Headline

Marketplace Marketing Analyst @ Mpower Financing

About

At Makeke.shop, my journey as a Marketing Associate is defined by spearheading initiatives that bolster our growth and community presence. With a Master's in Marketing Management from the University of the West of England, I bring a blend of academic rigor and practical finesse to our strategic campaigns. Our team has enhanced audience engagement through content that resonates and social media campaigns that captivate. With competencies in social media marketing and CRM, I've played a pivotal role in nurturing partnerships and orchestrating events that spotlight our commitment to inclusivity. These efforts are not just about promoting a brand; they’re about creating a platform that supports and uplifts local enterprises, ensuring our marketing moves are as impactful as they are innovative.

Location

Bengaluru

AI stack

claude code

claude

codex

deepseek

ollama

opencode

Work experience

Marketing Analyst at MPOWER Financing, Jan 2025 - Present · 1 yr 8 mos, Bengaluru, Karnataka, India

Marketing Associate at Xcelentra Financial Services Ltd, Oct 2024 - Jan 2025 · 4 mos, Milton Keynes, England, United Kingdom, As a Marketing Associate at Xcelentra Financial Services, I have driven measurable impact across various domains. I generated 1000+ leads and closed 90 accounts through targeted outreach and segmentation, boosting revenue by 12% for personal taxation services. My efforts in onboarding vendors across Cyprus, Isle of Man, and Taiwan led to a 20% expansion of our global vendor network and secured multiple commissions. By managing and updating the company website, I achieved a 15% increase in traffic and a 10% improvement in user engagement metrics. I also created marketing materials, including brochures and email templates, which boosted client engagement by 25% and supported sales initiatives. Through well-crafted email marketing campaigns, I achieved a 30% higher response rate and improved deliverability by reducing undeliverable emails by 15%. Additionally, I handled 20-30 daily customer interactions, improving client retention by 18% and building trust for repeat business. Lastly, I optimized vendor onboarding processes, cutting time from 12 days to just 7, improving operational efficiency by 40%.

Marketing Associate at Makeke.shop, Nov 2023 - Dec 2024 · 1 yr 2 mos, City Of Bristol, England, United Kingdom, In my current role at Makeke, I lead strategic marketing initiatives, significantly contributing to the company’s growth. My responsibilities encompass creating engaging content and managing social media campaigns to boost audience engagement and support local businesses. I actively foster strategic partnerships, extending the brand’s market impact. My expertise in analytics guides the continuous refinement of our marketing strategies based on performance insights. Additionally, I coordinate events that enhance the shopping experience, emphasizing community and inclusivity.

Customer Service Representative at Metro Bank (UK), Jan 2023 - Nov 2023 · 11 mos, Bristol, England, United Kingdom

Business Development Associate at BYJU'S, Mar 2020 - Jul 2021 · 1 yr 5 mos

Education

Msc, Marketing Management, University of the West of England

Bachelor of Arts - BA, Communication, Journalism, and Related Programs, Christ University, Bangalore

Public links

github: https://github.com/karan99320-svg