---
title: "Kaustubh Khandelwal (he/him) - Senior Product Manager in Bengaluru | Tal"
description: "Meet Kaustubh Khandelwal (he/him), Product @ Primetrace based in Bengaluru. AI stack includes claude code, claude, and elevenlabs."
image: "https://tal.club/meet/kaustubh-khandelwal/share-image"
---

# Kaustubh Khandelwal \(he/him\) on Tal

## Headline

Product @ Primetrace

## About

As a Senior Product Manager with over 8 years of experience in high\-growth tech environments, I have a proven track record of leading product strategy, driving user acquisition, and managing cross\-functional teams to deliver innovative software solutions\. My expertise spans A/B testing, data analysis, and optimizing user engagement, with a strong focus on enhancing product processes through automated workflows and strategic, data\-driven decision\-making\. With over 7 years of experience launching consumer and internal products for startups—as an early employee, founder, and consultant—I bring a robust technical and analytical background, coupled with a passion for entrepreneurship and innovation\. I thrive in lean/agile settings, enjoy wearing many hats, and excel at solving complex problems to deliver value to users and stakeholders\. I am always eager to learn, collaborate, and share my insights with fellow PMs, early\-stage companies, and scaled startups\.

## Location

Bengaluru

## AI stack

claude code

claude

elevenlabs

railway

## Work experience

Senior Product Manager at Primetrace, Jan 2022 \- Present · 4 yrs 8 mos, Crafto \- Mobile first Canva app • Increased Retention and Conversion: Worked on market strategy for the India segment, resulting in a 1 million active subscriber base through targeted team\-led experiments\. • Implemented Video Content Strategy: Increased payment conversion by 30% by integrating and optimizing video content within the product across markets\. • Led International Market Expansion: Managed the Brazilian & US markets, built a localized product and support team, and increased user engagement with customized strategies\. • Enhanced Payment Retention: Achieved a 60% improvement in M1 payment retention by conducting A/B testing focused on intrinsic and extrinsic user motivations for the Brazilian market\. • Increased Payment Conversion: Drove a 52% increase in payment conversion through strategic A/B testing and optimizing the recommendation algorithm for the Brazilian market\. • Developed Multilingual CMS: Created a content management system \(CMS\) supporting 5 languages across 3 countries, with content moderation and experiment management capabilities\. Kutumb is an Indian homegrown community platform focused on regional vernacular communities\. • Increased monthly active users from 2 million to 10 million by leveraging data\-driven strategies and comprehensive AB testing, highlighting expertise in user growth and retention\. • Worked on retention experiments to increase D30 retention by 46%, utilizing targeted strategies to enhance user engagement and loyalty\. • Enabled over 10,000 communities to monetize effectively by integrating seamless donation and membership modules\.

Product Manager at LikeMinds, Apr 2021 \- Jan 2022 · 10 mos, Handled product strategy and execution for consumer apps and B2B2C solutions, significantly enhancing user engagement and monetization across 60\+ communities through innovative analytics dashboards and tailored features\.

Product Management Consultant at LikeMinds, Jan 2021 \- Apr 2021 · 4 mos

Product Owner at BetterPlace Safety Solutions, May 2020 \- Oct 2020 · 6 mos, Bengaluru, Built and launched the 'Onboard' product, transforming client operations for over 100 enterprise businesses by implementing paperless and touchless onboarding processes, and optimizing employee activation workflows\.

Core Team & Growth Lead at Ithaka \- Travel Social Commerce, Dec 2019 \- Mar 2020 · 4 mos, Greater Bengaluru Area, • Grew the app from 0 to 100,000 downloads, achieving an NPS of 70\+, by automating 70% of trip planning processes—cutting planning time by 55% and increasing trips planned sixfold, showcasing effective conversion and retention strategies\. • Grew new traveler acquisition from 100 to over 25,000 per month by implementing innovative growth strategies, including referral programs and SEO optimizations, directly contributing to a substantial increase in platform engagement and retention\. • Played a key role in establishing cultural guidelines and actively participated in the POSH committee, fostering a positive organizational culture and ensuring compliance with workplace safety norms\. Startup Hustle trivia: Designed the product for a better part of 2 years to supplement for lack of an in\-house designer\.

Product Manager at Ithaka \- Travel Social Commerce, Sep 2016 \- Dec 2019 · 3 yrs 4 mos, Mumbai Area, India

Co \- Founder at Authentic, Jun 2015 \- May 2016 · 1 yr, Worked on product and business development, successfully launching a pilot program with five clients and securing innovation grants, running a pilot for scalable ID verification solutions\.

## Education

Bachelor's degree, Computer Science, The LNM Institute of Information Technology

[View the original profile](https://tal.club/meet/kaustubh-khandelwal)

```json
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Person",
      "@id": "https://tal.club/meet/kaustubh-khandelwal#person",
      "name": "Kaustubh Khandelwal (he/him)",
      "url": "https://tal.club/meet/kaustubh-khandelwal",
      "image": "https://tal.club/meet/kaustubh-khandelwal/profile-photo.jpg",
      "description": "Meet Kaustubh Khandelwal (he/him), Product @ Primetrace based in Bengaluru. AI stack includes claude code, claude, and elevenlabs.",
      "jobTitle": "Senior Product Manager",
      "worksFor": {
        "@type": "Organization",
        "name": "Primetrace"
      },
      "hasOccupation": {
        "@type": "Occupation",
        "name": "Senior Product Manager"
      },
      "homeLocation": {
        "@type": "Place",
        "name": "Bengaluru"
      },
      "alumniOf": [
        {
          "@type": "EducationalOrganization",
          "name": "The LNM Institute of Information Technology"
        }
      ],
      "knowsAbout": [
        "claude code",
        "claude",
        "elevenlabs",
        "railway"
      ],
      "mainEntityOfPage": {
        "@id": "https://tal.club/meet/kaustubh-khandelwal#webpage"
      }
    },
    {
      "@type": "ProfilePage",
      "@id": "https://tal.club/meet/kaustubh-khandelwal#webpage",
      "url": "https://tal.club/meet/kaustubh-khandelwal",
      "name": "Kaustubh Khandelwal (he/him) on Tal",
      "description": "Meet Kaustubh Khandelwal (he/him), Product @ Primetrace based in Bengaluru. AI stack includes claude code, claude, and elevenlabs.",
      "dateModified": "2026-08-14T04:23:30.603Z",
      "isPartOf": {
        "@id": "https://tal.club/#website"
      },
      "mainEntity": {
        "@id": "https://tal.club/meet/kaustubh-khandelwal#person"
      },
      "primaryImageOfPage": {
        "@type": "ImageObject",
        "url": "https://tal.club/meet/kaustubh-khandelwal/profile-photo.jpg",
        "contentUrl": "https://tal.club/meet/kaustubh-khandelwal/profile-photo.jpg",
        "caption": "Kaustubh Khandelwal (he/him) profile photo on Tal"
      },
      "inLanguage": "en-IN"
    }
  ]
}
```