Kajal Mendekar profile photo 1 on Tal

Kajal Mendekar

SME | Media Intelligence | Content Writer | Internal Communication | Creative Writing | Blogs | Website Content | MBA in Advertising & Public Relations Management

Hyderabad

4+ years of work experience

Cognizant
Aug 202511 mosPresent

Hyderabad, Telangana, India

Cognizant
Aug 202511 mosPresent

Developed and published high-quality, SEO-optimized content, including articles, blogs, and social media posts, leveraging in-depth industry research and keyword tools to drive organic traffic. Maintained strict brand consistency across all digital content by enforcing unified textual styles, visual assets, and brand tone. Managed end-to-end content lifecycle from drafting and editing to publishing on platforms like WordPress, ensuring all material met company standards for accuracy and quality. Demonstrated strong project management skills with a proven ability to prioritise tasks and meet tight deadlines while proactively monitoring emerging industry trends. Produced high-volume, original long-form articles daily (in English), consistently integrating SEO best practices (keyword optimization, internal linking, metadata) to maximize organic search visibility. Executed rigorous research and fact-checking protocols for complex, career-related topics, ensuring 100% accuracy, clarity, and compliance with editorial standards and originality policies. Collaborated effectively with cross-functional teams (editors, designers, coordinators) and conducted expert interviews to gather information and finalise content ahead of strict deadlines.
Marketboats Consulting
Nov 20245 mosMar 2025

Hybrid

Intent Amplify™
Sep 20247 mosMar 2025

Pune District, Maharashtra, India

• Crafted compelling narratives to drive brand awareness and engagement for Intent Amplify™. • Transformed ideas into engaging content that resonated with audiences. • Collaborated with cross-functional teams to deliver results and meet business objectives.
YASH Technologies
Jun 20231 yr 3 mosAug 2024

Hybrid

Developed and executed communication strategies across multiple channels (newsletters, magazines, social media, ad campaigns) to foster team cohesion and maximize organizational reach. Produced high-quality, SEO-friendly, and error-free content, including significant ghostwriting for diverse platforms, demonstrating strong technical and narrative writing skills. Successfully managed communications with senior leadership, executives, and stakeholders, translating complex information into digestible formats to drive maximum business results. Collaborated closely with cross-functional teams to align messaging with organisational goals, consistently adapting to feedback and incorporating changes.
Fortune Business Insights™
Dec 20211 yr 7 mosJun 2023

Pune Division, Maharashtra, India

Crafting engaging and insightful content to communicate market trends, consumer behavior, and industry insights. Responsibilities include researching market data, creating compelling articles, blogs, and producing content that resonates with target audiences. Collaborate with cross-functional teams to ensure accuracy and relevance, staying abreast of industry developments. Excellent writing skills, a keen understanding of market dynamics, and the ability to transform complex data into accessible content.

Education

Master of Business Administration - MBA, Public Relations, Advertising, and Applied Communication

DAVV,INDORE

20192 yrs2021

B.sc, Computer Science

RDVV

20163 yrs2019

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Headline

SME | Media Intelligence | Content Writer | Internal Communication | Creative Writing | Blogs | Website Content | MBA in Advertising & Public Relations Management

About

Content professional with 4+ years of experience in editorial content development. At Cognizant, I am responsible for content curation, storytelling, SEO content strategy, and internal communications. Skilled at transforming complex topics into engaging, audience-centric narratives across blogs, digital platforms, newsletters, and thought leadership initiatives. Recognized for delivering high-quality content across blogs, digital platforms, thought leadership programs, and internal communications while maintaining exceptional editorial standards. Driven by a passion for storytelling, content innovation, and creating impactful experiences that inspire audiences and drive measurable outcomes.

Location

Hyderabad

Work experience

Subject Matter Expert at Cognizant, Aug 2025 - Present · 11 mos, Hyderabad, Telangana, India

Content Writer at Cognizant, Aug 2025 - Present · 11 mos, Developed and published high-quality, SEO-optimized content, including articles, blogs, and social media posts, leveraging in-depth industry research and keyword tools to drive organic traffic. Maintained strict brand consistency across all digital content by enforcing unified textual styles, visual assets, and brand tone. Managed end-to-end content lifecycle from drafting and editing to publishing on platforms like WordPress, ensuring all material met company standards for accuracy and quality. Demonstrated strong project management skills with a proven ability to prioritise tasks and meet tight deadlines while proactively monitoring emerging industry trends. Produced high-volume, original long-form articles daily (in English), consistently integrating SEO best practices (keyword optimization, internal linking, metadata) to maximize organic search visibility. Executed rigorous research and fact-checking protocols for complex, career-related topics, ensuring 100% accuracy, clarity, and compliance with editorial standards and originality policies. Collaborated effectively with cross-functional teams (editors, designers, coordinators) and conducted expert interviews to gather information and finalise content ahead of strict deadlines.

Content Writer at Marketboats Consulting, Nov 2024 - Mar 2025 · 5 mos, Hybrid

Content Writer at Intent Amplify™, Sep 2024 - Mar 2025 · 7 mos, Pune District, Maharashtra, India, • Crafted compelling narratives to drive brand awareness and engagement for Intent Amplify™. • Transformed ideas into engaging content that resonated with audiences. • Collaborated with cross-functional teams to deliver results and meet business objectives.

Internal Communication Specialist at YASH Technologies, Jun 2023 - Aug 2024 · 1 yr 3 mos, Hybrid, Developed and executed communication strategies across multiple channels (newsletters, magazines, social media, ad campaigns) to foster team cohesion and maximize organizational reach. Produced high-quality, SEO-friendly, and error-free content, including significant ghostwriting for diverse platforms, demonstrating strong technical and narrative writing skills. Successfully managed communications with senior leadership, executives, and stakeholders, translating complex information into digestible formats to drive maximum business results. Collaborated closely with cross-functional teams to align messaging with organisational goals, consistently adapting to feedback and incorporating changes.

Content Writer at Fortune Business Insights™, Dec 2021 - Jun 2023 · 1 yr 7 mos, Pune Division, Maharashtra, India, Crafting engaging and insightful content to communicate market trends, consumer behavior, and industry insights. Responsibilities include researching market data, creating compelling articles, blogs, and producing content that resonates with target audiences. Collaborate with cross-functional teams to ensure accuracy and relevance, staying abreast of industry developments. Excellent writing skills, a keen understanding of market dynamics, and the ability to transform complex data into accessible content.

Education

Master of Business Administration - MBA, Public Relations, Advertising, and Applied Communication, DAVV,INDORE

B.sc, Computer Science, RDVV