KV Srinivas Reddy profile photo 1 on Tal

KV Srinivas Reddy

Building Products— Enterprise B2B SaaS, CRM, Loyalty, Offers & Retail Tech | Platform Integrations | Presales I Customer Success I GTM I Google Project Management Certified | Ex-WINIT | Middle east, Hyderabad India

Hyderabad

15+ years of work experience

OptCulture
Apr 20242 yrs 8 mosPresent

India

• Spearheaded the comprehensive revamp of the CRM product at OptCulture, enhancing UI and architecture. • Integrated cutting-edge features like AI Assistant and Generative AI to elevate user engagement. • Developed automation tools for campaigns, smart segments, and report builders, streamlining operational efficiency. • Introduced innovative features the CRM Product such as Referral Programs, Affiliate Programs, and gamification elements to boost user interaction.
Mar 20215 yrs 9 mosPresent

Hyderabad, Telangana, India

I led the strategic evolution of our customer engagement platform, focusing on market expansion and AI integration. • Developed innovative Generative AI features and automated agents to optimize retailer campaigns. • Drove product enhancements that positioned the company for capturing a significantly larger market share. • Collaborated with cross-functional teams to ensure seamless execution of the multi-year product roadmap.
OptCulture
Sep 20231 yr 1 moSep 2024

Hyderabad, Telangana, India

• Managed the end-to-end customer implementation lifecycle for CRM and customer engagement products. • Ensured successful onboarding and adoption across diverse retail segments. • Completed the integration of Shopify with OptCulture CRM, leading to its submission to the Shopify Marketplace. • Oversaw the development and submission of a new Loyalty Mobile Application with a revised UI to iOS and Android marketplaces.
OptCulture
Mar 20212 yrs 7 mosSep 2023

Hyderabad, Telangana, India

• Owned the product backlog and roadmap for a customer engagement solution at OptCulture. • Managed the delivery of mobile applications integrated with CRM for a US customer, enhancing customer enrollments and loyalty features. • Collaborated with cross-functional teams to ensure timely project delivery with customer needs.
Aug 20156 yrs 1 moAug 2021

• Led end-to-end product development for an advanced Sales Force Automation (SFA) platform utilized by over 500 field sales professionals across 8 countries. • Successfully launched a new Merchandising Application, enhancing the platform's capabilities. • Delivered SFA products to enterprise customers in the UAE, ensuring successful implementations at various client locations. • Managed client accounts by addressing new feature updates and customer requirements, fostering strong relationships.
20156 yrs2021

Product Development: Led end-to-end product development for advanced SFA platform used by 500+ field sales professionals across 8 countries. Solution Architecture: Conducted comprehensive requirements analysis, created detailed process flow maps, technical blueprints, and solution designs for Fortune 500 clients. Sprint Leadership: Managed agile sprint cycles, coordinated with development teams, QA resources, and business stakeholders to deliver quarterly releases. Client Delivery: Successfully delivered customized SFA solutions to major regional clients, ensuring 100% project closure on time and within budget. Process Optimization: Identified and implemented process improvements that reduced sales cycle by 20% and improved team productivity by 25%. Stakeholder Management: Maintained strong relationships with all level executives, IT directors, and business teams in different countries, ensuring alignment on product vision and requirements.
Sep 20114 yrs 1 moSep 2015

• Gathered product requirements and created comprehensive documentation, including process flows and wireframes. • Developed prototypes to support the sales team, enhancing their presentation capabilities. • Collaborated with the design team to create graphic designs for impactful sales demos.

KV’s AI Stack

claude code
claude code
gemini
gemini

Education

Andhra university

Bachelor of Science, Electronics

Andhra university

Anna University Chennai

Master of Computer Applications

Anna University Chennai

Join KV and 10k+ other professionals on

Tal Boss

Tal is the app where bosses meet engineers & builders directly, without middlemen

Download Tal Boss

KV Srinivas Reddy on Tal

Headline

Building Products— Enterprise B2B SaaS, CRM, Loyalty, Offers & Retail Tech | Platform Integrations | Presales I Customer Success I GTM I Google Project Management Certified | Ex-WINIT | Middle east, Hyderabad India

About

With over 10 years of experience in product management, my career has been driven by a commitment to feature prioritization, product delivery, and data integration. As Director of Product and Integrations at OptCulture since April 2024, I have led the transformation of the CRM product, implementing a new UI, updated architecture, and cutting-edge Generative AI features. These advancements have enhanced user engagement and operational efficiency through automation of campaigns, smart segments, and report builders.

