Kartikayan Sharma profile photo 1 on Tal

Kartikayan Sharma

Marketing Professional | AI & Data Analytics | Product Marketing | B2B SaaS | Campaign Strategy, Content & GTM

Faridabad

3+ years of work experience

VDO.AI
Aug 20261 moPresent

Gurugram, Haryana

Tech Mahindra
Jun 20233 yrs 1 moPresent

-Assist with the GTM plans and campaigns for our AI products and services. -Assist in digital infusion campaigns for the company's AI service line. -Developed messaging and positioning for our AI services (website, brochures/flyers) - Launched our new AI narrative - "AI Delivered Right" globally. - Work closely with the Events team to highlight company's AI offerings and align the content in the marquee AI events globally. -Conduct market research to identify potential customers and understand their needs. -Create and manage marketing collateral, such as presentations, brochures, mailers, and case studies. -Assisted in setting up a customer experience lab showcasing the AI solutions to customers
Kingsley Gate Partners, LLC
Apr 20224 mosJul 2022

- Helped in increasing traffic by optimizing the right keywords using SEO frameworks. - Provided data backed Marketing analysis for the management to make decisions. - Contributed to some creative copyright work which enhanced the Branding. Result - Replies on email Campaigns increased from 16% to 45%.
Insplore Consultants
Feb 20221 moFeb 2022

New Delhi, Delhi, India

- Identified target audience through market research for financial investment products. - Created product category wise marketing plan to drive targeted traffic to the specific products. - Helped generate an inbound lead which latter got converted to a successful sales. Result - Achieved the above in 21 days.
Buildmyplace.com
Jul 20203 mosSep 2020

Gurugram, Haryana, India

- Helped drive pay - per click ads. - Optimized SEO with right keywords to get the trending products appear in the search terms. - Paraphrased the content on product description. Result - Number of successful clicks increased by 15%.

Kartikayan’s AI Stack

claude
claude
notion
notion
openai
openai
perplexity
perplexity

Education

New Delhi institute of Management

PGDM, Marketing and business analytics

New Delhi institute of Management

20212 yrs2023
Delhi University

Bachelor of Commerce - BCom, Accounting and Finance

Delhi University

20183 yrs2021

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Headline

Marketing Professional | AI & Data Analytics | Product Marketing | B2B SaaS | Campaign Strategy, Content & GTM

About

I work at the intersection of marketing, data, and AI, helping enterprise clients understand and adopt AI-powered solutions through clear messaging, data-driven campaigns, and strong execution. At Tech Mahindra, I’ve spent 2+ years marketing AI solutions to enterprise clients across BFSI, Healthcare, and Technology sectors. My work spans the full marketing lifecycle from campaign strategy and content development to CRM management, performance analytics, and sales enablement. I’m particularly interested in how AI is reshaping B2B marketing and customer success from AI-powered CRM tools to product adoption platforms and I’m always learning new tools to stay ahead of that shift. Outside work, I’m a black-belt in kickboxing and karate and 2x national silver medallist in kickboxing and a state-level football player and I bring the same discipline and competitive drive to my professional work.

Location

Faridabad

AI stack

claude

notion

openai

perplexity

Work experience

Deputy Manager-Marketing at VDO.AI, Aug 2026 - Present · 1 mo, Gurugram, Haryana

Business Associate- Marketing (AI & Makers Lab) at Tech Mahindra, Jun 2023 - Present · 3 yrs 1 mo, -Assist with the GTM plans and campaigns for our AI products and services. -Assist in digital infusion campaigns for the company's AI service line. -Developed messaging and positioning for our AI services (website, brochures/flyers) - Launched our new AI narrative - "AI Delivered Right" globally. - Work closely with the Events team to highlight company's AI offerings and align the content in the marquee AI events globally. -Conduct market research to identify potential customers and understand their needs. -Create and manage marketing collateral, such as presentations, brochures, mailers, and case studies. -Assisted in setting up a customer experience lab showcasing the AI solutions to customers

Marketing Associate at Kingsley Gate Partners, LLC, Apr 2022 - Jul 2022 · 4 mos, - Helped in increasing traffic by optimizing the right keywords using SEO frameworks. - Provided data backed Marketing analysis for the management to make decisions. - Contributed to some creative copyright work which enhanced the Branding. Result - Replies on email Campaigns increased from 16% to 45%.

Marketing Intern at Insplore Consultants, Feb 2022 - Feb 2022 · 1 mo, New Delhi, Delhi, India, - Identified target audience through market research for financial investment products. - Created product category wise marketing plan to drive targeted traffic to the specific products. - Helped generate an inbound lead which latter got converted to a successful sales. Result - Achieved the above in 21 days.

Digital Marketing Intern at Buildmyplace.com, Jul 2020 - Sep 2020 · 3 mos, Gurugram, Haryana, India, - Helped drive pay - per click ads. - Optimized SEO with right keywords to get the trending products appear in the search terms. - Paraphrased the content on product description. Result - Number of successful clicks increased by 15%.

Education

PGDM, Marketing and business analytics, New Delhi institute of Management

Bachelor of Commerce - BCom, Accounting and Finance, Delhi University