---
title: "Karan Gala - AVP - Business Growth & Marketing in Bengaluru | Tal"
description: "Meet Karan Gala, Revenue & Growth Leader | Seekho | Prev: PocketFM, Flipkart | FMS Delhi based in Bengaluru."
image: "https://tal.club/meet/karan-gala/share-image"
---

# Karan Gala on Tal

## Headline

Revenue & Growth Leader \| Seekho \| Prev: PocketFM, Flipkart \| FMS Delhi

## Location

Bengaluru

## Work experience

AVP \- Business Growth & Marketing at SEEKHO APP, Jan 2026 \- Present · 8 mo, Bengaluru, Heading Business Growth \+ Marketing \+ Expansion\. Managed over 75 Million dollars in UA Budgets\.

Director \- Business Growth & Marketing at SEEKHO APP, Apr 2025 \- Dec 2025 · 8 mo, Bengaluru, Head P&L \+ Growth Marketing\. Leading UA, Creatives and Monetisation\.

Director \- Growth at Pocket FM, Apr 2024 \- Mar 2025 · 1 yr, Bengaluru South, Karnataka, India, \- Accelerated skip level promotion to lead user acquisition for the fantasy genre in India, building teams from scratch and scaling ad spend while maintaining ROI\. \- Optimised promo asset creation for blockbuster shows through creative testing and campaign adjustments, maximising app installs and controlling CAC\. \- Enhance user onboarding and activation to boost new user engagement with PocketFM content\. \- Utilise AI tools to reduce production costs and speed up experimentation, improving campaign turnaround\. \- Drive cross\-functional efforts to increase user LTV, identifying new monetisation avenues and collaborating with product teams for targeted experiments\.

Senior Category Manager \- India Business at Pocket FM, Feb 2022 \- Mar 2024 · 2 yrs 2 mos, Bengaluru, Karnataka, India, \- Drive revenue growth by creating blockbuster shows and driving user retention and engagement\. \- Improve show recommendation and monetisation by working closely with Data Science and Product teams to \- Develop monthly and quarterly content plans \(RCCP\) to predictably boost active user engagement\. \- Lead quarterly show launches and blockbuster extensions, increasing power user revenue retention \- Develop frameworks for in\-app promos, show experimentation, and asset testing to improve ARPU, user retention, and in\-app marketing quality\. \- Lead Blockbuster R&D Charter identify high\-potential shows and align content with user preferences\. \- Scale a content teams and implement structured hiring, training, and performance scorecards \- Grow the writer community, and localisation partners to expand content supply\. \- Drive category P&L by implementing growth and retention content pipeline and content throughput while maintaining costs\. \- Work closely with marketing drive new user growth on blockbuster shows \- Drive analytics team to create dashboards for tracking show and user funnel\. \- Liaison with PR, Brand Sales and IP Distribution team to support organisational charters to drive platform visibility and create additional revenue streams \- Work with Review and Insights team to understand consumer preferences and feedback to improve content quality and pipeline \- Develop validation & testing frameworks to evaluate content pipeline to be commissioned \- Lay out processes for scalability of content throughput and quality

Category Manager \- Sell Side at Flipkart, Sep 2021 \- Jan 2022 · 5 mos, On\-site, \- Managed the portfolio for Refrigeration Category contributing to over 550 Cr GMV\. \- Drive Business Planning \(AOP, RCCP, Monthly Howlist\) for the category \- Relaunched Commercial Refrigeration Vertical in 2021 for Flipkart \- Improved Selection Index for category by increasing listings on Platform and reducing non\-Serviceability \- Worked closely with Category Marketing to scale New Launch capability for Appliances BU by establishing Flipkart as a Platform of choice for any new launch in Refrigeration Category \- Led Category Merchandising for BBD ’22 to improve Revenue per Impression optimising for CTA and CTRs

