---
title: "Jasmine Sahoo - Lead Product Manager in Bengaluru | Tal"
description: "Meet Jasmine Sahoo, Product | Growth & AI | Marketplace & Consumer Platforms | Ex-Microsoft, FITPASS, Fraazo, redBus based in Bengaluru. AI stack includes aistudio, claude, and n8n. Explore public work links including github and jportfolio-pied.vercel.app."
image: "https://tal.club/meet/jasmine-sahoo/share-image"
---

# Jasmine Sahoo on Tal

## Headline

Product \| Growth & AI \| Marketplace & Consumer Platforms \| Ex\-Microsoft, FITPASS, Fraazo, redBus

## About

I build products that turn intent into habit\. For the past decade, I've worked at the intersection of consumer behavior and product systems, most recently as Product Head at FITPASS, India's largest fitness network\. I built the Product team here and set up the Agile Methodologies to streamline execution process\. I own three domains: Customer App, Partner App, and Corporate Alliances, and I drive the full funnel from first touch to retained user\. My work lives in the numbers: activation rates, redemption journeys, engagement loops, and retention curves\. But the craft is in translating complex human behavior into clean product decisions\. A few things I've built that I'm proud of: ☆ FITSCORE: A behavioral fitness scoring engine ☆ FITCOACH AI: An in\-app personalized coaching layer ☆ Habit Economy framework: It connects onboarding to long\-term retention in one measurable arc Before FITPASS, I spent a decade in consumer product across two very different worlds\. At Fraazo, I worked on commerce for Tier 2 and 3 India, where distribution constraints and low digital literacy made every UX decision high stakes\. At Microsoft, I worked on enterprise software where scale, compliance, and adoption friction defined the product challenge\. Both sharpened the same muscle: understanding users who don't behave the way you expect them to\. MBA from IIM Calcutta\. B\.Tech from NIT Rourkela\. I care about products that change how people live, not just how they spend time in an app\.

## Location

Bengaluru

## AI stack

aistudio

claude

n8n

notebooklm

ChatGPT

Wispr Flow

## Work experience

Lead Product Manager at FITPASS, Mar 2025 \- May 2026 · 1 y 2 mo, Delhi, As the Product Lead, I was owning Customer App, Partner App and Corporate Alliances, while driving Attribution, Acquisition, Engagement and Retention Funnels

Product Consultant at Independent \(Startups & SMEs\), May 2023 \- Dec 2024 · 1 y 7 mo, India, Helped in building delightful Customer Experiences for MSMEs and Startups across sectors: EdTech · HealthTech · InsurTech · LegalTech · Global Clients

Senior Product Manager at redBus, Sep 2022 \- Feb 2024 · 1 y 5 mo, Bengaluru, Karnataka, India, rYde team at redBus · Inter/Intra\-city Multi\-day Travel · Cab and Bus Bookings End\-to\-end roadmap ownership on website & app

Senior Product Manager at Fraazo, Jan 2022 \- Aug 2022 · 7 mo, Mumbai, Maharashtra, India, Farm to Door Q\-Commerce Grocery Delivery Acquired by Instamart B2C \+ Ops · 150 Dark Stores · 7 Cities

Product Manager 2 at Microsoft, Apr 2018 \- Jan 2022 · 3 y 9 mo, Hyderabad, Microsoft Kaizala \(now part of Microsoft Teams\) Microsoft Family Safety \(M365 Team\)

## Education

Master of Business Administration, Indian Institute of Management, Calcutta

B\.Tech, Electronics and Instrumentation Engineering, National Institute of Technology Rourkela

## Public links

- github: https://github\.com/jasglitch
- jportfolio\-pied\.vercel\.app: https://jportfolio\-pied\.vercel\.app/

[View the original profile](https://tal.club/meet/jasmine-sahoo)

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