP Power Management Company Limited, Jun 2017 - Jun 2017 · 1 mo, Jabalpur, Madhya Pradesh, India

Education

M.Des, New Media Design, NID Gandhinagar

B.Tech, Electronics and Communication, SRM institute of science and technology

Public links

lipichoudhary.framer.website: https://lipichoudhary.framer.website/

Lipi Choudhary - Founding Product Designer in Bengaluru | Tal