Headline

I help Founders turn AI & Automation into Revenue — not Tech Debt | Founder @ Smarts3 & CodeSparrk | 16 yrs shipping Business Systems | Business Tech Creator | DM “GROW”

About

Most founders don't have a technology problem. They have a tech-decision problem. You started the business. It worked. Revenue is growing. But now: → Your team is drowning in manual work. → Your tools don't talk to each other. → You can feel AI could help — but where to start? → Hiring developers feels expensive. Hiring wrong feels worse. I help founders past this exact point. I'm Kushal — Tech Strategy Advisor to growing founders, and Founder of Smarts3 (16+ yrs) and CodeSparrk. Two operating companies. One mission: help founders turn technology into a growth lever, not a cost center. Over 16 years, I've built Smarts3 from zero to a 50+ person team serving clients across Banking, Healthcare, and Manufacturing in India — then launched CodeSparrk to serve founders in the UK and US. I've shipped CRMs, ERPs, custom platforms, automations, and AI workflows for startups, SMEs, and enterprises across healthcare, manufacturing, education, and financial services. I don't write code. I make sure the right code gets written — or never gets written in the first place. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ HOW I HELP GROWING FOUNDERS: → Tech Strategy Advisory (my primary offer) Decide what to build, buy, kill, or ignore — before you spend. Includes audits, roadmaps, vendor decisions, and AI readiness. → AI & Automation Implementation Lead gen, ops, customer workflows, internal tools — shipped through my teams at Smarts3 & CodeSparrk. → Fractional Tech Leadership A tech brain in your room without hiring a full-time CTO. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ WHY FOUNDERS WORK WITH ME: - I've built it. I've shipped it. I've sold it. For 16 years. - I run two operating companies — I'm a founder talking to founders, not a vendor pitching tools. - I publish weekly on YouTube (@KushalDuball) breaking down business tech in plain Hinglish — proof I can simplify hard tech for real operators. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ JUST STARTING OUT? If you're early-stage and don't have budget yet — that's okay. Follow me here and on YouTube. I share frameworks weekly that help you avoid the expensive mistakes I see scaled founders make. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ READY TO TALK? 📩 DM "GROW" for a free Tech Clarity intro 📞 Book a Tech Strategy Call: https://calendly.com/kushaldubal/30min 🎥 Learn first: youtube.com/@KushalDuball

Location

Mumbai Metropolitan Region

AI stack

claude code

claude

codex

Work experience

Founder & Director of International Business Development at Codesparrk, Jun 2021 - Present · 5 yrs 3 mos, Remote, Launched and scaled an international IT services business focused on the UK and US markets, specializing in digital transformation solutions for mid-market enterprises. Key Achievements: - International Market Entry: Successfully established operations in the UK market, building a foundation for growth - Cross-functional Leadership: Built and managed technical delivery, sales, and operations teams across international locations - Strategic Client Acquisition: Personally acquired key accounts through strategic outreach and relationship cultivation - Partnership Development: Developed partnerships with technology platforms to enhance service offerings - Sales Process Optimization: Designed and implemented streamlined sales processes improving efficiency and win rates - Revenue Growth: Achieved consistent growth in a highly competitive market - Technical Resource Development: Established technical training programs ensuring delivery teams remained current with emerging technologies Business Development & Digital Marketing Initiatives: - Developed and executed targeted industry expansion strategies into new verticals - Built the company's digital presence, improving organic search visibility - Orchestrated integrated digital marketing campaigns across multiple channels (social media, email, content, paid ads) - Created consultative selling approaches to better understand and address client needs - Implemented pricing strategies that balanced competitiveness with profitability - Designed initiatives to generate qualified business leads - Established the company's presence at industry events to build brand awareness and develop business relationships

Co-Founder at TeacherdadaPlus, Oct 2017 - Present · 8 yrs 11 mos, Mumbai, Maharashtra, India, Teacherdada.com is an online platform that acts as a digital bridge between aspiring students and professional teachers for effective teaching. The platform can be used by teachers by uploading their teaching videos & lessons and making it available to various students at a small price across geography. Simultaneously, students can use this platform to access various study materials from the best of the teachers at a very reasonable price. This will allow students to identify and select the best and most suitable teachers.

Founder & Business Development Director at Simplified Software Solutions India, Oct 2010 - Present · 15 yrs 11 mos, Mumbai, Maharashtra, India, Transformed a startup into a recognized industry player in software development and IT services, with a focus on enterprise solutions across Banking, Healthcare, and Manufacturing sectors. Key Achievements: - Revenue Growth: Built the company from ground up to achieve consistent YoY growth, reaching annual revenue of 1.5 crores INR (approximately $180K) - Team Leadership: Built and managed cross-functional teams across technology, sales, marketing, and operations, growing from 5 to 50+ employees - Enterprise Sales: Personally negotiated and closed deals with mid-sized and enterprise clients across various industries - Technical Leadership: Oversaw development of innovative IT solutions while ensuring alignment between technical capabilities and market needs - Strategic Partnerships: Established working relationships with technology providers including AWS and Microsoft to enhance service offerings - Market Expansion: Successfully expanded services across 3 major regions in India, establishing a growing presence in each competitive market - Organizational Development: Created company culture, HR policies, and operational frameworks that supported sustainable growth Business Development & Digital Marketing Initiatives: - Developed comprehensive go-to-market strategies for new service offerings, improving client acquisition - Built and optimized the company's digital marketing ecosystem, including SEO, paid advertising, and content marketing strategies - Led digital marketing campaigns that helped reach new potential clients - Implemented targeted marketing approaches that improved conversion rates - Created and executed vertical-specific targeting strategies to approach specific industries - Designed and executed content marketing strategies to build company visibility - Pioneered client retention programs that improved renewal rates - Established and managed a network of partners contributing to business development

Project Partner at Anveshan Technologies, Jun 2012 - Jan 2013 · 8 mos, Mumbai, Maharashtra, India, I worked as a project outsourcing partner. I use to generate leads by myself, follow and close the deals. The projects were developed and delivered via Anveshan Technologies.

Java Developer at Base Information Management Pvt Ltd, Oct 2009 - Mar 2010 · 6 mos, Andheri, Mumbai, Maharashtra, India, I started working as Trainee Java Developer for Base Information

Education

PGDM, International Business, Welingkar Institute of Management

Software Engineering - GNIIT, Information Technology, Niit