Lasya Ganapathi profile photo 1 on Tal

Lasya Ganapathi

Product Leader | Product Strategy, GTM & AI | Building products that turn complex business problems into scalable solutions

Greater Hyderabad Area

5+ years of work experience

Inncircles
Jul 20251 yr 2 mosPresent

Hyderabad

🏗️ Own product strategy and end-to-end execution across core enterprise modules — Project Scheduling & Forecasting, Cost Management, Contract Lifecycle, BIM Integration, Consumption Tracking, and Safety Systems 📊 Defined and executed multi-module roadmap aligned with enterprise customer requirements, scalable SaaS architecture, and long-term revenue growth ⚙️ Built integrated schedule–cost–contract workflows to improve financial visibility and strengthen value proposition for large infrastructure programs 🚀 Reduced project setup time by 40% through standardized planning frameworks, accelerating enterprise onboarding and implementation cycles 🤝 Improved release velocity by 20% by establishing structured cross-functional operating cadence across engineering, design, and business teams 🧩 Strengthened platform scalability by reducing custom-heavy implementations and increasing configurable system adoption 📈 Partnered with business and sales teams to align roadmap priorities with enterprise deal requirements and customer expansion opportunities 🔐 Contributed to improving customer retention and platform stickiness by enhancing execution visibility and financial control systems
mason
Jan 20241 yr 6 mosJun 2025

Remote

🚀 Spearheaded the launch of AI Smart Cart, a hyper-personalized shopping engine for Shopify stores resulting in an 18% increase in conversion rates and 26% reduction in cart abandonment across 500+ DTC brands. 🎯 Redesigned the gamified ‘Spin the Wheel’ feature, resulting in 30% higher user engagement through optimized UI and smoother animations.Implemented a count-based reward system with automated notifications and precise inventory tracking, improving operational efficiency by 50%. 🤝 Collaborated cross-functionally with engineering, GTM, and analytics teams to build modular, configurable systems for discounts and performance tracking, enabling rapid experimentation and custom use cases. 🔗 Led integration efforts with third-party checkout providers , solving complex metadata transfer limitations to ensure seamless performance tracking across ecosystems.
mason
Jan 20231 yrDec 2023

Hybrid

🛒 Reduced cart abandonment by 30%, recovering over $1.5M annually, by leading the development of a high-converting abandoned cart recovery feature used across hundreds of ecommerce storefronts. 🚀 Launched the Flash Product, a time-sensitive promotional tool that gained rapid traction—ranked #2 Product of the Day and #5 Product of the Week on ProductHunt. 📊 Drove 3X user growth by designing and scaling a no-code merchandising platform focused on personalization, usability, and time-to-value for ecommerce brands.
mason
Mar 202210 mosDec 2022

Hybrid

💡 Streamlined Customer Ops, boosting team efficiency by 20% and reducing turnaround time by 24 hours through the creation of an end-to-end Customer Hub for onboarding, support, and feedback workflows. 📉 Lowered Day-0 Churn from 45% to 25% in just 3 months by leveraging deep customer insights and implementing personalized, targeted interventions at key drop-off points. 🧪 Improved product quality and stability by introducing structured QA processes, usability testing, and real-time bug triaging—resulting in a 40% drop in production issues and faster release cycles.
Thales
Aug 20218 mosMar 2022

Remote

✅ Automated 10,000+ test cases, enabling 100% sprint completion and significantly boosting product quality and release confidence. 🧩 Designed comprehensive test plans, user stories, and real-world scenarios, enhancing test coverage and improving defect identification accuracy across critical user flows.
Adiroha Solutions
Jun 20213 mosAug 2021

Bangalore Urban, Karnataka, India

APSIS Solutions
Apr 20206 mosSep 2020

Bengaluru, Karnataka

🧠 Researched the market and shaped product vision from scratch, turning raw ideas into actionable strategy for health-tech tools like XpertHaler and Breathe Hero. 🎯 Mapped user journeys, built flows, and shipped high-fidelity prototypes in Figma to validate concepts quickly with real users. 🚀 Wrote crisp user stories and collaborated closely with engineers to move fast from idea to MVP.

Lasya’s AI Stack

claude code
claude code
claude
claude
lovable
lovable
notion
notion
perplexity
perplexity
ChatGPT
ChatGPT

Education

BITSoM - BITS School of Management

Management Development Program, Product Management

BITSoM - BITS School of Management

20251 yr2026
Indian Institute of Information Technology Design & Manufacturing, Kurnool

Bachelor of Technology - BTech, Electronics and Communications Engineering specialization in design and manufacturing.

Indian Institute of Information Technology Design & Manufacturing, Kurnool

20174 yrs2021

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Headline

Product Leader | Product Strategy, GTM & AI | Building products that turn complex business problems into scalable solutions

About

Most products don't fail because of poor execution. They fail because teams solve the wrong problem. That's why I enjoy working where ambiguity is highest i.e, understanding customer problems, aligning stakeholders, and turning complexity into products that create measurable business value. Over the past few years, I've led product strategy across enterprise SaaS products, partnering with customers, engineering, design, sales, and executive leadership to take ideas from discovery to launch. My work has gone beyond shipping features spanning product strategy, go-to-market planning, product operations, and executive execution. Today, as a Senior Product Manager, I work closely with leadership to bridge strategy and execution, ensuring product decisions align with customer needs, business priorities, and long-term growth. What I enjoy building • Enterprise SaaS Products • AI-enabled Product Development • Product Strategy & Discovery • Roadmap & Prioritization • Go-to-Market Strategy • Product Operations & Execution I believe great product management isn't about having all the answers, it's about asking better questions, making thoughtful trade-offs, and helping teams move with clarity. Outside of work, I share practical insights on Enterprise Product Management, AI for Product Managers, and Product Strategy through Lasya Product Notes, where I break down real-world product lessons into actionable frameworks for aspiring and experienced product managers alike. If you're passionate about building products, solving complex business problems, or exploring how AI is reshaping product management, I'd love to connect and exchange ideas.

