---
title: "Kratika Lunawat - Product Designer 2 in Bengaluru | Tal"
description: "Meet Kratika Lunawat, UI/UX Designer | AI Product Designer @ Dell Technologies | B2C | Virtual Assistant | E-commerce | Turning complex flows into simple ones. based in Bengaluru. AI stack includes claude, Canva Magic Studio, and ChatGPT. Explore public work links including figma.com."
image: "https://tal.club/meet/kratika-lunawat/share-image"
---

# Kratika Lunawat on Tal

## Headline

UI/UX Designer \| AI Product Designer @ Dell Technologies \| B2C \| Virtual Assistant \| E\-commerce \| Turning complex flows into simple ones\.

## About

I’m a UX Designer with 4\+ years of experience, driven by a passion for blending AI, research, and design to craft seamless, intuitive experiences\. I love uncovering user needs, simplifying complexity, and turning insights into impactful, scalable solutions\. My strength lies in strategic thinking and a deep curiosity for emerging technologies, allowing me to push boundaries in e\-commerce, conversational AI, and search innovation\. At my core, I design to create meaningful, engaging interactions that not only solve problems but also inspire and delight users\.

## Location

Bengaluru

## AI stack

claude

Canva Magic Studio

ChatGPT

Figma Make

Framer AI

Microsoft Copilot

## Work experience

Product Designer 2 at Dell Technologies, Feb 2024 \- Present · 2 yrs 9 mos, On\-site, \- Designed AI\-powered conversational commerce prototypes for Dell\.com’s CSG purchase journey, leveraging competitive insights from 27 market leaders to map “Now–Near–Future” experience blueprints and deliver high\-fidelity designs from discovery to checkout\. \- Worked for the ISG AI Solutions Page by defining personas, journeys, and intent maps; delivered a fully responsive 7\-breakpoint prototype with document upload functionality, validated through user testing and QA\. \- Enhanced GenAI Search with contextual top panels, AI\-assisted guidance, and proactive recommendations, supported by a phased 2–3\-year roadmap and ideation matrix\. \- Created a component library of AI Micro\-Moments; usability\-tested and implemented three hyper\-personalized interaction patterns, driving measurable engagement uplift\. \- Published AI design research on emerging models \(e\.g\., Meta LLM, multimodal interactions\) to Dell’s AI Design COE, influencing enterprise\-wide GenAI initiatives\.

Product Designer at Dell Technologies, Aug 2022 \- Jan 2024 · 1 yr 6 mos, Bengaluru, Karnataka, India, \- Redesigned the PC Accessories home and category pages into a Super Category Page, improving navigation, user engagement, and conversion rates\. \- Conducted extensive user research, analyzing 600\+ customer feedback data points and benchmarking 20 competitors to identify usability gaps and optimization opportunities\. \- Led problem prioritization and ideation workshops, using HMW frameworks, affinity mapping, and prioritization matrices to align user needs with business objectives\. \- Designed and delivered high\-fidelity responsive designs across 5 breakpoints, applying user\-centered design principles and A/B testing to validate usability and conversion improvements\.

Product Design Intern at Dell Technologies, Feb 2022 \- May 2022 · 4 mos, Bengaluru, Karnataka, India, \- Designed a guided buying experience for dell\.com to improve workstation discoverability\. \- Conducted user research, identified pain points, and analyzed competitor strategies\. \- Collaborated with cross\-functional teams and third\-party vendors to implement solutions\. \- Delivered user\-focused design within engineering constraints for A/B testing\.

Product Design Intern at Utpanna Designworks Pvt Ltd, Jun 2021 \- Aug 2021 · 3 mos, Bangalore Urban, Karnataka, India

## Education

Bachelor of design, Industrial and Product Design, UPES

## Public links

- figma\.com: https://www\.figma\.com/proto/KEbU6gL4EbQ7VqT5Fkzb4S/Kratika\_Portfolio\_2026?node\-id=241\-363&amp;p=f&amp;t=0qHOqmpaTpGSGA3D\-0&amp;scaling=min\-zoom&amp;content\-scaling=fixed&amp;page\-id=0%3A1&amp;starting\-point\-node\-id=241%3A363&amp;hotspot\-hints=0

[View the original profile](https://tal.club/meet/kratika-lunawat)

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