Headline

Strategy, Finance, Corporate Development, M&A, Retail Ops, E- Com/ Marketplace Commercial Head , MBA @ IIM Bangalore, CA, CS | India, Middle East & SEA | CXO Advisor

About

A strategy & finance professional with 14+ years of exp driving profitable growth, strategic governance and operational scale for market leaders across the Middle East, India, and SE Asia. From the Group CXO’s office to 0-to-1 scale-ups, he bridges the gap between complex financial modeling and executive-level decision-making. Core Impact Areas: Business Leadership & Operational Scale-Up: Directed the Planning & BI function for Shopee Express in Philippines, managing a logistics network fulfilling 2M orders per day with 95% forecasting accuracy. Strategic Advisory: Trusted advisor to Boards and CXOs, translating complex financial data into actionable roadmaps for capital allocation, greenfield feasibilities, and market entry. Digital Finance: Specialized in marketplace economics, revenue assurance, and automated BI leadership (Tableau/Power BI) for high-growth TMT and Retail ventures. M&A & Corporate Development: Led investments & growth evaluation at Landmark Group and co-managed $xxxM+ acquisitions for Quess Corp. Expert in buy-side/sell-side diligence, DCF/multiples valuation, and deal structuring. Professional Credentials: Full-time MBA | Indian Institute of Management (IIM), Bangalore Associate Chartered Accountant (ACA) | ICAI CS Qualified | ICSI Specialties: Mergers & Acquisitions (M&A), Financial Due Diligence (FDD), Strategic FP&A, Capital Allocation, Post-Merger Integration (PMI), Investment Appraisal, Retail & E-commerce Finance, GCC Market Strategy.

Location

Bengaluru

AI stack

claudecode

ChatGPT

Google ADK

Microsoft Copilot

Work experience

Strategic Advisor - Startups and Scaling Cos at Executive Ascent Advisory, Jun 2026 - Present · 3 mos, Bengaluru, Business Scaleup, Capital Advisory, Fund Raising and Fractional CFO Services Services Rendered: - Financial Advisor to an AI powered Deeptech Startup - Shared Services Setup for a global content and education platform

Marketplace Finance Head & Investments Lead @ Styli E-Commerce at Landmark Group, Jan 2025 - Apr 2026 · 1 yr 4 mos, Led strategic initiatives across New Business Development, Planning and Commercial Partnerships while Heading BU Finance. - Owned commercial strategy, pricing, and profitability initiatives across external marketplaces and DTC for new markets - Established revenue assurance and financial control frameworks for new business vertical - Investments, Cross Border Partnerships, and Business Modelling Initiatives - Implemented Inventory Controls and Margin Optimization Intelligence Tools Head of Finance for India and GCC Marketplace Business for Styli. - FP&A, Controllership and Process Implementation for the new vertical: - Business finance partnership and leadership for cross-border expansion initiatives and partner ecosystem development with sound commercials & supply chain alignment

Head of Franchise Business/P&L owner, E-Com & Retail Biz Fin Partner Stints @ Max Fashion MENA at Landmark Group, Apr 2024 - Dec 2024 · 9 mos, Led Capex, Retail Footprint expansion and feasibility decision making for New Store Openings and Revamps for the brand across GCC markets Business Finance Partner for E-Com, Egypt, SEA businesses; involved in multiple margin enhancement initiatives Led a Franchise Ops team with P&L ownership for the MENA Franchise Markets for Max

Group CFOs Office: Manager Strategic Initiatives & Investments at Landmark Group, Dec 2022 - Mar 2024 · 1 yr 4 mos, Led a team through multiple investments, capital allocation and finance transformation initiatives across Landmark Retail. Performance monitoring and board support for critical business decisions across MENA & SEA. Led M&A and diligence mandates for large asset closely working with Buy-Side Advisors, Consultants, Key decision makers and other stakeholders Partnered with Group FP&A in Budgeting and Performance reviews

Team Lead- Strategic Planning & Intelligence @ Shopee Express, Philippines at Shopee, Aug 2021 - Dec 2022 · 1 yr 5 mos, Manila, Led the Planning & Business Intelligence (6+) responsible for developing Strategic planning & analytics solutions for Shopee Express (The End-to-End Logistics business of Shopee Philippines, the largest E-com marketplace in SEA). Shopee held ~60% E-Commerce Market share in Philippines (~With a total $11.5bn Market Size) & is the E-commerce arm of SEA Group with an average market cap of ~$100bn in 2022 Head of FP&A and BI, Was part of the 0-1 journey of setting up an E-Com Marketplace in India, which at peak was the second most downloaded App on Playstore. Tasked with building and leading the FP&A, BI & Analytics team (12+) setting up processes/visibility across functions; and was involved in best practice mapping with SEA markets where Shopee operates. Developed and managed automated financial tools and calculators

Lead- Group FP&A and Strategic Initiatives at Quess Corp Limited, Apr 2019 - Jul 2021 · 2 yrs 4 mos, Reporting to Group Chief Business Officer (CBO) - Strategy, Portfolio Management & FP&A roles working with CFO and Business Heads - Revenue Growth Strategies, PMI initiatives, Reporting to Group CEO : BD & Sales Enablement - Involved in New business development, designing GTM, sharpening positioning, and optimizing outbound activities with sales leadership for the portfolio companies. - Worked closely with Global Technology Solutions Platform in India for new Business Development across Enterprise Application and new Digital offerings | Market Assessment, OEM partnership

Lead- Corporate Development and M&A @ Chairman's Office at Quess Corp Limited, Mar 2018 - Apr 2019 · 1 yr 2 mos, Chairman's Office: Reporting to Group Chief Executive Officer & Founder Part of the Core Team working on Corporate Strategy, Planning and Investments with the CXOs of Group & Businesses, External Consultants etc. Managed multiple diligences [Financial, Legal and Commercial] in the Tech space on behalf of the Chairman's office.

Strategy Consultant @ Cognizant Business Consulting at Cognizant, Apr 2016 - Mar 2018 · 2 yrs, Strategy & Transformation Team: -CIO / CTO Advisory: Was a strategy consultant enabling decision making for large Corporates across North Americas and Europe - Worked across Retail & Aviation clients across Key Transformation, Data Analytics & Insight generation mandates

Education

Master of Business Administration, Strategy & Finance, Indian Institute of Management Bangalore

ACA, Chartered Accountant, The Institute of Chartered Accountants of India