Headline

Marketing and Communications Polymath | Convergent Thinker | Chaos Manager

About

With over 15 years of expertise in Corporate Marketing and both Internal and External Communications, my journey commenced in media sales. This initial step allowed me to truly understand the expectations of sales teams, who are a marketer's foremost internal customers, igniting my passion for Media and Marketing. My rich background encompasses primary marketing involvement across diverse industries including IT/ITES, Media and Retail-Finance, coupled with secondary experience in Automotive, Hospitality, Real Estate, and Healthcare. My proficiency extends across a spectrum of areas such as Internal and External Creative Development, Digital Marketing, Below-The-Line (BTL) Initiatives, and Event Management. A dedicated enthusiast of Digital and Social Media Marketing, my specialties include crafting brand strategies, steering Brand Development, and orchestrating Corporate and Internal Communications. Building on this foundation, I transitioned into vertical marketing to deliver industry-specific strategies for MedTech & Healthcare, and HiTech. My current role focuses on crafting go-to-market plans, account-based marketing (ABM) programs, and thought leadership content tailored to these sectors. I collaborate closely with sales and product teams to design campaigns that resonate with decision-makers and accelerate pipeline growth.

Location

Bengaluru

AI stack

claude

gemini

notebooklm

openai

Work experience

Vertical Marketing Partner | MedTech, Healthcare & HiTech at Quest Global, Apr 2025 - Present · 1 yr 7 mos, Bengaluru, Karnataka, India, Vertical Marketing Strategy (MedTech, Healthcare, HiTech) Go-to-Market Planning & Execution Thought Leadership & Industry Positioning Cross-Functional Collaboration with Sales & Product Teams Account-Based Marketing (ABM) & Demand Generation

Global Brand Manager at Quest Global, Jun 2022 - Apr 2025 · 2 yrs 11 mos, Greater Bengaluru Area, Delivery of global, end to end Marcom and Branding initiatives and campaigns. Strategizing, developing and executing Internal Communication Programs and Employee Engagement Programs Management of the Creative Hub

Deputy Manager Marketing at Quest Global, Apr 2021 - Jun 2022 · 1 yr 3 mos, Greater Bengaluru Area

Marcom Manager at Fitkids Education and Training Private Ltd, Nov 2015 - Oct 2017 · 2 yrs, Bengaluru Area, India, Building and manage the Marcom function and team Develop Annual marketing plans for the programmes Content strategy, development and marketing Creative and collateral development Website and social media management Agency and Vendor Management

Manager of Marketing at FitKids Education and Training, Nov 2015 - Oct 2017 · 2 yrs, Building and manage the Marketing team.

Marketing Manager at AM. Abacus Group, Apr 2014 - Nov 2015 · 1 yr 8 mos, Bengaluru Area, India, Strategize and Execute yearly Marketing Plans for Markets Across African, GCC, European and APAC markets. Manage Marketing Communication needs for products in Seychelles, Hong Kong and Mauritius Lead and Demand generation and management Responsible for Website and Content development and management SEO for Websites, SEM/PPC campaign management New Product and Market Development Corporate Event Delivery Vendor Management

Marketing Manager at Abacus (Seychelles) Limited, Mar 2014 - Nov 2015 · 1 yr 9 mos, Planning & delivery of all business marketing programs.

Education

Certificate Course in Digital Marketing (Internet and Mobile Association of India Certified), Digital Marketing, IAMAI

Employer Branding for Talent Acquisition, udemy