Headline

Product @ Best Buy | Growth, AI Products & Marketplace Platforms | SAFe® Certified POPM | Ex-TVS Motor | Ex-Shiprocket | Ex-Xiaomi | IIM Lucknow | Product Innovation | Ecommerce | Digital Products | Customer Experience

About

Certified SAFe® 6 Product Owner/Manager | Digital Product Management | E-commerce Growth | Customer Experience Optimization I am a results-driven product management professional with 8+ years of experience building scalable digital products, optimizing lead funnels, and driving e-commerce growth across the automotive, retail, and FMCG industries. My expertise includes managing end-to-end product lifecycles, making data-driven decisions, and leveraging agile methodologies to deliver business outcomes at scale. At TVS Motor, I spearheaded the digital transformation of the lead management system, which resulted in a 25% increase in lead conversion rates and a 37% boost in organic traffic. I also implemented an AI-powered lead validation system, reducing lead leakage by 88%, and optimized the user journey to enhance engagement by 22%. At Shiprocket Omuni, I led omnichannel growth strategies for brands like Apple, Bata, and Calvin Klein, driving INR 80 crores in merchandise value and achieving a delivery CSAT of 9.4. My core competencies include: Product Management: Roadmap development, feature prioritization, and strategy execution E-commerce Optimization: Customer acquisition, personalization, and retention strategies Lead Generation & Conversion: Building scalable funnels, integrating marketing channels, and increasing ROI Data & Analytics: Proficient in SQL, Power BI, Tableau, and KPI tracking Agile Development: Expert in PRD creation, sprint planning, and user story mapping I hold an MBA in Marketing & Operations from IIM Lucknow and a Bachelor’s in Mechanical Engineering from IIEST Shibpur. My ability to align business goals with customer needs has been recognized through multiple awards, including top performance recognition and accolades from leading brands.

Location

Bengaluru

AI stack

claude

elevenlabs

github copilot

lovable

ChatGPT

Microsoft Copilot

Work experience

Product Manager at Best Buy™ India, Dec 2025 - Present · 9 mos, Bengaluru, Karnataka, India

Lead Product Owner - Digital Products at TVS Motor Company, Nov 2023 - Dec 2025 · 2 yrs 2 mos, Bengaluru, Karnataka, India, • Led key projects like Demand Funnel Optimization and Dealer Digitalization to boost engagement and increase business growth. • Empowered dealerships with digital tools to enhance discoverability and customer experience.

Product Manager at Shiprocket, Dec 2021 - Nov 2023 · 2 yrs, Bengaluru, Karnataka, India, • Spearheaded the development of omnichannel experiences for global brands like Apple and Tommy Hilfiger, enhancing customer journeys across marketplaces and eCommerce platforms. • Implemented strategies to drive clicks to bricks, resulting in increased customer engagement and sales for 100+ brands. • Collaborated with cross-functional teams to optimize social commerce initiatives, leading to improved brand visibility and customer satisfaction.

APM - Offline Sales at Xiaomi India, Jul 2020 - Oct 2021 · 1 y 3 mo, Bengaluru, Karnataka, India, • Spearheaded Xiaomi's Mi Reseller Program targeting small and medium-sized retailers. • Developed strategic partnerships to expand offline sales channels. • Implemented innovative product strategies to drive revenue growth. • Led IT-related development for Mi Homes, driving TV and ecosystem business growth. • Managed partner programs with banks, NBFCs, payment gateways, and exchange partners. • Achieved successful collaborations resulting in increased revenue and market expansion.

Manager at Mjunction Services ltd (SAIL-TATA Steel venture), Jun 2015 - Aug 2017 · 2 y 2 mo, Kolkata, West Bengal, India

Education

Master of Business Administration - MBA, Marketing and Operations, Indian Institute of Management, Lucknow

Bachelor of Engineering (B.E.), Mechanical Engineering, Indian Institute of Engineering Science and Technology (IIEST), Shibpur