Location

Hyderabad

AI stack

claude code

gemini

Work experience

Director - Product and Integrations at OptCulture, Apr 2024 - Present · 2 yrs 8 mos, India, • Spearheaded the comprehensive revamp of the CRM product at OptCulture, enhancing UI and architecture. • Integrated cutting-edge features like AI Assistant and Generative AI to elevate user engagement. • Developed automation tools for campaigns, smart segments, and report builders, streamlining operational efficiency. • Introduced innovative features the CRM Product such as Referral Programs, Affiliate Programs, and gamification elements to boost user interaction.

Director of Product Management at OptCulture (Magnaquest Group), Mar 2021 - Present · 5 yrs 9 mos, Hyderabad, Telangana, India, I led the strategic evolution of our customer engagement platform, focusing on market expansion and AI integration. • Developed innovative Generative AI features and automated agents to optimize retailer campaigns. • Drove product enhancements that positioned the company for capturing a significantly larger market share. • Collaborated with cross-functional teams to ensure seamless execution of the multi-year product roadmap.

Program Manager at OptCulture, Sep 2023 - Sep 2024 · 1 yr 1 mo, Hyderabad, Telangana, India, • Managed the end-to-end customer implementation lifecycle for CRM and customer engagement products. • Ensured successful onboarding and adoption across diverse retail segments. • Completed the integration of Shopify with OptCulture CRM, leading to its submission to the Shopify Marketplace. • Oversaw the development and submission of a new Loyalty Mobile Application with a revised UI to iOS and Android marketplaces.

Product Manager at OptCulture, Mar 2021 - Sep 2023 · 2 yrs 7 mos, Hyderabad, Telangana, India, • Owned the product backlog and roadmap for a customer engagement solution at OptCulture. • Managed the delivery of mobile applications integrated with CRM for a US customer, enhancing customer enrollments and loyalty features. • Collaborated with cross-functional teams to ensure timely project delivery with customer needs.

Product Manager at Win Information Technology (WINIT), Aug 2015 - Aug 2021 · 6 yrs 1 mo, • Led end-to-end product development for an advanced Sales Force Automation (SFA) platform utilized by over 500 field sales professionals across 8 countries. • Successfully launched a new Merchandising Application, enhancing the platform's capabilities. • Delivered SFA products to enterprise customers in the UAE, ensuring successful implementations at various client locations. • Managed client accounts by addressing new feature updates and customer requirements, fostering strong relationships.

Product Owner at Win Information Technology (WINIT), 2015 - 2021 · 6 yrs, Product Development: Led end-to-end product development for advanced SFA platform used by 500+ field sales professionals across 8 countries. Solution Architecture: Conducted comprehensive requirements analysis, created detailed process flow maps, technical blueprints, and solution designs for Fortune 500 clients. Sprint Leadership: Managed agile sprint cycles, coordinated with development teams, QA resources, and business stakeholders to deliver quarterly releases. Client Delivery: Successfully delivered customized SFA solutions to major regional clients, ensuring 100% project closure on time and within budget. Process Optimization: Identified and implemented process improvements that reduced sales cycle by 20% and improved team productivity by 25%. Stakeholder Management: Maintained strong relationships with all level executives, IT directors, and business teams in different countries, ensuring alignment on product vision and requirements.

Business Analyst Presales at Win Information Technology (WINIT), Sep 2011 - Sep 2015 · 4 yrs 1 mo, • Gathered product requirements and created comprehensive documentation, including process flows and wireframes. • Developed prototypes to support the sales team, enhancing their presentation capabilities. • Collaborated with the design team to create graphic designs for impactful sales demos.

Education

Bachelor of Science, Electronics, Andhra university

Master of Computer Applications, Anna University Chennai