---
title: "Krishna Reddy - Head of Marketing in Bengaluru | Tal"
description: "Meet Krishna Reddy, Strategic Digital Marketer | Driving Growth and Promotions with Data-Backed Insights based in Bengaluru. AI stack includes claude code, deepseek, and lovable."
image: "https://tal.club/meet/krishna-reddy-1/share-image"
---

# Krishna Reddy on Tal

## Headline

Strategic Digital Marketer \| Driving Growth and Promotions with Data\-Backed Insights

## About

A very passionate digital marketing and web analytics professional\. Understanding how consumers go through their buying process and dedicating time and effort to analyze, test, compare, and improve every aspect of the digital marketing process is what i really like to do\. In the process i keep constant efforts to learn about SEO, PPC, Search Engines, Social Media, E\-commerce, Product Marketing, Web analytics and study all the latest ethical techniques\. Some of my Noteworthy Accomplishments include: 1\. Generated over a million visits per month organic traffic for the company website in a span of 12 months 2\. Implemented strategies to generate quality leads through organic traffic 3\. Provided inputs on UI/UX changes and landing pages or website enhancements that helped the conversion rate to increase by 30\-40% 4\. Suggested changes to the payment gateway system to improve the conversion rate by 15% 5\. Successfully handled PPC campaigns with a healthy conversion rate of 25\-30% on Google/Bing 6\. Worked on to improve the conversion rate of Email marketing campaigns from 3% to 20% 7\. Successfully implemented strategies which helped to achieve 1000% increase in organic traffic to the website within a short span of 6months\. 8\. Generated over hundred thousand dollars revenue only from AdSense Received couple of awards \(quarterly and yearly\) for my contribution towards the company growth My Strengths include: SEO, PPC, Google analytics, Google Tag Manager, Google Data Studio, A/B Testing, E\-commerce, Google Adsense, B2B and B2C Lead Generation, Content Marketing, E\-mail Marketing, Mobile Marketing, Video Marketing, ABM \(Account Based Marketing\), \(ASO\) App Store Optimization\(Chrome Store, iOS, Android\), Social Media Marketing, Advertising\. Other areas of expertise include HTML, CSS, Manual Testing, Word Press, Blogging, Basics of PHP\. Stay connected with me through my blog at https://www\.digitalnuisance\.com/

## Location

Bengaluru

## AI stack

claude code

deepseek

lovable

notion

openai

sora

## Work experience

Head of Marketing at Qualityze Inc, May 2024 \- Present · 2 yrs 6 mos, Bengaluru

Sr Digital Marketing Manager at Newforce Global Services Ltd, Aug 2022 \- Oct 2023 · 1 yr 3 mos, Hyderabad, Telangana, India, 1\. Devised a Go\-to\-market strategy for all the three verticals for the company i\.e\., Overseas Employment \(Newforce\), HR Solutions and Payroll Processing \(ADT\), Omnichannel ERP \(MAAS\), Hyperlocal Marketplace \(Dhi Hyperlocal\)\. 2\. Created end to end branding guides and marketing collaterals for all the company verticals by working closely with the senior management, internal stake holders and product team\. 3\. Worked closely with the Product Manager and CEO in preparing an event management and personal branding strategy for online and offline events 4\. Devised a website launch plan by working closely with the senior management and internal stake holders\. 5\. Created a Content Marketing Plan after conducting extensive competitor research with effective copy writing ideas\. 6\. Worked on creating a Social Media Marketing Plan across LinkedIn, Facebook, Twitter and Instagram\. 7\. Ensure that marketing collaterals like newsletters, brochures, flyers, pitch decks, e\-books, case studies, videos, etc\. are all sent up to date for all the three different verticals in the company\. 8\. Working closely with the CEO, Board of Directors, Head of Europe, Design and Product teams to plan integrated marketing campaigns and strategies to create brand awareness for company products\.

Senior Manager \- Digital Marketing at Softpath System, LLC, Jun 2021 \- Mar 2022 · 10 mos, Hyderabad, Telangana, India, 1\. Managed end\-to\-end implementation and sending of integrated email and digital marketing campaigns, including strategy, planning, segmentation, execution, testing, deployment, analysis, and optimization\. 2\. Develop and manage effective near and long term paid search, social, email marketing, video marketing, influencer marketing and SEO strategies that increase conversion, revenue, and ROAS\. 3\. Review technical SEO issues, UI/UX issues, landing pages, and recommend fixes to the technical department\. 4\. Drive customer awareness and acquisition using demand generation strategies and deliver qualified leads\. 5\. Develop, implement, and continuously evolve best practices for inbound and outbound channels for different verticals\. 6\. Ensure that marketing collaterals like newsletters, brochures, flyers, sell sheets, videos, etc\. are all sent up to date for all the different verticals in the company\. 7\. Worked closely with the CEO, President, VP, Sales, Operations, BD, PR Agencies and Product teams to plan integrated marketing campaigns and strategies to create brand awareness for company products\.

Senior Online Marketing Manager at Wisestep, Apr 2010 \- Jul 2021 · 11 yrs 4 mos, Hyderabad Area, India, 1\. Developed growth marketing strategies to drive qualified website traffic and increase awareness of company and SAAS products\. 2\. Conducted market research and analyzed trends and competition to identify new sales and marketing opportunities\. 3\. Implemented pricing, referral programs, and customer feedback analysis to enhance customer satisfaction\. 4\. Identified sales and marketing gaps and opportunities by evaluating the performance of different assets\. 5\. Executed various lead generation activities, including SEO, PPC, content marketing, and affiliate marketing, to improve marketing and sales outcomes\. 6\. Monitored and improved marketing campaign success rates and key metrics such as lead generation and marketing ROI\. 7\. Managed social media platforms for company promotion and growth strategies\. 8\. Oversaw creative, social, and PR agencies to ensure high\-quality deliverables\. 9\. Developed an effective email marketing strategy based on competitor analysis and website data\. 10\. Implemented and customized Google Analytics tools to meet data requirements\. 11\. Maintained good media relations for promoting new product releases and updates\. 12\. Represented the company at startup events, webinars, and IT expos\. 13\. Managed company website and blogs to ensure up\-to\-date content, newsletters, brochures, and videos\. 14\. Collaborated with cross\-functional teams including Product, Data Science, Design, Sales, and Accounts\.

Sr\. Search Engine Optimizer at Traveltek Ltd, Aug 2008 \- Apr 2010 · 1 yr 9 mos, Hyderabad, Telangana, India, 1\. Developed competitive pricing structures for travel packages based on thorough pricing analysis\. 2\. Implemented keyword selection and optimization strategies to achieve top results on search engines\. 3\. Utilized web analytics tools like Google Analytics and Google Web Master Tools to analyze and enhance website performance\. 4\. Managed PPC campaigns, including account setup, keyword research, ad creation, and bid optimization\. 5\. Performing Web Site Analysis, Keywords Analysis using Google Analytics, Google Keyword Planner Tools, etc\. and work for improvement of results

## Education

Advanced Programme for Senior Marketing Professionals, Marketing, Indian Institute of Management, Lucknow

B\.tech, Computer Science Engineering \(CSE\), Jawaharlal Nehru Technological University

[View the original profile](https://tal.club/meet/krishna-reddy-1)

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