Headline

Product Led Growth at G2 | B2B SaaS

About

I like to think I'm a problem solver first. I'm particularly drawn to intersections where a sustainable business can be built with products that are truly valuable to customers. Today, I work at G2 -- the world's largest software marketplace. I lead a new product-led-growth vertical for small businesses to take advantage of G2s reviews and intent data to power their sales and marketing efforts. Prior to G2, I spent 7 years building Almabase -- a B2B SaaS software suite that educational institutions and non-profits use to engage their communities, host events, raise money and manage data. During my time, we grew from 5 people in a room to a global org with multiple millions in revenue, bootstrapped, profitably. I believe the essence of my role as a product guy -- is to create clarity and bring alignment out of messy problems. Over time, I've developed some beliefs and opinions that help me navigate such work: - Problem first, solution later. - Reduce > add - Appetite over estimations - First principles over frameworks

Location

Bengaluru

AI stack

codex

cursor

Work experience

Senior Product Manager at G2, Mar 2025 - Present · 1 yr 6 mos, I lead a new product-led-growth vertical at G2. My team runs experiments across the customer journey, from acquisition to activation to monetization — testing hypothesis with a focus on quick time to value, and great self-served UX. We also have fun figuring out entirely new ways to build product with AI.

Product Manager at G2, Apr 2024 - Mar 2025 · 1 yr, Remote, G2 is the world’s largest software marketplace. I owned retention and review generation outcomes for customers using G2's MarTech subscription products.

Senior Product Manager at Almabase, May 2019 - Jun 2023 · 4 yrs 2 mos, Bengaluru, Karnataka, India, Launched multiple 0→1 products across fundraising, event management, and data; then took full ownership of core platform services( Integrations, CRM, Analytics, Payments, Attribution, Identity and Email). Kept our small team focused on the highest-leverage problems— scaling Almabase towards $5M ARR fully bootstrapped and profitably, with 50%+ YoY growth and 90% retention. Built a bi-directional API integration with Blackbaud, unlocking a multi-million-$ strategic partnership. Grew monthly active users from 3K to 200K+, 3x-ed average contract value in the Events vertical. Doubled as a UI/UX designer early on to establish our first design system Also led product marketing briefly, refining our value-prop, positioning, and pricing/packaging. Overall, shaped product strategy through rapid experiments and continuous discovery as part of the core leadership team.

Founding Team & Director of Customer Success at Almabase, Jun 2016 - May 2019 · 3 yrs, San Francisco Bay Area, First customer-facing hire at Almabase. Built Customer Success, Support, and Operations functions from the ground up. Wore a bunch of different hats. Owned retention & expansion outcomes, hired and coached a team, and guided CS strategy at Almabase as we pivoted markets from India to the US, achieved and maintained profitability and scaled from 0 → $1M ARR as a bootstrapped B2B SaaS company. Conducted hundreds of customer discovery calls. Sat down with customers at their offices to watch them at work to understand their challenges so that we could nail product–market fit. Refined internal support and onboarding processes, reducing implementation time by 88% and earning a 9.9/10 for Customer Satisfaction on G2 and Capterra. Also operated as an account manager with a portfolio of ~60% of the company's business; maintaining 100+ NRR.

Education

Chemical Engineering, National Institute of Technology warangal

High School, kendriya vidyalaya