Headline

I help women-led brands transform from chaos to cohesive | Senior Visual Designer | Bangalore | Certified Framer Expert

About

In a world where there's thousands of brands in each category, great design is not just a bonus, it's a necessity! Most early-stage D2C brands on Shopify face the same drag. Instagram looks one way. The site looks another. Ads fatigue. PDPs miss trust cues. Packaging feels disconnected. And launches slip because creative bottlenecks slow everything down. That patchwork is expensive. Customers feel “something’s off,” bounce faster, and won’t pay premium. Founders spend hours coordinating 4–6 vendors instead of growing the business. Teams rebuild assets from scratch. Seasonal windows pass. Momentum leaks. I fix that. I’m the Fractional Creative Partner for your e-commerce brand. I work with you to deliver one cohesive, premium brand across IG, Shopify, email, ads, and packaging-without you managing five different designers or expensive agencies. If your brand is lacking it's story, let’s fix it. 📩 DM for a free audit and consultation.

Location

Bengaluru

AI stack

Framer AI

Work experience

Freelance Senior Designer at Add More Design, Nov 2020 - Present · 5 yrs 11 mos, India, Delivered branding, visual communication, print, and website design for 60+ clients across industries such as fashion, beauty, wellness, lifestyle, and education. Notable clients: Conscious Chemist, No Nasties, Atlancer, Alizeh Agnihotri, Klairs India, and Limese. Worked on B2B, B2C, and D2C projects, ensuring designs met client objectives and aligned with target audiences across 3 countries (India, Singapore, the USA). Managed remote design and copywriting interns, leading multiple projects, maintaining deadlines and quality. Worked as part-time Design Manager for a US-based health supplement company, overseeing design hiring and project output for one year. Collaborated with multiple design and marketing agencies to fulfil design needs for their clients.

Graphic Designer at Reesôme, Jan 2020 - Sep 2020 · 9 mos, Greater Delhi Area, Conceptualized and designed social media creatives, website visuals, and print collateral for 13+ brands, spanning across 6+ industries, managing multiple client accounts (3-4 at a time). Contributed to branding projects, designed Shopify websites, and created Instagram AR filters, expanding the studio’s digital capabilities and enhancing client engagement. Notable clients: Hammer Audio, Fabcafe by FabIndia, and Sargam Electronics Collaborated with copywriters and designers, and assisted in overseeing design interns to deliver cohesive and high-quality design work.

Program Head-Design Team at CouchFashion - The AI Fashion Assistant, Nov 2019 - Jan 2020 · 3 mos, Greater Delhi Area, Kickstarted the hiring process for the graphic design team and fashion interns. Designed both print and digital assets to support initial marketing efforts. Exited the role after 3 months as the company was in its early stages, and the need for design resources was expected to be minimal for the next year. Parted on excellent terms with the founder.

Graphic Designer Internship at Yell, Jul 2019 - Oct 2019 · 4 mos, New Delhi Area, India, Designed social media assets, catalogs, and website visuals to strengthen brand presence and engagement. Re-designed the website using Adobe XD, collaborating with founders and a development agency for a successful launch. Designed custom prints for pocket squares and scarves, overseeing production from concept through to vendor coordination, ensuring high-quality output. Proactively supported cross-functional teams by assisting with digital marketing, campaign ideation, photoshoot coordination, and team management, driving overall project success and enhancing company operations.

Education

Graphic Design, Graphic Design, Maya Academy of Advanced Cinematics

Bachelor of Arts - BA, Mathematics, Dr. B. R. Ambedkar University Delhi (AUD)

Public links

addmoredesign.framer.ai: https://addmoredesign.framer.ai/