Kalyani Pandey profile photo 1 on Tal

Kalyani Pandey

Growth Manager

Bengaluru

9+ years of work experience

Furlenco
Apr 20242 yrs 7 mosPresent

Bengaluru, Karnataka, India

▸ Managed multi-city retail operations across 5 COCO stores and 40+ distribution stores, driving sales growth, operational performance, and profitability. ▸ Delivered 17K+ annual orders and ₹7+ Cr revenue through store performance optimization, conversion improvement, and operational excellence. ▸ Owned store-level P&L and monitored key business KPIs including revenue, CVR, AOV, ARPU, productivity, and operational performance. ▸ Improved walk-in conversion (CVR) by 15% through structured follow-ups and lead engagement. ▸ Increased rental/subscription business by 40% through inventory & assortment planning, new channel launches, and in-store selling optimization. ▸ Drove partner-store productivity through sales performance tracking, conversion optimization, promotional planning, and operational support initiatives. ▸ Led BTL campaigns, WhatsApp marketing, and local market activations, contributing to growth in store footfall and customer engagement. ▸ Implemented a 5-year warranty strategy, driving 20% incremental sales growth in the selling category. ▸ Led and executed an MTO customization project, launching a new fabric pool for customized sofa offerings. ▸ Identified operational gaps, revenue leakages, and process inefficiencies through Root Cause Analysis and implemented improvement initiatives to reduce customer escalations. ▸ Defined criteria and scoring frameworks for new store selection including catchment area potential, competitor density, customer demand signals, and accessibility, translating market data into actionable location recommendations. ▸ Owned in-store category and product display planning, decided which categories and products should be displayed based on sales data, customer demand, and assortment strategy. ▸  Delivered daily, weekly, and monthly performance reports, presentations, and structured analyses on retail business performance across stores, providing insights to leadership for decision-making and operational planning.
Furlenco
Aug 20221 yr 8 mosMar 2024

Bengaluru, Karnataka, India

▸  Managed end-to-end marketplace business operations across Amazon, Flipkart, Pepperfry, Shopify, and other online platforms, driving category growth, operational efficiency, and customer experience. ▸  Managed Shopify backend operations including product uploads, pricing updates, banner management, collection updates, and promotional changes to support D2C business performance. ▸  Optimized product discoverability and conversion through catalog management, A+ content, PDP optimization, SEO-based listings, and merchandising initiatives. ▸  Delivered 300+ marketplace orders and generated ₹30L+ revenue within one quarter through category expansion, operational optimization, and growth initiatives. ▸  Monitor Amazon Ads and PPC campaigns, tracking ROI, ROAS, CPC, and CTR to optimize ad spend and improve campaign performance. ▸  Increased marketplace serviceability and operational reach by onboarding Ekart Logistics, improving delivery coverage and customer reach across multiple cities. ▸  Worked on SKU-level analysis, assortment optimization, and inventory planning based on customer demand trends, sales performance, and marketplace insights. ▸  Supported inventory planning, demand forecasting (AOP), and fulfilment coordination to improve stock availability, reduce stock-outs, and improve customer experience. ▸  Monitored competitor pricing, promotions, and product trends to support category growth and pricing strategy. ▸  Supported new product launches (NPD), promotional campaigns, and category expansion across marketplace and D2C channels. ▸  Built and automated dashboards, reports, and analytical trackers using AI-enabled automation, Power BI, SQL, and Advanced Excel functions, reducing manual effort and improving reporting efficiency. Collaborated with merchandising, operations, sourcing, supply chain, catalog, finance, marketing, and customer experience teams to improve business performance and ensure smooth marketplace operations.
Furlenco
Nov 20219 mosJul 2022

Bengaluru, Karnataka, India

Fabindia Overseas Pvt Ltd
Nov 20201 yrOct 2021

Okhla, Delhi, India

The Rug Republic
Aug 20191 yr 4 mosNov 2020

Okhla, Delhi, India

Jul 20172 yrs 1 moJul 2019

• Led Product Design and Development: Spearheaded the entire product lifecycle management from design and development to sourcing and inventory management, ensuring alignment with market demands and consumer preferences. • Managed Marketplace Operations: Oversaw end-to-end operations across major e-commerce platforms, including Myntra, Flipkart, Ajio, Amazon, Meesho, Snapdeal, Hopscotch, and Firstcry. Ensured seamless integration of product listings, optimized product visibility, and maintained high customer satisfaction levels. • Optimized Channel Management: Directed the management of multiple marketplace channels, from seller onboarding to merchandising, sales, revenue generation, and customer support. Implemented strategic merchandising initiatives that enhanced sales performance and increased overall platform engagement.
Jun 20172 yrs 2 mosJul 2019

Okhla, Delhi, India

Kalyani’s AI Stack

claude
claude
gemini
gemini
ChatGPT
ChatGPT

Education

Ranchi University, Ranchi

Bachelor of fashion designing, Apparel and Textiles

Ranchi University, Ranchi

20143 yrs2017
Saraswati Vidya Mandir

+2

Saraswati Vidya Mandir

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Headline

Growth Manager

About

Marketplace, E-commerce & Retail Operations Professional with 8+ years of experience in marketplace operations, catalog management, category management, sales operations, and revenue growth across Amazon, Flipkart, Pepperfry, Myntra, Snapdeal, Wayfair, and Shopify. Proven expertise in P&L management, demand planning and forecasting (AOP), inventory and assortment planning, order management, and marketplace performance optimization. Skilled in catalog management, A+ content, PDP and SEO listing optimization, pricing and promotions, vendor and stakeholder management, and data-driven decision-making using Power BI, and Advanced Excel. Excel in improving store performance, solving on-ground challenges, and working with cross-functional teams to deliver measurable business impact. I am seeking opportunities to drive business growth, improve profitability, and strengthen retail performance

