---
title: "Karthick Kumar - Associate Consultant in Mumbai | Tal"
description: "Meet Karthick Kumar, Marketing Automation Consultant | Marketo Architect Certified | AJO Certified | Braze Certified | B2B | B2C | Historian based in Mumbai. AI stack includes cursor, langchain, and notion."
image: "https://tal.club/meet/karthick-kumar/share-image"
---

# Karthick Kumar on Tal

## Headline

Marketing Automation Consultant \| Marketo Architect Certified \| AJO Certified \| Braze Certified \| B2B \| B2C \| Historian

## About

As a Marketing Automation Consultant with 13\+ years of experience, I’m passionate about crafting data\-driven email marketing strategies that not only engage audiences but deliver measurable business growth\. I specialize in designing, executing, and optimizing end\-to\-end campaigns that drive conversions and enhance the customer journey\. With a deep understanding of marketing automation platforms and email best practices, I’ve led cross\-functional teams, managed complex program lifecycles, and consistently delivered results—even under tight deadlines\. I’m skilled at turning data into actionable insights to improve targeting, segmentation, and campaign performance\. Driven by results and committed to customer\-centric marketing, I thrive in dynamic environments where innovation and collaboration are key\. Always looking for new challenges that allow me to help organizations scale their marketing efforts and make a lasting impact\. Let’s connect and explore how we can create meaningful marketing experiences together\. Platforms: Adobe Marketo, Adobe Journey Optimizer, AEP, Oracle Eloqua, Salesforce CRM, Oracle Siebel CRM, Google Analytics, WordPress, Asana, JIRA, Acoustic campaign, Mailchimp, AEM, Azure DevOps, On24, YouTube Certification: Adobe Journey Optimizer , Adobe Marketo Engage, Braze \[L1\], Oracle Eloqua 2013, Email Deliverability from Validity Inc, Email Marketing from Hubspot, Zoominfo RingLead Technical Skills: HTML, CSS, JavaScript, Velocity script, SQL, Bootstrap Soft Skills: Stakeholder, Project and Team management Software & Tools: MS Office, Google Workspace, Photoshop, Figma, Dreamweaver, Sublime Text

## Location

Mumbai

## AI stack

cursor

langchain

notion

openai

## Work experience

Associate Consultant at Tata Consultancy Services, Sep 2024 \- Jul 2025 · 11 mos, India

Senior Technical Lead II at EY, Oct 2023 \- Aug 2024 · 11 mos, India

Senior Technical Lead I at EY, Jul 2022 \- Sep 2023 · 1 yr 3 mos, India

Marketing Activation Manager at Google, Jul 2019 \- Jun 2022 · 3 yrs, Singapore, Singapore

Mid Technology Developer at McCann Worldgroup Singapore, Apr 2018 \- Jun 2019 · 1 yr 3 mos, On\-site

Junior Web Developer at McCann Worldgroup Singapore, Mar 2016 \- Mar 2018 · 2 yrs 1 mo, Singapore, Singapore

Marketing Automation Consultant at MarketOne International, Dec 2014 \- Feb 2016 · 1 yr 3 mos, Bengaluru, Karnataka, India

## Education

Bachelor of Engineering, Computer Science, Mahendra Institutions

[View the original profile](https://tal.club/meet/karthick-kumar)

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