Headline

Strategy Consultant @ EY Parthenon | Ex - Bain | IIM Kozhikode | SSCBS | Insights on Strategy, Markets & Consulting Careers

About

I work in strategy consulting at EY-Parthenon, where I support organisations in navigating complex strategic and market decisions. Over the past decade, I have worked across strategy consulting, market intelligence, and economic advisory with organisations including: • EY-Parthenon • Bain & Company • GSMA • S&P Global My work focuses on market strategy, industry analysis, and economic modelling across sectors. I hold an Executive MBA from Indian Institute of Management Kozhikode and a bachelor’s degree from Shaheed Sukhdev College of Business Studies. On LinkedIn, I share insights about: • Strategy consulting • Market and industry analysis • Business strategy frameworks • Career insights for consulting professionals If you’re interested in how companies make strategic decisions and analyse markets, you may find the perspectives shared here useful. Views expressed are personal and do not represent the views of my employer.

Location

Noida

AI stack

ChatGPT

Microsoft Copilot

Work experience

Associate Manager at EY-Parthenon, Jul 2026 - Present · 3 mos, Noida, • Led strategic and transaction-focused engagements supporting private equity and corporate clients across diligence and value creation initiatives. • Built an AI‑driven M&A due diligence framework synthesizing financial, market, and operational data to generate synergy hypotheses and risk flags, reducing diligence timelines by ~40% on $500M+ deals. • Delivered post‑transaction operational transformation programs improving efficiency by 20–30% through operating model redesign and analytics-led decision frameworks. • Conducted market sizing, competitor benchmarking, and business model reviews to support investment decision-making and growth strategy development.

Assistant Manager 2 at EY-Parthenon, Jun 2024 - Jun 2026 · 2 yrs 1 mo, Noida, • Led strategic consulting engagements across financial services, consumer, and technology sectors. • Directed analyst teams to solve complex business challenges with data-driven strategies. • Built a proprietary ML-based tool to assess shareholder activism risks for global clients. • Drove digital transformation using advanced analytics and business intelligence tools to boost efficiency and insights. • Supported M&A due diligence with scenario analysis to identify growth opportunities. • Strengthened client relationships and contributed to expanding strategic accounts.

Assistant Manager 1 at EY-Parthenon, Aug 2021 - Jun 2024 · 2 yrs 11 mos, Noida, Uttar Pradesh, India, Story telling using Data analytics. Helping clients with: - Energy modelling : Oil prices forecasting, macro and micro level modelling and impact analysis - Power Modelling : Demand and Price forecasting - Turnaround strategy - Analysis on Total shareholders return in case of mergers and acquisitions, spinoff etc. - Time Series analysis -ARIMA/SARIMA/VAR Models -ARIMAX/SARIMAX/VARIMAX -Facebook Prophet - Market Analytics - Market Mix Modelling - Market Basket Analysis - Cluster analysis for segmentation - Shareholder Activism prediction model and financial analysis Core industries and areas where I am working continuously: -CPG -Power and Utilities -Total Shareholders Return analysis -ESG

Associate at Bain & Company, Jan 2020 - Jul 2021 · 1 yr 7 mos, Gurgaon, Haryana, India, - Led a team of 4 analysts (3 analysts+1 senior analyst) for executing different strategy assignments and solving complex business situations by generating effective hypothesis - Assisted the teams in the due diligence process by running performance improvement diagnostics on clients to identify points of departure and kick-start the case with valuable insights - Supported the key partners of the firm in identifying the problems of the clients using proprietary tools developed by Bain & Company that helped in business development - Supported the Private Equity team in the target screening process by creating company profiles, red book, and competitor screening decks - Helped the team to automate their open-end and manual processes, which will save 12 FTE hours per week: 1) Verbatim automation: Created an automated model using R that organizes the clients’ responses into strengths and weaknesses and resulted in saving of 10 manual hours per week 2) Data automation: Created an R based algorithm to automate quality checks process and helped save 2 manual hours per week

Freelance Data Analytics Writer at EDUCBA, Oct 2019 - Jan 2020 · 4 mos, Authored articles/blogs on data science topics by using R programming language or Python.

Research Analyst at GSMA, Oct 2018 - Jan 2020 · 1 yr 4 mos, Connaught place, Received "Own It" award for my contributions outside my work related objectives in span of just 3 months. Co-authored a paid report on Global 5G Landscape. (https://www.gsmaintelligence.com/research/2019/04/global-5G-landscape-Q1-2019/753/) Co-Authored a blog which has been published in Mobile World Live on Brand Switching Behavior in India. https://www.mobileworldlive.com/blog/intelligence-brief-is-it-time-to-take-brand-switching-in-india-seriously/ Data Analytics • Automated a data collection and data ingestion process by using R and Python. • Built a library of models and reusable knowledge-base assets through R to produce consistent and streamlined business intelligence results. • Created Heat maps, forecasting models and regression models for different teams of GSMA through R, Matplotlib/Seaborn and Tableau. • Supported and helped non-technical team members in data extraction from our in-house databases using SQL. Consulting and Research Services • Researched the latest market trends to provide current knowledge to clients on 5G use cases and trials. • Collaborated with clients to develop reports, processes, business intelligence and strategies on 5G, IoT and Artificial Intelligence. • Boosted user functionality on the GSMAi website by developing a live 5G tracker, which provides an exhaustive list of 5G trials by the telecom operators around the globe. • Conducted research to support ad-hoc queries and present findings in a compact and structured manner to the clients, internally and externally. • Cataloged data and research into S&P Capital IQ, Thomson Reuters Eikon, Statista, GSMAi databases.

Research Associate at S&P Global Market Intelligence, Jul 2016 - Sep 2018 · 2 yrs 3 mos, Gurgaon, India, 2 Bronze Award back to back at S&P Global Market Intelligence for exceptional work and impressive contributions in the category of “Drive Performance” in year 2017 as well as in 2018. • Used SQL queries for data pulling and Kensho Analytics (S&P Global in house analytics division) which focuses on data integration and transformation. • Created an in-house database for all the LEI number issued by the respective agencies (approx. 12.5 lakhs) till now with the help of R. • Involved in research related to Global Public/Private companies, critical business information and financial news. • Ensured all Capital IQ data is up to date and there is no expired data, and simultaneously focused on Pre-Ingest and Post-Ingest data Reports. • Provided financial supplemental data for companies with the help of research by using tools and sources like S&P Capital IQ platform, S&P Ratings, Nexis, LEI's, IDC, Dun & Bradstreet and SEC Filings. • Undertook a comprehensive research in finding the minute details of key executives and directors of different companies.

Education

MBA, Business Administration and Management, General, Indian Institute of Management, Kozhikode

Business Analytics, Data and Programming Language, IMS Proschool