Location

Bengaluru

AI stack

claude

gemini

ChatGPT

Work experience

Retail expansion & Growth at Furlenco, Apr 2024 - Present · 2 yrs 7 mos, Bengaluru, Karnataka, India, ▸ Managed multi-city retail operations across 5 COCO stores and 40+ distribution stores, driving sales growth, operational performance, and profitability. ▸ Delivered 17K+ annual orders and ₹7+ Cr revenue through store performance optimization, conversion improvement, and operational excellence. ▸ Owned store-level P&L and monitored key business KPIs including revenue, CVR, AOV, ARPU, productivity, and operational performance. ▸ Improved walk-in conversion (CVR) by 15% through structured follow-ups and lead engagement. ▸ Increased rental/subscription business by 40% through inventory & assortment planning, new channel launches, and in-store selling optimization. ▸ Drove partner-store productivity through sales performance tracking, conversion optimization, promotional planning, and operational support initiatives. ▸ Led BTL campaigns, WhatsApp marketing, and local market activations, contributing to growth in store footfall and customer engagement. ▸ Implemented a 5-year warranty strategy, driving 20% incremental sales growth in the selling category. ▸ Led and executed an MTO customization project, launching a new fabric pool for customized sofa offerings. ▸ Identified operational gaps, revenue leakages, and process inefficiencies through Root Cause Analysis and implemented improvement initiatives to reduce customer escalations. ▸ Defined criteria and scoring frameworks for new store selection including catchment area potential, competitor density, customer demand signals, and accessibility, translating market data into actionable location recommendations. ▸ Owned in-store category and product display planning, decided which categories and products should be displayed based on sales data, customer demand, and assortment strategy. ▸ Delivered daily, weekly, and monthly performance reports, presentations, and structured analyses on retail business performance across stores, providing insights to leadership for decision-making and operational planning.

Senior Category Analyst at Furlenco, Aug 2022 - Mar 2024 · 1 yr 8 mos, Bengaluru, Karnataka, India, ▸ Managed end-to-end marketplace business operations across Amazon, Flipkart, Pepperfry, Shopify, and other online platforms, driving category growth, operational efficiency, and customer experience. ▸ Managed Shopify backend operations including product uploads, pricing updates, banner management, collection updates, and promotional changes to support D2C business performance. ▸ Optimized product discoverability and conversion through catalog management, A+ content, PDP optimization, SEO-based listings, and merchandising initiatives. ▸ Delivered 300+ marketplace orders and generated ₹30L+ revenue within one quarter through category expansion, operational optimization, and growth initiatives. ▸ Monitor Amazon Ads and PPC campaigns, tracking ROI, ROAS, CPC, and CTR to optimize ad spend and improve campaign performance. ▸ Increased marketplace serviceability and operational reach by onboarding Ekart Logistics, improving delivery coverage and customer reach across multiple cities. ▸ Worked on SKU-level analysis, assortment optimization, and inventory planning based on customer demand trends, sales performance, and marketplace insights. ▸ Supported inventory planning, demand forecasting (AOP), and fulfilment coordination to improve stock availability, reduce stock-outs, and improve customer experience. ▸ Monitored competitor pricing, promotions, and product trends to support category growth and pricing strategy. ▸ Supported new product launches (NPD), promotional campaigns, and category expansion across marketplace and D2C channels. ▸ Built and automated dashboards, reports, and analytical trackers using AI-enabled automation, Power BI, SQL, and Advanced Excel functions, reducing manual effort and improving reporting efficiency. Collaborated with merchandising, operations, sourcing, supply chain, catalog, finance, marketing, and customer experience teams to improve business performance and ensure smooth marketplace operations.

Senior Executive-Catalogue at Furlenco, Nov 2021 - Jul 2022 · 9 mos, Bengaluru, Karnataka, India

E-commerce & web operation executive at Fabindia Overseas Pvt Ltd, Nov 2020 - Oct 2021 · 1 yr, Okhla, Delhi, India

E-commerce executive cum merchandiser at The Rug Republic, Aug 2019 - Nov 2020 · 1 yr 4 mos, Okhla, Delhi, India

Designer at Toy Balloon Fashion Pvt Ltd, Jul 2017 - Jul 2019 · 2 yrs 1 mo, • Led Product Design and Development: Spearheaded the entire product lifecycle management from design and development to sourcing and inventory management, ensuring alignment with market demands and consumer preferences. • Managed Marketplace Operations: Oversaw end-to-end operations across major e-commerce platforms, including Myntra, Flipkart, Ajio, Amazon, Meesho, Snapdeal, Hopscotch, and Firstcry. Ensured seamless integration of product listings, optimized product visibility, and maintained high customer satisfaction levels. • Optimized Channel Management: Directed the management of multiple marketplace channels, from seller onboarding to merchandising, sales, revenue generation, and customer support. Implemented strategic merchandising initiatives that enhanced sales performance and increased overall platform engagement.

Fashion Designer cum merchandiser at TOY BALLOON FASHION PRIVATE LIMITED, Jun 2017 - Jul 2019 · 2 yrs 2 mos, Okhla, Delhi, India

Education

Bachelor of fashion designing, Apparel and Textiles, Ranchi University, Ranchi

+2, Saraswati Vidya Mandir