Category Manager \- Buy Side at Flipkart, Jun 2019 \- Sep 2021 · 2 yrs 4 mos, On\-site, \- Managed the portfolio contributing over INR 550 Cr\. annually for Refrigeration Category \- Started with 2 and scaled to handle 6 key accounts for Refrigeration category amounting 40% of the category \- Grew Flipkart business for accounts handled by 2\.6x YoY in FY 2020\-21 and gained 800bps Category Market Share \- Successfully improved profitability by 350bps for overall portfolio handled in FY 2020\-21 \- Received Instant Karma Award for achieving key goals of Category Growth and Profitability in Q2 2020 & Q1 2021 \- Direct Sourcing: Leading the charter for category with 23% sourcing directly through supplier’s factory thus improving Fill Rate, reducing damages thereby improving 65bps in Profitability\. \- Supplier Returns: Led the agreement closures for processing returns to the supplier leading to 90bps improvement in bottom\-line \- Bill Discounting: Led improvement in working capital cycle by increasing credit terms to 90 days from 30 days earlier \- Brand Advantage: Closed Negotiations & Legal Agreement for 3 accounts for dedicated fulfillment from the supplier’s warehouse contributing to 23% of overall business thereby reducing logistics & warehousing cost \- Managed to reduce non\-serviceability by ensuring right SKUs are in\-stock at right locations \- Executed Inventory Buildup of over 1L Units of Refrigerators during Big Billion Days ’20, while improving Fill Rate \- Improved Critical In\-warding attainment to improve instock over H1 ’21 leading to reduction in non\-Serviceability

Management Trainee at Flipkart, Jun 2018 \- May 2019 · 1 yr, Bangalore Urban, Karnataka, India, Stint 1: Category Sell Side: Wearables and Smart Home Automation \- Driving improvements in Customer Experience while owning the discovery & conversion metrics for the Category Stint 2: Inventory Planning for Private Label \- Large Appliances \- Automating the process for forward IWIT reducing lead time and improving Instock Stint 3: Category Marketing for Books, General Merchandise & Home

Management Intern at Reliance Industries Limited, Apr 2017 \- May 2017 · 2 mos, Petro Retail, Refining & Marketing Business, Reliance Corporate Park, Mumbai, Worked on region wise strategy to Revive A1 Plaza across all the Truck Stops in India\. A1 Plazas are the F&B avenues on Reliance highway truck stops across India\. Formulated and suggested strategy based on the needs of customer segments viz\. Car passengers, Bus Passengers and Truck Drivers\. The project involved a in depth study of needs and expectations from all the customer segments and stakeholders with assessment of business potential of the new model\. On the basis of which a complete execution model was formulated to revive A1 Plaza network within a year and to offer best in class service & experience to the customers and also designed keeping future demands in mind\.

Operations and Maintenance Manager \- Projects at Reliance Industries Limited, Jul 2015 \- Apr 2016 · 10 mos, Jamnagar, Gujarat, India, At Reliance, Jamnagar was a part of DTA Captive Power Plant Operations & Maintenance team and managed and streamlined pre\-commissioning and commissioning activities under J3 project leading a team in an ever changing and dynamic team of 10 executives and 30 contract workers on day\-to\-day basis\. Commissioned Jamnagar Power Hub and E\.C\.B\. related Electrical and surrounding systems with completion of safe and qualitative testing & commissioning of INR 2000 crore Project under J3 expansion\. Also involved in commissioning of India’s largest In\-house GIS and took its independent charge

Graduate Engineering Trainee at Reliance Industries Limited, Jul 2014 \- Jun 2015 · 1 yr, Jamnagar, Gujarat, India, As a Graduate Engineer Trainee successfully completed year long 6 phased training\. Included class room training and On the job training for electrical systems in a power plant and power plant systems in general\. 4 Phased safety training enabled to later get the execution of work well within safety limits to avoid any person or process loss\. Got exposure to Power generation, distribution & protection system with Electrical Load Management system\(EDMS\) as a parallel charge in DTA Captive Power Plant\. As a part of CTS project completed studied and recommended shortcomings and improvements on emergency power scenario in Jamnagar Manufacturing Division\.

## Education

Master of Business Administration \(MBA\), Marketing, Operations, Faculty of Management Studies \- University of Delhi

Bachelor of Engineering \(B\.E\.\), Electrical Engineering, The Maharaja Sayajirao University of Baroda

[View the original profile](https://tal.club/meet/karan-gala)

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