Location

Greater Hyderabad Area

AI stack

claude code

claude

lovable

notion

perplexity

ChatGPT

Work experience

Senior Product Manager at Inncircles, Jul 2025 - Present · 1 yr 2 mos, Hyderabad, 🏗️ Own product strategy and end-to-end execution across core enterprise modules — Project Scheduling & Forecasting, Cost Management, Contract Lifecycle, BIM Integration, Consumption Tracking, and Safety Systems 📊 Defined and executed multi-module roadmap aligned with enterprise customer requirements, scalable SaaS architecture, and long-term revenue growth ⚙️ Built integrated schedule–cost–contract workflows to improve financial visibility and strengthen value proposition for large infrastructure programs 🚀 Reduced project setup time by 40% through standardized planning frameworks, accelerating enterprise onboarding and implementation cycles 🤝 Improved release velocity by 20% by establishing structured cross-functional operating cadence across engineering, design, and business teams 🧩 Strengthened platform scalability by reducing custom-heavy implementations and increasing configurable system adoption 📈 Partnered with business and sales teams to align roadmap priorities with enterprise deal requirements and customer expansion opportunities 🔐 Contributed to improving customer retention and platform stickiness by enhancing execution visibility and financial control systems

Product Manager at mason, Jan 2024 - Jun 2025 · 1 yr 6 mos, Remote, 🚀 Spearheaded the launch of AI Smart Cart, a hyper-personalized shopping engine for Shopify stores resulting in an 18% increase in conversion rates and 26% reduction in cart abandonment across 500+ DTC brands. 🎯 Redesigned the gamified ‘Spin the Wheel’ feature, resulting in 30% higher user engagement through optimized UI and smoother animations.Implemented a count-based reward system with automated notifications and precise inventory tracking, improving operational efficiency by 50%. 🤝 Collaborated cross-functionally with engineering, GTM, and analytics teams to build modular, configurable systems for discounts and performance tracking, enabling rapid experimentation and custom use cases. 🔗 Led integration efforts with third-party checkout providers , solving complex metadata transfer limitations to ensure seamless performance tracking across ecosystems.

Associate Product Manager at mason, Jan 2023 - Dec 2023 · 1 yr, Hybrid, 🛒 Reduced cart abandonment by 30%, recovering over $1.5M annually, by leading the development of a high-converting abandoned cart recovery feature used across hundreds of ecommerce storefronts. 🚀 Launched the Flash Product, a time-sensitive promotional tool that gained rapid traction—ranked #2 Product of the Day and #5 Product of the Week on ProductHunt. 📊 Drove 3X user growth by designing and scaling a no-code merchandising platform focused on personalization, usability, and time-to-value for ecommerce brands.

Product Specialist at mason, Mar 2022 - Dec 2022 · 10 mos, Hybrid, 💡 Streamlined Customer Ops, boosting team efficiency by 20% and reducing turnaround time by 24 hours through the creation of an end-to-end Customer Hub for onboarding, support, and feedback workflows. 📉 Lowered Day-0 Churn from 45% to 25% in just 3 months by leveraging deep customer insights and implementing personalized, targeted interventions at key drop-off points. 🧪 Improved product quality and stability by introducing structured QA processes, usability testing, and real-time bug triaging—resulting in a 40% drop in production issues and faster release cycles.

Consultant-SDET at Thales, Aug 2021 - Mar 2022 · 8 mos, Remote, ✅ Automated 10,000+ test cases, enabling 100% sprint completion and significantly boosting product quality and release confidence. 🧩 Designed comprehensive test plans, user stories, and real-world scenarios, enhancing test coverage and improving defect identification accuracy across critical user flows.

Product Intern at Adiroha Solutions, Jun 2021 - Aug 2021 · 3 mos, Bangalore Urban, Karnataka, India

Product Intern at APSIS Solutions, Apr 2020 - Sep 2020 · 6 mos, Bengaluru, Karnataka, 🧠 Researched the market and shaped product vision from scratch, turning raw ideas into actionable strategy for health-tech tools like XpertHaler and Breathe Hero. 🎯 Mapped user journeys, built flows, and shipped high-fidelity prototypes in Figma to validate concepts quickly with real users. 🚀 Wrote crisp user stories and collaborated closely with engineers to move fast from idea to MVP.

Education

Management Development Program, Product Management, BITSoM - BITS School of Management

Bachelor of Technology - BTech, Electronics and Communications Engineering specialization in design and manufacturing., Indian Institute of Information Technology Design & Manufacturing, Kurnool

Lasya Ganapathi - Senior Product Manager in Greater Hyderabad Area | Tal